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By Richard Taylor in Featured

marketing.jpgThe design of your squeeze page is a really critical element of the list building process. The conversion rate of your squeeze page will have a huge effect on how rapidly your list grows.

So it’s really important to optimize your squeeze page in order to collect as many new opt-in subscribers as you can from your traffic.

Therefore you must make sure that you don’t make the following 5 common mistakes that a lot of other marketers do:

1. Only One Opt-In Box On The Page

A lot of marketers only include one opt-in box on their squeeze page. Use two! One under your headline and one at the end of your page. The second box gives your readers a second chance to subscribe! With only one box at the beginning you’ll lose a lot of potential subscribers! The more opportunities to subscribe you offer your visitor, the more chances you have of capturing their details!

2. External Links

Your squeeze page has one purpose, to capture your visitors details. Therefore don’t go including a bunch of links to other pages on your squeeze page, that just gives them the option to leave without subscribing. Minimise any links, to possibly just your home page link at the very bottom of the page.

3. No Fear Or Urgency In The Headline

Your headline needs to make your visitor feel compelled to join your list. Make them feel as though they simply can’t afford to leave your page without signing up for your offer.

Introduce urgency by limiting the offer in terms of subscribers or time available.

You can also introduce fear into your headline, for exampl, “Can You Afford Not To” or “Failing To Read This Could Lose You Millions”. Fear is an uncomfortable feeling for the human mind, including it in your headlines will compel your readers to opt-in to remove the fear.

Other great words to include in your headlines are “Discover”, “Revealed”, “Uncovered” and “Secrets”. All four words induce curiosity in the mind, and the curiosity can only be cured by subscribing!

4. No Privacy Policy or Contact Details

This is an important point not to get wrong. Your conversion rates will be influenced big time by not having a privacy statement and your contact details displayed on your squeeze page. Always include a privacy statement to reassure your visitor that you won’t share their details or spam them, and let them see that you are willing to share your contact details to give them confidence and trust.

5. No Graphic With The Opt-In Box

Don’t include an opt-in box without a graphic above it. The graphic will draw the eyes of the visitor to the opt-in box. It also allows them to visualize what you are offering in return for subscription. Images are more powerful than words. Always use professional looking graphics to impress. If you can, get hold of a graphical opt-in box, you can buy packs of squeeze page templates for less than $10!

And finally, just one more important tip … Test, Test , and Test again! I really suggest that you split test continually, each time changing just one element of the squeeze page and then measure its conversion rate against the unaltered version. Once one of the pages shows a significant improvement, adopt it as the standard and split test it against another variant.

Continually split testing different elements of your squeeze page can lead to significant improvements in your conversion rates.


Richard Taylor - To learn a whole lot more about squeeze page design and building huge lists, you can grab a Free copy of my 50+ page ” List Building Riches ” report at http://www.essentialseotools.com

By Kalena Jordan in Featured

CuilA new search engine launched today has market leader Google nervous. Why? Because Cuil.com (pronounced “cool”) is being touted as having the potential to topple Google off their pedestal. Yes, it’s been predicted before to no avail, but this time the critics might be right. Let’s take a look at reasons why:

1) Cuil can apparently claim the title of world’s biggest search engine, searching more pages on the Web than any other site. That’s three times as many as Google and ten times as many as Microsoft.

2) Cuil tackles the issue of privacy by promoting the fact that they don’t collect user data. Privacy concerns are apparently one of the main reasons users abandon Google in favor of other engines.

3) The three founders of Cuil know search inside out. They include ex-Googlers Anna Patterson and Russell Power of the TeraGoogle project and Tom Costello of IBM’s WebFountain project.

4) Even Danny Sullivan thinks Cuil could be a major player. As he points out:

“Google already did a blog post in reaction to Cuil and its size claims on Friday, before Cuil even launched or those claims became public. If Google’s paying that much attention, then anyone should.”

That’s good enough for me!

5) Cuil provides some unique tools for researchers and serious searchers. After you perform a search, you sometimes see a box on the right-hand side that says “Explore By Category” with a list of subjects related to your search. If you roll-over a category, it will open and show related refinements. It reminds me of the dig tool you sometimes see when performing keyword research on WordTracker or KeywordDiscovery.

And what exactly does “Cuil” mean? Apparently it is an ancient Irish word for knowledge. How very cuil!

