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Creating Directories That Will Attract Traffic and Raise Your Page Ranking

08 2008 Tuesday

By Mark Salter in Featured

If your goal is to earn money from Google Adsense through content or article directories, you’re better off setting your sights elsewhere. Directories are not high performers when it comes to Google Adsense ads and if you expect a good stream of income from these, you’re bound to get disappointed. However, there are other things that you can expect from creating directories and if you look closely, they could be your ticket to finding a good source of revenue.

What directories can offer you

Online directories are repositories of Web content; usually articles, write-ups, news, video and audio clips or links to other websites. They can be part of a group of sites found on a larger host site or they can be independent. People go to these sites either to submit content and links or to find them.

Directories are beneficial in several ways:

They bring in traffic.

If you understand how, traffic can be used to bring in revenues through your directory. Once you set this up, visitors come to pay you a visit like writers and site owners who want to submit their articles and webmasters who wish to submit links to their websites. Traffic can be a good source of either cash (if and when you charge for links to your website) and lists for your Internet marketing efforts.

They can get you paid directly.

Again, charging for links will help you monetize your directory. But this can only be done if your site has already built a reputation, is generally popular or at least has a niche following and enjoys a high volume traffic. You can also charge for links if your directory is enjoying a high PageRank. Your directory’s popularity will mutually benefit other sites because it places them in quality company.

Directories provide reciprocal links.

Reciprocal links are simply links that point back to your website. A high ranking directory can do this. More links mean more traffic and better relevancy for your directory.

Creating directories

You could create a basic directory using good old HTML or you could make it easier on yourself by using applications such as Wordpad, Dreamweaver and FrontPage. If you’re computer savvy and know your way around scripts, you can use those instead and simply build a MySQL database. If you want a cheaper way to do it, check out directory scripts being offered for free online.

Determine your subject matter.

What is your goal in putting up a directory? Make this clear from the get-go. This will help you design a well-organized website. You should also decide at this point on the type of subjects you want to include on your directory. It’s a good idea to offer a variety of subjects. Try popular subjects such as finance, credit, gaming, travel, Internet marketing and the like.

You could also take one general subject and then offer to post content that are related to it. Instead of attracting a general-interest audience, you can cater to a niche market instead. You could build a strong following this way.

Provide original content.

Content found in your directory will be contributed from multiple sites. It’s highly possible that those articles will appear in other directories as well. As such, you probably can’t claim to have original material on your website. Since original content has a higher value for page ranking, try to produce original content on a regular basis. Write your own articles or pay for unique content. You can also try to do research on high-value content and then produce materials with those subjects.

Check your webhost for compatibility.

Creating a directory means you will be offering it from a hosted page so it’s a good idea to ask your webhost if it can efficiently run your website. Get a hosting account with a provider that offers you sufficient disk space and plenty of support. To give you an idea of what you will be looking at, let’s take a look at hosts such as Hostgator.com. They charge a monthly fee of about $7 in exchange for an account with 50GB of disk space. For $10 a month, you can increase that capacity to 100GB. There are several other host providers that can offer you similar services. Simply look them up online to compare which one will give you the best service.

Mark Salter - Plug-In-Profits.net - Internet Business Affiliate Home Based Systems and Opportunities.

Own The Internet

08 2008 Tuesday

By Darren Olander in Featured

The Internet is like a pie, and anyone who has put any content on the Internet owns a piece of it. Some companies own the majority of the Internet because their services are in such high demand. Most people own such a small fraction of the pie that their share is not even worth a penny. Where do you stand?

Whether you own a big chunk, or just a sliver, the truth does not change. The more high quality content you put out into the Internet equates to more ownership of the Internet. If you want more exposure and more people to know what you or your company is all about then you need to create a ton of fresh quality content. If you are pumping out content like a factory pumps out products you will start collecting visitors, and ultimately the more income you will make.

What are some ways you can create content and visitors to that content? Let’s dive right in.

1) Start your own website. Again, the more web pages you have on the Internet translates into owning more of the Internet. So the more web pages the better. Instead of trying to get your search engine optimization perfect with keywords and tags, try creating multiple pages with different variations. The websites that dominate the Internet have a mind boggling amount of pages. For example Social Networks like MySpace the users create the pages, all Myspace does is provides the service. If you can find a way for users to add content to your site for you then more power to you, otherwise always try to keep adding more content packed pages onto the Internet.

2)Start a blog. This is one of the easiest ways to start adding content to the Internet. One free blogging service is Blogger. Write on a regular basis to keep your content and site fresh. If your blog does not already do this automatically for you, make sure to use a service like Ping-o-matic to ping the search engines so that they know you have updated your site.

3)Dive into Social Media. Social Media sites are huge and can help you create and distribute content easily. Start using social bookmarking sites like Digg, StumbleUpon, and many others to bookmark and share your content with others. Use Twitter and Social Networking sites like Facebook and MySpace to create pages and connect with other marketers. Use Squidoo, HubPages, and others that help you create pages that get indexed into the search engines really well already.

4)Write Articles, E-books, etc. Like I’ve said many times, no matter who you are you are capable of writing content that other people will find valuable. Manually submit articles to article directories or get a service to do it for you. If you write an e-book or free report you can have people download it and that will attract more people to you.

An important note I’d like to make is this. Just creating a bunch of useless content will do you no good. It doesn’t matter how much content you have if people don’t care for it, want it, or need it. However, if you focus on helping spread knowledge and quality content onto the Internet then you will be a contributor, and contributors are rewarded.

Still, a simple fact is that if you are not creating any content then your ownership is not growing. One major critical factor that everyone who is successful has is the ability to adjust. If you don’t know how to do something then there is no better time to learn than now. Adjust to the market and to what people need. If you do you will find that success is actually attracted to you.

Darren Olander is dedicated to teaching others how to create a success online through internet network marketing strategies. He is a site owner, article writer, coach & marketing consultant enjoying the benefits of working full time from home. Learn more about him at http://www.darrenolander.com

7 Advanced SEO Tactics

08 2008 Tuesday

By SEO Expert in Featured

If you’re like most online webmasters, then you have probably read one article after the other about search engine optimization. Most of them rehash the same old information and you end up wading through tons of fluff. However, this isn’t one of those articles. Listed below are 7 advanced SEO tips that you won’t find on every digital corner.