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January 10, 2008

Link Building Strategy To Get Top Search Engine Rankings

Being at the top of Google search engine is the ultimate goal for any internet marketer. The reason for that is because over 80% of the traffic goes to those websites that are ranking in the top 10 for their specific keywords. Google and almost any other search engine like Yahoo, or MSN determine ranking by the amount of backlinks given website has. But that doesn’t mean any backlinks either. The amount of highly relevant and anchor text links is the main factor that contributes to your rankings on Google.

How to get highly relevant and anchor text links?

Well, it’s in fact very easy to do. The most powerful ways of getting one-way relevant links to your site is through press releases, article marketing, and link baits.

Let’s go over each method and how I use it to get my niche sites on top of Google search engine.

Writing Press Releases – this method is highly effective and provides almost instant results if executed correctly. The effectiveness of this method depends on quality of your press release as well as on the press release distribution service you are going to use.

Here are some press release distribution services I use:

  • Webwire.com
  • 24-7pressrelease.com
  • PrWebDirect.com
  • FastPitchNetworking.com
  • PrLeap.com

Those above services will provide great search engine visibility and exposure for your website.

I highly suggest that you write about 2-3 press releases per week with a link to your main site and subpages for better in-depth linking.

Writing Articles – If you are not writing articles then you are missing out on a lot of free traffic and backlinks. You should distribute about 10-20 articles per month with links to your main site and subpages. Write only relevant articles so the links will be coming from relevant web pages.

Here are article distribution services I use:

  • SubmitYourArticle.com
  • Isnare.com
  • EzineArticles.com

I am sure there are other ones out there, but those have produced the best results for me. Of course you don’t have to use those services, but they will automate the entire process for you, which will save you a lot of time.

When you distribute your articles make sure to include anchor text links within your resource box. Most of the time you are allowed to have two links in your resource box so make sure to include two links and not just one.

Link Baits – This method of getting backlinks is probably the most effective if done correctly. You want your link bait to gain a viral effect so your backlinks spread across the internet like wildfire.

How can this be achieved?

First of all, let me explain what link baits are. Link bait could be controversial content (article, press release, or review), useful web based tool, authority pages, or great service.

I think the easiest way to set up some link baits on your site is to write controversial content or hire a programmer to create a web based tool for your website’s visitors.

Some examples of web based tools that are great link baits:

  • tools.seobook.com/keyword-tools/seobook/
  • www.business-opportunities.biz/projects/how-much-is-your-blog-worth/
  • www.affhelper.com/submit-content.html

The above sites either provide some useful tools, or services that other website owners would like to link to from their sites.

This generates a viral effect and you get to the point where you never have to worry about getting links to your site again. That’s where you start seeing great results and your website starts ranking all over the place for keywords that you never even thought of.

It’s an amazing feeling indeed.

As you can see getting top search engine rankings is not as hard as it may seem. Of course, there are other factors like high quality content that contributes to your performance within the serps as well. The only way you can achieve the results you want is by putting this information into action. Use the above strategies to get your site on top of Google.

Author:  Learn how to convert traffic into sales and generate profits online by using the Mass Control marketing system. Not sure where to start? Check these cool ideas to make money online.

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