Stay tuned to see if Cuil can make a dent in Google’s 1st place trophy.

By Titus-Hoskins in Featured

Let’s face it, we all want higher
rankings for our targeted keywords.
So here are 5 Free SEO Tools you can
use to help you achieve those rankings…

5 Free Must Have SEO Tools

Unless you go the PPC route and pay for your
traffic, SEO or Search Engine Optimization will
play a major role in the success or failure of
your website. Therefore, it’s in your best interest
as a webmaster to learn everything you can about
SEO and use the right SEO tools to achieve an
advantage over your competition.

Needless to say, SEO or getting high rankings
for your keywords is extremely competitive,
especially for popular lucrative keyword phrases
which bring in the big bucks. You must be at the
top of your game if you want to compete.

One important factor in winning the SEO battle
is using the right SEO software or tools. Major
online companies use expensive software, hire
SEO firms and have whole departments devoted
entirely to search engine marketing - so you
know your work is cut out for you.

You’re probably asking yourself how can the little
guy compete against such stiff competition? Well,
it is not as difficult as you might think or believe.
For starters, you can use some simple SEO tools
which will help give you a slight advantage if you
use them properly.

Surprisingly, all of these SEO tools are free and
any webmaster can take advantage of them in their
ongoing SEO endeavors. I believe all webmasters must
learn and master SEO in order to succeed online or
get someone else to do it for them.

Over the years I have built up a passable knowledge
of SEO due mainly from running 9 or 10 sites and working
as a full-time online affiliate marketer. My livelihood
depends on me achieving high rankings for my lucrative
keywords in the search engines, mainly in Google. Also the
daily running of two websites on Internet Marketing Tools
has played a small part as well!

Along the way I have used countless SEO tactics and
tools to try to increase my keyword rankings. Here’s
a short list of my most helpful Free SEO tools that
I use on a daily basis in the running of my websites:

1. SEO Book Keyword Research Tool

http://tools.seobook.com/keyword-tools/seobook/

This tells how many searches are made each day
for my targeted keywords. Invaluable information
to have for Search Engine Marketing and for choosing
your keywords. Most experts suggest you go for the
mid to low range keywords if you’re just starting out
and targeting long tail keywords (three or four words)
yields the best returns.

2. Detecting Online Commercial Intention

http://adlab.msn.com/Online-Commercial-Intention/Default.aspx

This MSN tool tells me the probability (percentage)
someone clicking my chosen keywords is likely to buy.
Another great tool for picking keywords if you’re trying
to earn revenue from your sites. Higher the percentage,
the more likely you will make a sale or earn revenue.

3. SeoQuake for Mozilla Firefox

http://www.seoquake.com

This is an addon for Firefox and gives you
invaluable SEO information on any site you’re
viewing. All the important info is here:
Google PageRank, Number of Links, Traffic Rank,
Whois, Keyword Density, NoFollow links… used
in conjunction with Firefox this tool will prove
invaluable.

4. Google Alerts

http://www.google.com/alerts

This is a great SEO tool if you use it to track
and build your links. Just create Google Alerts
for all your major keyword phrases and Google will
keep you updated on current links being formed/indexed
on your keywords. Also great for tracking articles,
urls, competitors… and staying up-to-date in your
niche.

5. WordPress

http://www.wordpress.com

This free blogging software lets you place very
SEO friendly blogs on your sites. Social media,
blogging, tags, RSS feeds… are becoming increasingly
important for online success so you must get your
sites into this whole mix in order to compete.
WordPress is a valuable SEO tool for improving
your keyword rankings. Blogger and Bloglines
are other blogging alternatives you can use.

I use many more SEO tools but these are the top five.
Try some of these handy tools and see if they can
improve your own keyword rankings like they did mine.
No harm in trying and you may be pleasantly surprised
at the results.

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By Kevin Lawrence in Featured

title tagsDoes email boost or hinder your performance? It all depends on how you use it.

Email offers us countless ways to save time and be more productive, but when we go on “email autopilot” - checking the inbox repeatedly, typing out messages that should be discussed, copying people who are only peripherally involved, and other bad habits we’ve picked up along the way - email can make us more busy than productive.

The problem with email is when we don’t contain it, our field of attention becomes fragmented. When attention is constantly shifting over to email, one’s ability to focus on work is severely compromised. The interesting thing is, professionals rarely recognize the degree to which email hampers performance.

