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January 30, 2009

Autoresponder Series – Why Email Autoresponders?

It doesn’t take much to realize why an autoresponder is of such importance to anyone running an internet business, providing it has all the required features and it’s an easy to use variety. Having an automatic email response system set up which successfully responds to all incoming emails 24 hours per day, seven day a week – 365 days a year, is without question, a big advantage in the world of online business.

There are a vast amount of autoresponder programs which can be set up on your own computer or on your own local server. Alternatively, there are many forms of autoresponders which can be hosted via remote servers although it should be taken into consideration, such services do cost money and on occasions, it can become very costly.

Obviously, for those wishing to avoid additional expenses, using your own autoresponder program, either on your PC or on your local server is the option of choice.

As mentioned above, opting to use your own autoresponder program will end up saving you a considerable amount of money while at the same time, saving you a lot of valuable time. Understandably, allowing an autoresponder to sift through responses and reply to incoming mail frees up a lot of your time which most businessmen can then put to better use on other aspects of their business.

Yes, sure we’re all entitled to our own personal opinions but, the fact is, with online businesses, lists of clients are what generate income. The more leads you get, the longer your list of clients become and the more clients you have, the more money you’re going to make. So, what has this got to do with autoresponders? It’s a proven fact that autoresponders are capable of generating thousands of leads in minimal time. It only stands to reason that the more customers you have, the more money you make.

In order to get the most out of an autoresponder, it’s fundamental that you include a subscription box within your website. By doing this, you’re making it convenient for visitors to sign up for you newsletters in order to learn more about the various products and/or services you offer. As soon as a visitor signs up, you can have your autoresponder set up in such a way that it automatically sends out an email while at the same time, it adds that address to your client list. This is an essential strategy in today’s world of online business management.

If you find yourself continually searching for new ways to improve your online business then you’re not alone and you can be rest assured, millions of others have already realized that autoresponders are one of the most essential, and valuable, tools available.

Firstly, as you won’t be required to personally reply to every email, your workload will shrink, thus allowing you time for more important demands.

Secondly, as your list of clients continues to grow, so too will your profits. The ultimate result of acquiring an autoresponder is that they boost income which far outweighs the initial cost of purchasing one.


Gary Packer has been using the internet almost since the beginning. He has worked in Design Studios in London and has worked extensively on advertising projects for TV. During the last 4 years he has turned his attention to creating an income from the internet. For FREE internet-marketing related information and e-courses, please visit Internet Marketing Strategies .

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