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By John DeAngelo in Featured

businessAlmost everybody, myself included, who steps into the world of making money online, does so with the wrong attitude. Because of this, most beginners are doomed from the outset.

The hype, mostly due to crafty copywriters, that exists out there makes it so that people view an online business as a quick and easy path to wealth.

Make $4500 a Week Starting Right Now Working Half an Hour a Week! Easy Guide To $250,000 a Year Guaranteed!

And so on.

It’s no wonder that after not seeing floods of money coming his or her way a few days into it, the beginner concludes that this doesn’t work, and goes on to do one of two things: quit, or look for the next internet marketing product that will get them there by next Thursday.

I fell prey to this myself. For months, I dabbled in PPC, PPV, SEO, media buying, article marketing, offline marketing, email marketing, Craigslist, blackhat marketing, you name it. I bought more internet marketing products than I care to admit. I was the quintessential jack of all trades and master of none.

I looked for magic, the one secret that was going to take me from zero to financial independence overnight. And it wasn’t until I refrained from jumping and stumbling from one online opportunity to another that I finally came to see results on a consistent basis.

I’m still working on growing my business (that never stops), but having altered the way I viewed making money online has not only led me to get my online business off the ground, but it also set it on a path to success.

In reality, an online business takes not only work and lots of it, it also takes persistence and most of all the right mindset. The good news is – applying this to your online venture will undoubtedly lead to success.

Forget the hype. Making an online business succeed takes a lot of work. Just come to peace with it now and you’ll be thankful you did later.

It boggled my mind. I would get up every day in the wee hours of the morning to go to work five days a week despite the fact that I hated doing so, yet when it came to working on something that in time would change my life as well as that of my loved ones, I found it hard to put in the effort – I should’ve had my head examined!

It turned out the work wasn’t hard; I just had to do it. All it took is setting aside a couple of hours every day to take a step towards achieving a goal.

The work involved isn’t hard for me and it’s not hard for anybody. Just pick a business model that you’d like to pursue, write down an action plan, a series of tasks to reach each of your goals, and execute that plan come heck or high water. That’s what it takes folks. That’s the magic.

A task doesn’t necessarily have to be completed in one day. Some tasks will need to be broken down into smaller steps and scheduled accordingly. Whatever you do, make sure that every day you’ve done some work, however big or small, to move your business forward.

Don’t Quit.

Unlike what most have been led to believe, most things you try to get your online business going will not work, but that doesn’t mean you failed. You learn from what doesn’t work and adjust your next step, and you keep adjusting until you find what does work. Thomas Edison said: “I am not discouraged, because every wrong attempt discarded is another step forward.”

You only fail when you quit, because then you’ve cemented the fact that you’ll never reach your goal.

Keep at it. It may take you two months to see results, it may take you two years. That’s irrelevant; time is going by anyway.

Why not make it so that one day you wake up as the owner of a successful online business? A business that will give you the freedom and lifestyle that the overwhelming majority of people only experience in their dreams.

Easier said than done? Thousands upon thousands of people have achieved financial independence making money online. You’re not shooting for the impossible here. This is certainly possible and if others have done it why can’t you?

Go into it with the correct mindset. Understand that what you’re about to embark into is not a ‘get rich quick’ scheme. You will be required to learn new skills. You will be required to apply these skills. You will have to take action, otherwise nothing happens. As with anything worth doing, you will run into obstacles, and you will find a way to remove them. Embedding this in your mind from the get-go will help you keep plowing ahead – especially when things look insurmountable.

Learn to tune out doubt. This is not a sprint; it takes time before you see results. It also takes trial and error. This will cause you to start doubting what you’re doing. You start to think: this doesn’t work, I’m wasting my time, I don’t have the capability for this, and so on. It’s only natural for this to happen; it’s just how our brain works. What you need to do is just not listen, because if you do listen, then it will
eventually get to you and cause you to quit, and that’s when you fail. Hit the ‘doubt be gone’ button and keep going, finish what you set out to do in today’s two hour slot.

Everybody gets plagued by doubt every now and then, yes even the most successful among us. What separates those who make it from those who don’t is the way they react to it.

Anybody can make money online. I honestly believe this. Just don’t buy into the hype. Put in the necessary amount of work, show some persistence, and get your mind right.

For your FREE step by step BEGINNERS guide to making $250/day online – visit
Online Income Achievement now.