In 2005, a psychiatrist at King’s College in London administered IQ tests to three groups: the first did nothing except perform the IQ test, the second was distracted by email and ringing phones, and the third was stoned on marijuana. Not surprisingly, the first group did better than the other two by an average of 10 points. The emailers, on the other hands, did worse than intoxicated people by an average of 6 points.

Yet, in a recent survey of 320 professionals, 17% check a few times per hour and 68% check email more or less continually - constantly breaking their focus on the primary task at hand.

Thanks to the Blackberry and other portable devices, millions of people can’t go more than five minutes without checking email… and we’re doing it everywhere we go:

  • In bed - 23%
  • In class - 12%
  • In business meetings - 8%
  • At the beach or pool - 6%
  • In the bathroom - 4%
  • While driving - 4%
  • In church - 1%

There’s a very good reason that “crackberry” was declared the 2006 Word-of-the-Year by Webster’s New World College Dictionary. Blackberry addiction was labeled “similar to drugs” in a recent study by Rutgers University.

Eight out of 10 admit using computers or other gadgets at bedtime and one-third of people make phone calls and send or receive messages in bed. One fifth check social networking sites such as Facebook, play computer games or listen to MP3 players.  Are these gadgets improving our productivity and quality of life, or just keeping us compulsively busy?

Many global firms in Zurich don’t allow their bankers to check email more than twice per day. The reason? The more they check email, the more compelled they feel to send email. This highlights the unscalable nature of most time-management approaches: striving to do more just produces increasingly more to do.

In order to streamline your email process and make it as efficient and effective as possible, here are 13 strategies to consider:

  1. Turn off the audio alert for your email inbox, and even better, when you aren’t actively emailing, turn off your email program.
  2. Check email 2-4 times per day at designated times. Communicate to those around you that you now check email a couple times a day, and if something critical arises, they should call you directly.
  3. For each incoming email, there are only 5 choices: handle it immediately; forward/delegate it; file it; flag it for later follow-up; or delete it. Don’t let messages pile up in your inbox or they will be ignored.
  4. Address the message to someone if they need to take action; only cc someone if they need to be aware of the information you’re sending.
  5. Make only one request per email, and discuss one main idea per paragraph or section. Then specify the response you want (i.e. a phone call, follow-up or appointment).
  6. Never leave the subject line blank; use it to quickly inform the recipient about the message content, level of urgency and response required. For example: “Info on the XYZ Company deal - please review for accuracy and reply by 3 p.m. today.”
  7. Remember, email is intended to be short. Consider adopting a 3-4 sentence standard, plus attachments when necessary.
  8. Establish a company-wide policy against messages that say “I got it” or “thanks.”
  9. Establish or circulate your company’s retention/deletion policy. How long should messages be stored? What are the criteria to keep a message? What are the criteria to delete?
  10. Create a “to read later” folder for newsletters, education, and other low-priority messages. File them when they arrive, then go through them in batches when time permits.
  11. Don’t write an email when it would be faster to pick up the phone (hint: this is more often that you think).
  12. Avoid expressing anger or chastising someone in an email; you’re better off talking face-to-face or by phone. That way you can vent and make an impact without the corrosive effect of written words that can be read over and over again.
  13. If a lengthy response is required but you can’t answer immediately, send a reply indicating that you received the message and when you will respond fully.

Take Action: Choose 3 Strategies

People waste so much time and energy (in business and life) that could be better invested in higher-value activities. If each of us could free up even a half hour a day by using these ideas, we’d all be a lot better off.

Decide on three steps you will take or changes you will make to streamline your relationship with email and use it more effectively.

No matter how you decide to optimize e-mail practices in your company, make sure everyone is on the same page. When every team member adheres to higher standards of email conduct, the amount of time saved collectively can be astonishing.

Kevin Lawrence is an expert at helping entrepreneurs and business leaders achieve breakthrough results through strategic business development. As a business coach, he helps leaders overcome major obstacles, deal with tough decisions and build higher-caliber teams to increase revenue, profitability and productivity. With more than a decade of experience with hundreds of entrepreneurs and business leaders across Canada, the USA and the Middle East, Kevin has a solid reputation as an agent of change. http://www.coachkevin.com Get the results you want… NOW.

