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December 18, 2008

Getting The Most Out of Your Followers on Twitter

Twitter doesn’t sound like much. It suggests that you tell the world what you’re doing in 140 characters or less. So what? How are people using this social marketing tool to make more money online?

What You Need To Know: Follow and Be Followed!

The key to twitter is to follow and be followed. If you’re on the site talking about what you’re doing to nobody and not finding what anyone else is doing, it’s sort of useless and rather boring. Once you get a few followers and start following a person, that’s when the buzz starts. You can update your status on the web, via instant messaging client or via a third party tool like Twhirl that lets you use twitter from your own desktop. You can follow and be followed on your cell phone as well and be plugged in to the Twitterverse on the go.

You have a profile page that lets you manage the tool and lets people look you up to see what you’re all about in a few lines and with a URL. It’s the “What are you doing” section that counts.

Your Twitter friends or peeps (a.k.a your Tweeps) all carry on conversations with or without you and when you pop in and chime into various conversations, it gets rather lively. People ask questions, answer questions and share URLS of what they’re doing, what they find interesting and what they want opinions on.

There’s also the public timeline that tells you what other people are doing and you can search on that for more followers or conversations to eavesdrop on. It’s like a virtual water cooler that you can stop into during the day and check in with your tweeps.

Use Twitter when you:

  • Post an update to your blog
  • Want answers to a technical question
  • Want to vent
  • Want to tell people what you’re having for lunch (seriously, that can sparks some very interesting questions)… and more.

You can also send direct private messages as well as respond to people both directly but also publicly. The more interesting of a Tweet you post, the more likely people will follow you and re-tweet. A re-tweet is when you post a URL and someone likes it so they share it by tweeting or re-tweeting it to their followers. Do you see how it can become a benefit to you in an area like affiliate marketing, product launches and technical challenges you need help with?

You can also post Twitter feeds on your website so that people can follow you, read your conversations, see who you’re following and visit their posts or URLS so it becomes a very viral way to share and communicate and even to collaborate.

The downside to Twitter

Not only is the tool currently growing at such a fast rate that it goes down regularly but there is another downside and that’s productivity. Sadly there’s almost always a downside to social networking and bookmarking tools and as with many others, Twitter can be a time waster if you’re not careful so it’s important to use it and have fun but also to set limits for yourself.

About the Author: By Matthew Bredel – To learn more about how social marketing tools can help you and your online money making efforts, visit TheWebReviewer; a resource for making money online, affiliate marketing and more.

4 Responses to “Getting The Most Out of Your Followers on Twitter

    I completely agree a formidable twitter strategy must be made to increase your followers and engage with them. Here’s what I’ve done for myself:

    http://www.jesseliebman.com/2008/12/15/captain-planet-meets-twitter-strategy

    avatar Today’s Headlines: December 18, 2008 « SIGNONORAMA says:

    […] Getting The Most Out of Your Followers on Twitter Possibly related posts: (automatically generated)Today’s Headlines: November 10, 2008Search Copywriter, SEO and PPC, London – New Media AgeSEO Consultant- online marketing agency – New Media AgeSEM Triple Play, Social Media and SEO Mistakes and More […]

    avatar Rob Clarke says:

    I agree with your ideas, there is also an interesting aspect to the use of Twitter relating to ethical communication. Twitter is such an instant and open method of communicating that it can be quite interesting to see how people are developing (or not) into ethical and open communicators.

    I’ve seen this unfold particularly at conferences.

    avatar Ben Keller says:

    You are diff. right about the follow to be followed thing. If you are lucky 1 out of 10 people that you follow will follow you back. On average you have about a 10:1 ratio. My only question is I wonder if that ratio has any kind of SEO value? Would if be more valuable to search engines to have a 1:1 compared to a 10:1 ratio? Anyone know?

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