By Trey Pennewell in Featured

copywritingOne of the most difficult aspects of article writing and marketing, once you have been doing it for a longer period of time, is how to come up with fresh topics to write about. It is even more difficult to put your finger on ideas that are hot and related to your topic.

Here are some suggestions to help you get those creative juices flowing again.

* Visit forums related to your niche. Spend 30 minutes a day in forums related to your niche. Write down common questions or inquiries and use those to craft articles.

* Visit the Q&A sites like Yahoo Answers. If one person has asked the question, chances are there are many more who have it but are afraid to ask. Answer the most common questions you see with a new article.

* Check the news. Being on top of the industry news will help you be able to write related articles as the news events take place. This can also be a great way to grab expanded exposure. By piggy backing off the hot topic you can grab way more readers then you would with a normal topic. And not just the big news stations either. Some of the smaller more local stations may have topics not covered by the larger ones and can be a potential goldmine for ideas.

* Set up a Google alert for your topic. This way you’ll be emailed how ever frequently you choose, with up to date blogs and posts and new stories related to your topic that you can get and gain ideas from.

* Spend 30 minutes brainstorming. Do not allow yourself to focus on anything but your topic. This will get easier the more times you do it. It can be difficult the first few times to get your mind to actually produce something, but once you’ve done it a few times your mind will know you mean business and will help you populate ideas quite quickly.

* Use Google’s wonder wheel for ideas. Instead of using it to get keywords, use it to help you get some ideas as to what to write about.

* Create a mind map about your topic. And then each and every sub-topic that you come up with, until you have multiple mini mind maps and plenty of ideas to source article topics from.

* If you’re really stuck, check out the competition. Seeing what they are writing about may give you ideas of what to write about.

* Re-purpose old articles. But, not by rewriting them. Instead approach the same topic from another angle. If your topic was say 5 tips to succeed in article writing, a new approach would be 5 things to avoid in article writing, or 5 tips to improve, or a better way to do it. Just using the same general idea, and giving it life in a new way can be the perfect method to get unstuck.

* Check out the bookstore or the library. The ones that have real books. Look at some of the ones related to your niche and see if you can’t gain some writing ideas from them.

* Go to e-book sites as well. Do the same thing as you did with Amazon and the library. Look for titles in your niche, and use those to help you get new creative ideas to write about.

* Use seasonal events to your advantage. Instead of just writing about autism, write about how to help autistic children cope with Christmas, or other such seasonal event related topics.

* Carry a notebook with you. Ever feel like you’ve got the perfect idea but are not at home and able to write the article right away. Carry around a notebook so that when the idea strikes you can jot it down before you forget it again.

* Get away from the computer for a bit. Real life and real life situations may give you ideas you never would have come up with by simply sitting in front of your monitor. Use real life experiences and events to create ideas and creativity for your articles.

* Talk to industry leaders. Just a quick Q and A with someone in the industry may prompt ideas you would have never thought of otherwise.

* Read. By reading what others have wrote on the topic you may be able to come up with ideas of your own, or a new twist on an old idea. The best writers and the most avid of readers.

* Along the same lines as reading, read articles in some of your favorite authority blogs and websites. One of my favorite blogs is Mashable.com. They may bring to mind a thought or idea you may not have thought of otherwise.

* Join a mastermind group. Being able to float ideas around with others and discuss your topic can help breathe new life into a topic you found going stale. And, it is a great way to set up potential cross promotions with others in your niche for the future.

* Use your imagination. Put yourself into the mind of your target audience, and figure out questions and topics that may be important to them and write about them. Just a little bit of imagination and role playing can lead to many new ideas.

* Watch movies or television shows related to your niche. They may cover topics or ideas you may not have previously covered or thought about.

* Think about your own personal experiences. There may be things within them that you can revisit and create topics about, with a good solid base of reality to make for a more interesting and informative article.

Hopefully these ideas will help you come up with and create your own ideas and topics to write about. Ideas are limitless, you just need to develop the skills to mine the topics and ideas out of the things around you. The more you write and the more you strive to generate ideas, the more ideas you’ll eventually come up with.