By Brian Cuban in Featured

Website PromotionWhat is Digg? For those who do not know, I will use the description right off their web site:

“Digg is a place for people to discover and share content from anywhere on the web. From the biggest online destinations to the most obscure blog, Digg surfaces the best stuff as voted on by our users. You won’t find editors at Digg we’re here to provide a place where people can collectively determine the value of content and we’re changing the way people consume information online.”

I will not go into all the ins and outs of Digg. You can read a good article about it here. You basically submit content you find interesting to the Digg Community. The community votes it up or down. If enough people vote it up and not too many vote it down or “bury it”, your submission makes it to the “Front Page” which can generate thousands of hits to the submission.

Is Digg beneficial to the “obscure bloggers” of which I count myself? It can be if you remember the key phrase coined by Viacom movie mogul Sumner Redstone “CONTENT IS KING!”. I actually thought my brother Mark Cuban coined the phrase until I read about Redstone. This is the golden rule that drives the Digg community.

What is your blog about? Is your blog about getting traffic from front page postings regardless of quality of the content because you are ad supported? I see a lot of that on Digg. That kind of content in my opinion is not king when it comes to blogging because it is almost always content generated by someone else. Why not spend some time building a loyal readership base with quality and or original content? If you don’t people are not going to come back until you have another popular submission. I want reader loyalty. I want people to stick around and look at my multiple posts. The only way they are going to do that is if they enjoyed the initial post I submitted to Digg. When a Digg submission of mine hits front page, it is just as or more important to me how many other of my articles are clicked.

There is nothing wrong with writing about other people’s news. Unless you are writing an original screenplay it makes sense to write about the world happening around you. The key for me at least is to take an event, even if 500 other people have written on it, and make it mine with original ideas, thoughts and viewpoints. If I can not add something new (at least new to me) to an event, I tend to stay away from it.

The tendency of some Diggers is to read only the lead-in when they digg. I try to create a lead-in that encourages readers to click on the link to my blog rather than simply digg and comment off of the lead-in. A bad lead-in can get an article buried as quickly as a bad article itself. The art of writing a good lead-in can be compared to a a teaser for a Hollywood movie. You want to capture the interest of your audience quickly without giving to much information. You want them to be curious enough to go see the movie.(your blog) It is a continuous learning process.

Do not be afraid of the comments. When a submission goes front page there can be hundreds of comments. Many of them are hateful and tough to read but if you shrug those off and find the meaningful ones you can learn a lot about ways to improve your writing and content selection skills. I routinely got tortured for my grammar before I started working harder on it. I still get tortured to a degree but the complaints have reduced dramatically.

Here is an example of how Digg recently worked for me resulting in two ESPN interviews and an appearance on The Fox News Channel.

On June 6 2008 I wrote an article entitled “Why Athletes Go Broke”. It went popular and generated 814 Diggs. This is a fairly modest number for a front page submission. In contrast, the actual article on my blog received 30 thousand hits. This is again, not an unusually large number of hits from a front page submission. The real benefit is the other search engines and blogs that pick up on this large number of hits. This process got my post noticed by the New York Times. The Times linked to the my blog in their Freakonomics Section in a post entitled: Why Do So Many Celebrities Go Broke. It was also posted in their “Whats Online” section. The Times postings resulted in my submission being picked up by news blogs all over the world. This resulted in two ESPN interviews and a national appearance on the Fox News Channel.(video below) I have also received several offers to write for publications.

What lessons can be learned from this? There are some that will say that this only happened because my last name is Cuban. I dispute that assertion. I have written many blogs that have gone front page and not generated any interest beyond Digg. It proves that Digg does work for bloggers even in the face of any disdain by the Digg community towards the blogging community. I have no idea if this disdain actually exists but I read about it frequently. It proves that regardless of any Digg variables, content will always be king. If you have content that is timely, interesting and hits a “public nerve” Digg will work for you. Digg is not just for distributing hard news around the internet. Digg can work to distribute your thoughts on that news as well. You just have to have something worth saying. Digg can pull back the curtain but the audience still has to like the show. Be original-Be timely-Be bold as a blogger. The Digg community will stand up and take notice.


Brian Cuban - You can read Why Athletes Go Broke here. You can watch the Fox News interview here.