To make your article marketing more profitable, get your copy of, “Article Marketing Secrets: Turning Words Into Dollars”: thephantomwriters.com/ebooks/article-marketing-seo.html. If you are looking to increase your writing speed consider, “How To Write Articles Fast In 20 Minutes or Less Without Sacrificing Quality”: thephantomwriters.com/article-writing-guide/. Subscribe to our twice-weekly general marketing tips here: thephantomwriters.com/karmaonline

By Kevin Stirtz in Featured

loyaltyCompanies like Google, Yelp, UrbanSpoon, CitySearch and many others have made it easy and convenient for customers to share their thoughts with the world. And they’re not just talking about what they had for breakfast.

They’re telling the world what they think of Your Business.

Smart companies are using these online reviews to attract and keep more customers. Here are ten ways you can use Web 2.0 tactics to turn online reviews into more customers who keep coming back.

1. Respond to Every Review

Like emails and voice mails, online reviews are easy to ignore. Especially the icky ones. But don’t. Instead, think of your online reviews as conversation starters. Someone has reached out to you. And when a person speaks to you, it’s bad form to ignore them.

So, the polite thing to do is to respond.

Your response might be just to thank them. Or you might ask them further questions about their experience. Or maybe you share some details about the product or service they mention.

By David Hurley in Featured

podcastInternet marketers are constantly looking for new ways to promote themselves and their products or services on the Internet. A common question on Internet marketing forums is “how can I promote my website?” Usually the answers run the gamut of the most common methods, such as website SEO, article marketing, Pay Per Click and so on.

Occasionally, video marketing via YouTube is mentioned, but it is not often that someone suggests that you start your own podcast. The perception seems to be that it is difficult to do, yet today it has never been easier to set up your own podcast and create a series of 5-15 minute audio recordings that you can post on iTunes and also on your website.

Once you have a podcast on iTunes people will be able to find your programs, listen to them and if they like them, they will subscribe to your podcast. They will be able to download your podcasts from iTunes each time you produce a new recording. Simply put, making a podcast and posting it on iTunes is a good way to get the word out about your business while providing a free service to people in your target market – people who use iTunes every day.

The beauty of it is that it is easy to do! Here’s how to set up your own podcast in a few easy steps:

1. Create Your Podcast – Use the sound recording software on your computer to create your podcast content. If you use Windows you can record on Sound Recorder; if you have a Mac you can use Garageband.

Simply choose a topic relating to your business, such as one of your products or services, and talk about the need that it fills or the problem that it solves for your prospective customers, focusing on a specific point in each podcast. If you already write articles to promote your website, then you could simply adapt your articles and create each podcast around an article – just hit the record button and read the article out loud. Add an few introductory and closing comments and mention your website address each time. That’s it!

2. Hosting Services For Podcasters – Open an account with a podcast host and you will be able to store your podcasts on it. This makes more sense than hosting your podcasts on your website as audio files require quite a lot of storage space and as your audience grows you will need a lot of bandwidth; podcast hosting sites are specifically designed to handle those issues for you.

Start off with a free or low-cost account and think about upgrading when you start to get a good following for your podcast. Popular podcast hosting services include Libsyn, Podbean, HipCast, GoDaddy, OurMedia, Odeo Studio. Personally, I use Podbean.com and started off with a free account which is easy to set up and use.

3. Upload To iTunes – After you have recorded a couple of shows and have opened an account with a podcasting host your next step will be to post your show on iTunes. This is also easy to do.

Open iTunes and click on iTunes Store. When the store opens you will see a bar at the top of the browser with “Podcasts” in the middle of the bar. Click on “Podcasts” and on the new page you will see a “Podcasts – PODCAST QUICK LINKS” menu column on the right hand side. Click on “Submit a Podcast” and you’ll be taken to a new page with a field called “Podcast Feed URL”. The podcast feed will be in the admin area of your podcasting host site. If you use Podbean you will find it under “My Profile”. Simply copy the feed and paste it into the iTunes “Podcast Feed URL” field and click “Continue” to go through the submission process.

Provided there are no unforeseen hitches iTunes will soon start showing your podcast and you can now consider yourself to be “in business”!

It is that easy.

David Hurley lives in Hiroshima, Japan and hosts a free podcast about Internet marketing at: http://webbusinesspodcast.com

By Karon Thackston in Featured

website copyIt has become a fundamental principle of Internet marketing. When sending a prospect from some form of trigger (banner ad, pay-per-click ad, tweet, etc.) to the landing page, there must be continuity: the message must flow.

For example, when constructing pay-per-click (PPC) campaigns, there has to be continuity between the ad and the landing page. The use of the same keyphrases, copy that flows seamlessly from ad to landing page and other factors, can make or break your campaign. If these elements aren’t in place the disconnect your visitors will suffer will confuse them and send them packing.

Why then do we rarely see any consistency in these areas when writing search engine optimized (SEO) copy?

Create Links in a Chain

On most web pages the tag sets are scattered. Take note the next time you’re surfing. You’ll see title tags that are unrelated to the description tag, both of which are distant from the headline of the copy on the actual page, etc., etc., etc. There is no flow. Nothing exists to usher the prospect from one step to the next.

It should work just like links in a chain. One is directly connected to the next and so forth. The basis of writing organic SEO copy is developing and following the same topic from your visitor’s first exposure to your site (the organic Google/Bing/Yahoo! listing title) to the call-to-action on the web page itself. It should – in essence – work exactly like the process when writing a paid ad/landing page combo.

Take it One Step at a Time

Create a plan before you write pages with optimized copy. Don’t view it with tunnel vision; strictly from the standpoint of what’s happening on the page. Take it one step at a time and walk the path your prospects will walk.

. Where will the site visitor come from? An organic search engine listing.
. What’s the first exposure to your site? The title tag of the organic listing.
. If the title tag captures their attention, where will they look for more information? The description tag underneath the title tag.
. When they click to your web page, how will they know they are in the right place? The message (copy) and keyphrases will be carried through from the search engine results page (SERP) to the web page.

See how it works? With each glance, with each click, the visitor takes a new step toward conversion. That’s because, just like with paid marketing campaigns, you’ve laid out a clear path for your prospects to follow rather than forcing them to navigate a rocky and confusing road.

When you’re ready to write expert-level copy that boosts rankings & converts more visitors get Karon’s Step-by-Step Copywriting Course (5th edition) and learn to do it right. http://www.CopywritingCourse.com

By Dr Adam Stetzer in Featured

SEO2SEO resellers have traditionally earned their revenues by acting as middle-men. They manage the sales and marketing for search engine optimization services while outsourcing the delivery work to a third party. Many white label SEO reseller organizations have sprung up to meet this demand, making it considerably easier for a small web design, PR firm or ad agency to start reselling SEO services. But as the competitive landscape has become significantly more difficult, the traditional SEO reseller approach has been been less effective. Furthermore, there have been huge advances in the SEO industry in the last few years. This begs the question: What are the new trends for those wishing to gain competitive advantage reselling SEO?

Emphasize transparency With the recent Farmer Update, the issue of ethics in online marketing are once again front-and-center. Similar to the many highly public updates Google completed in 2007 and 2008, 2011 is proving to be an active year for the search engine optimization industry. This, once again, shines a light on those firms that prefer to do their work under the cover of darkness. While we don’t really know if there are ethical problems with how these firms operate, the bottom line is that you don’t want to find out. Don’t partner with these types of organizations.

J.C. Penney That almost says enough. If you have been following the SEO reseller industry then you know that J.C. Penney outsourced their search engine optimization services poorly. And the firm they selected most likely used a broker for link acquisition (outsourcing the outsourced SEO). It all ended quite badly. Know your SEO reseller organization and what they are doing. They should be very reachable, communicative and professional. These are easy things to determine through phone calls.

Selling SEO alone is no longer enough With social media gaining momentum, and email marketing a must for any business, it is clear that modern search engine marketing packages need to be a hybrid of these components. The idea that you can cobble together such an offering from 5 different Internet Marketing vendors is not viable. Many claim that they can pull the best SEO from Firm A, email marketing from Firm B and then social media management from Firm C. But this does not work in practice at any reasonable scale. In reality, you end up with a fragmented delivery team and higher costs. Modern SEO resellers are looking to one place to outsource their delivery needs. This keeps the partnership clean and the work delivery efficient.

SEO technology is essential The search engine optimization industry has come a long way from title tags and directory submissions. While that was a great gig in 2007, in 2011 the bar has been raised significantly higher. Today people expect solid analytics. They need backlink profiling as well as SEOMoz stats like Domain Authority and MozRank. They want to know how many backlinks to their website are being credited by the search engines, and how fast? Your SEO reseller should offer you an easy view into these important search engine optimization statistics.