By Donna Gunter in Featured

seoI’m not sure whether or not to pay attention to all the negative news reports about the state of the economy. For the most part, I’ve discovered that virtual businesses don’t quite suffer the same economic highs and lows in the same way as the rest of the country (or the world). However, in the life span of every business, there is a “recession”, or a point in which there’s a downturn or a decline of income. Typically, this recession period is short and cyclical, which puts the service business owner on an income roller coaster at times, especially if the business owner hasn’t developed multiple streams of income.

By Kalena Jordan in Featured

Over at his blog today, Google staffer Matt Cutts has revealed that the big G is about to roll out an update to their Toolbar PageRank values. From his post:

“Hey folks, I wanted to let you know that new toolbar PageRank values should become visible over the next few days. I’m expecting that also in the next few days that we’ll be expiring some older penalties on websites.”

This is sure to cause both panic and excitement in the hearts of webmasters obsessed with the little green bar and what it says about their sites. The SEO community alos love to discuss Toolbar PageRank updates ad nauseum so don’t be surprised to see PageRank fever hit the social media sites over the next week.

Please be aware that this is not a new algorithm rollout, but merely a refreshing of data in their existing algorithm. To learn more about the difference between Google’s data refreshes (like this one) and updates to their algorithm, see Matt’s post on the subject.

By Willie Crawford in Featured

adsenseIt doesn’t matter how great your product is, what a bargain your price is, or how beautiful your website is - Without traffic none of that matters.

So at its most basic, the biggest determinant of your web businesses success is “getting eyeballs looking at your webpages.”

When looking at where the traffic comes from, it begins with others linking (or pointing the way) to your site. Since most people automatically turn to the search engines when looking for something online, that naturally tells me that the most important links that you can easily get are probably from the search engines.

Since Google is currently the search engine getting the most use online, and therefore the one that generates the most traffic, that also means that you need to focus on getting a front page, or ideally a number 1 listing, at Google.

However, your search engine optimization efforts should involve structuring your site, and your other search engine magnets, so that it bring in BUYERS from Google.

At its most basic, and simplest, getting a number 1 ranking at Google that leads to an endless stream of sales boils down to three parts. They are:

1) Targeting The Correct Keywords

2) Optimizing A Page For Those Keywords

3) Getting Links From Sites That Google Loves

Let’s look at each of these.

First, you absolutely have to target the correct keyword. Your webpages and everything that you do needs to incorporate the keywords that your buying customers are actually typing into the search engines.

You don’t want to target the phrase digital camera, or printer cartridge. Instead you want to target a specific model of digital camera or printer cartridge, and you may even want to target people in a specific location looking for a specific model of printer cartridge.

That kind of targeting means that the people who find you are searching for something very specific, and when they find you by typing in that very specific search term, they click through and buy.

Next, you need to optimize your webpages for those keyword phrases. That generally means that you need the target keyword phrases sprinkled throughout your webpages. It also means that you want to use your target keyword phrases in your title and description “metatags.” You also want to include your keyword phrases in anchor text on your webpages (the blue underlined text in hyperlinks). You basically want to include your keyword phrases in all of the parts of your webpages that tells the search engines what your webpage is about. This includes places such as italicized or bolded text, your menu items, and even alt image tags.

Finally, you need to get sites that Google thinks are important to link to you. Ideally, these sites include your keyword phrases in the anchor text when they link to you.

Many who study search engine optimization full-time are convinced that the external links pointing to your website are THE part that makes the biggest difference in most cases.

Having an authority site link to you is like having a respected authority in your community give you an endorsement. They are telling the search engines, and the rest of the world, that they recommend you. By using your keywords in the anchor text, authority sites are also telling Google (and other less important search engines) that that is what they consider your site to be about.

This factor is so powerful that I have personally often gotten a number 1 position on Google for my most important keywords by just tapping into one free website optimization tool… one authority site!

In fact, I recently did an interview with David Preston, an expert at teaching offline businesses to tap into the web in ways that most of their competitors never even dreamed of. In the interview with David, we discussed in-depth, how I easily get free front-page listings at Google in a day, and how I often get #1 listing for my ideal keywords in just hours. You can get the MP3 audio of the interview that I did with David at: http://WebsiteSearchEngineOptimizationSecrets.com

I mention David and that interview because he taught me another CRITICAL part of effective search engine optimization. He taught

me how to focus my efforts on the buyers with lots of money to spend… customers who have already budgeted that money for what I have to offer.

So there you have my very simple three-part search engine optimization formula for getting a free number one ranking in Google in as little as a few hours. That fourth part, focusing on the buyers actively looking to spend money is a bonus :-)

Willie Crawford is an Internet marketer with over 12 years of experience at generating massive website traffic, and sales using viral marketing techniques. One of his favorite traffic generation tools is rebrandable PDF’s which he creates using the software at: http://ViralDocumentToolkits.com

By Jeffrey Smith in Featured

seoWith recession and (ROI) return on investment staring each other face to face, being brutally honest about the profit and return on your search engine optimization or online marketing campaign has never been so important.

For those who may not have noticed, various industries typically replete with activity in the market-place are coming to a screeching halt as result of inflation and the value of the dollar plummeting on a global scale. The trend for consumers to spend less on impulse items, auxiliary products or services and more on bare essentials continues to escalate as a result of a weakened economic state.Online sales are just one region taking the hit as the sales cycle and the consumers within this cycle are looking for greater value at the fair price. Needless to say, due diligence has taken on an entirely new definition as the business with the best offer, sale or SEO promotion gain the favor of the masses. To appease such value-conscious times, refining your content to represent the most compelling and tactful value proposition is necessary to supplement slouching sales and traffic (less money equates to less spending).

Despite this economic recession, observing the latest trends in competitive verticals while forecasting demand to convert new prospects into customers has become as much of an art as a science.

Incentives and promotions for cross-market exposure are just one example of businesses with larger budgets attempting to infuse and find the ideal hybrid shopper and capitalize on the vulnerability of other markets. Sign up for Product A (from one market) and receive a free 30 day trial period, or get 15% off your favorite movie, etc. from Industry B. In summary, the emotional triggers that incline consumers to purchase are evolving as well as those who are crafting the offer.

This is because tactics that may have worked 6 months or a year ago online or promotional methods based on years of success and stability from traditional offline channels no longer hold their sway over the masses as value is subjugated to the rules of survival of the fittest.

Is it the fact that A) the market is evolving, B) that money is tighter, C) the fact that online consumers are savvier than ever or D) a combination of all of the above? Typically, those with larger budgets (like publicly traded companies) wield the spoils of a collective advertising and marketing campaign piggybacking promotions on industries with less favorable returns (much like trickle-down economics).

This is not to suggest that smaller more nimble companies do not stand a chance, it is merely that the scalability of an advertising campaign designed to optimize 1000 keywords for example vs. a smaller company who may only have the budget to target 10 leaves a margin of opportunity and exposure that unfortunately provides advantages that the smaller firm may not be able to grasp due to budgetary constraints.

Now is the time to take advantage of narrow-casting instead of generalized broadcasting your message to reach the audience with the most likelihood for conversion.

Business is business and opportunity and expression determine the course of action for websites that need to produce a profit to survive. While being a highly trafficked site may be great for the ego, having a highly trafficked site that sells thousands of products, generates dozens of sales leads a day or has viral appeal to social networks is even more better.

In summary, make sure you identify your audience, growth is nice but stability amidst crisis is even better. Looking for greener grass instead of tending the yard you have can leave your marketing plan depleted and out of focus. It’s better to have 10% of something than 90% of nothing, so make sure before you extend your scope of the market to reach new prospects, you reap the equity of the authority and presence you have developed in your primary niche.

Healthy margins are the bottom line, so if you have them, then this message is not nearly as crucial as it is to those who are feeling the impact of a languishing economic crisis in their industry. SEO is a valid solution, but also being aware of the trends and circumstances that impact everyone in an economy can shed some light on why some periods are more fruitful than others. The key is not to get flustered and diversify your tactics to spread the risk and reward for your online campaign.

Jeffrey Smith is an active internet marketing optimization strategist, consultant and the founder of Seo Design Solutions Seo Company http://www.seodesignsolutions.com. He has actively been involved in internet marketing since 1995 and brings a wealth of collective experiences and fresh marketing strategies to individuals involved in online business.

By Scott Van Achte in Featured

link baitIn today’s race to the top of the Google SERP’s (Search Engine Result Pages), there are a number of factors that can help you achieve those coveted spots. While certain techniques may weigh better than others based on your industry and level of competition, there is no questioning the power of links.

There are several methods, some common and some yet to be discovered, you can try out to help boost your link density and search rankings. While it would be near impossible to go into great detail on all methods (that would require a book) below I have outlined some of the more common techniques a web site owner can use to increase their site’s popularity.

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