Customer retention Finally, your ability to retain a customer will grow with the number of services you offer to them. Moreover, those services need to actually provide value. This thought should be pervasive in everything you sell and also in your decision criteria for selecting your vendors.

Conclusions The search engine optimization industry has been evolving quickly over the last 4 years. We’ve seen many significant changes with the addition of social media marketing, explosive growth in link-building activity and the introduction of innovative SEO statistics. People using an outdated SEO reseller strategy will have a competitive disadvantage to those who have partnered with more innovative delivery organizations that have embraced these industry trends and incorporated them into their product offerings.

Dr. Adam Stetzer is President and Co-Founder of HubShout, LLC, an online marketing and SEO reseller organization based in the US. With over 15 years experience in IT, working with Fortune 100 companies such as Coca Cola, General Electric, Chevron Texaco and AT&T, Dr Stetzer brings considerable experience to the SEO reseller community.

By Dr. Mani Sivasubramanian in Featured

copywritingContent curation, a term that gained popularity in 2010, is the art of culling relevant, valuable and useful information from the vast ocean of data, and presenting it in a cohesive, interesting and comprehensive style that gives a ‘big picture’ view of a specific niche topic.

No longer can anyone claim that they can peruse and make sense of all the content that exists (and is being constantly added) on even a very narrow range of subjects. 47 million websites were added in 2009 and an estimated 550 billion documents exist online today.

The role of a content curator was first proposed around 2004, when the catchy term ‘Newsmastering’ was introduced by Robin Good of MasterNewMedia.com to describe a dedicated content analyst who would gather, collate and categorize content from various sources and compile it for consumption by those who are interested.

What makes content curation necessary?

Three factors drive the demand for content curation.

Too much information – Its volume is growing day by day, minute by minute, and in every possible direction.

Too little time – The things you need to get done seem to keep growing in inverse proportion to the time you have available for them.

Too uncertain – However diligent and dedicated you are in researching information, it’s still possible you missed something important.

Because many people need to remain up to date with developments and information in specific areas related to work, career or education, there is a growing need for professionals who are expert at finding and presenting this on a continuing basis.

What does a content curation process involve?

The first step is gathering news and information, preferably in real time as events unfold. This can be critical in certain areas. Aggregation of content from various resources has been possible for many years. But with the accelerating rate of information growth, mere aggregation alone is no longer enough.

That’s why a second level of analysis needs to be layered over it. Human curators, with specialized skills and an intense interest or passion for the subject, study the multiple news items and stories that have been aggregated, remove duplicates or shallow commentary pieces, and weave together the most relevant tid-bits that present an overall picture of the events that are unfolding.

An even higher level of content curation is when the curator, aided by vast experience in the field, includes expert opinion, feedback and insights that add even higher value than from just patching together a collection of informative news feeds.

Why would content curation work today?

Everything boils down to trust. Or rather, a lack of trust in conventional media channels to present all the latest news in the form of unbiased information, complete stories, different perspectives, or multiple facets of the same event. Also, every consumer is aware that there is an underlying agenda, political or otherwise, that governs and influences the kind of coverage traditional media provides.

Content curation done by a trusted expert has the potential to bypass this lack of trust by presenting information along with direct links to the original sources, and commentary that can easily be validated and confirmed by facts and data presented in those sources.

By respecting a consumer’s intelligence and presenting concise summaries along with pointers to the source data for further study and verification, content curation can easily engender trust, overcome doubt and speed up the knowledge acquisition process.

So is content curation only about collecting news stories?

Absolutely not. Content curation is a quantum jump from content aggregation. Good content curation adds value to the individual news stories, helping a reader or viewer make sense of the broader picture that’s unfolding, staying abreast of recent developments, and digging into diverse sources for the latest data.

Content curators pore over RSS feeds and blog posts, breaking news stories and archived articles, books and journals, interviews and conferences, even social networks that break news fast – and then figure out the best way to present only relevant information from this deluge of data in a way that makes sense, and will cover all future developments as well.

Viewed in that sense, content curation is “story-telling in real time”, with a focus on specific niche interests.

Is content curation profitable?

Considering the rush in the recent past to project content curation as the next wave in information marketing, it is natural that profit models exist – or soon will.

One area that is already making money for early adopters is the provision of curation services and tools. Priced to suit a range of budgets, these services offer a variety of aids to content curation for different purposes. Some allow management of a complete modern news room, while others help niche marketers find extra content snippets to share with their core audience.

As yet untapped, but with great future potential, is the concept of sponsoring channels created through content curation. Specialized niche information and news which is presented in a way that helps target audiences stay ahead of the curve in their chosen areas of interest will easily attract advertisers and sponsors. Some curated channels may even become paid subscription products themselves.

Even more exciting is the potential of building communities where people willingly pay to get more and better in-depth information on a well-defined set of topics they are deeply interested in keeping up with. And surely there will be many more ways innovative pioneers of content curation will monetize their rare, in-demand skills.

In summary, those seeking to explore content curation as an infopreneur success model for the future must view their role as being similar to curators in museums who pick and select the choicest masterpieces to showcase in their gallery, and create exhibitions that delight discerning audiences enough to keep them coming back for more.

Content curation is a specialty whose time has come. Will you master it quickly enough to add value to your audience as an infopreneur?

Dr.Mani Sivasubramanian is an experienced Internet infopreneur and the author of “Think, Write & Retire!” On his blog “Information Marketing Made Easy” at http://www.EzineMarketingCenter.com/blog/ he teaches thousands of entrepreneurs how to build a profitable online information business.

By Nick Stamoulis in Featured

SEOAs the song by The Byrds goes “To everything – turn, turn, turn/There is a season – turn, turn, turn/And a time for every purpose under heaven.” The same principle applies to Internet marketing – different aspects of Internet marketing campaigns run on different cycles. These business cycles have to be understood and accounted for when developing any SEO strategy, because they can directly affect the success of the campaign. While one company’s business cycles may greatly differ from another, especially when comparing B2B companies with B2C businesses, the bottom line is that you have to be aware of your own company’s business cycles to more effectively measure SEO success.

There are three main types of business cycles a company should keep track of: the sales cycle, the conversion cycle, and the SEO cycle.

By Stephen Monday in Featured

SEOptimizationOn the Web, attention spans are short. Formatting is critical to getting people to finish reading your article, or watching all of your video.

Folks do not like to come across huge blocks of text which are not broken down into bits that are more manageable.

The same is true as far as the quality of the content. Why provide only a few bits of wisdom, when you can pack valuable information into every sentence?

People would much rather find many pearls of wisdom, than have to sift through page after page, only to find sparsely placed helpful content.

Power Web copy is high impact, hard hitting, engaging, as well as informative. It is full of action verbs and adverbs, not adjectives.

It does not use “hype”, or make impossible sounding claims. It takes what is being said, and slams it “out of the park” with crystal clear points that are highly illustrative.

The copywriting world has noticed this style of writing is most effective in getting visitors to take action.

It very often uses a “story-based” platform because people relate very well to stories.

It makes use of the “active voice” (where the noun performs the action) instead of the passive voice (where the action happens to the noun.)

This style of writing helps keep the reader engaged. The points use vivid, picturesque, wording that incites the reader’s imagination, and makes him want to read the next sentence.

This keeps the reader moving forward in the copy. Video scripts written in the same manner, avoid boring viewers.

There are way too many sales websites online (which are not making sales) that have yet to learn this strategy.

Take a good look at your e-commerce site – does it fall into this category?

You probably have a good product or service to sell, but if your copy suffers from not having this style of writing, then this is the reason, your site is not selling anything.

Look at some of the sites that are having brisk sales – do you notice the difference in the style of writing used?

There is a good reason those sites make use of the “active voice” style copywriting – it works, it is much more persuasive than the “passive voice” style copy.

It is amazing how presenting such a small change can make a huge difference in the response generated.

Get a professional to evaluate your sales page. He will tell you the same thing.

Copy that makes sales follows very specific guidelines, especially Web copy. Any copy that compels readers to take a desired action, or “convert” is copywriting.

Capture or squeeze pages are specifically crafted to compel visitors to enter their email address, or apply for further information such as a “white paper” or a “Case Study”.

Whatever the case may be, power Web copy can do wonders for your bottom line sales.

Sites not written to make sales directly from the page, should still use “power copy” to get the visitor to perform a desired action.

If you remember to incorporate this style of writing into your next sales page, or video script, you will see a huge difference in the response it generates.

Articles written in “active voice” tend to garner more readerships, more republishing, and more “likes.”

This results in getting the author much more exposure. Go ahead and make a “splash” when you enter the water, you just might provoke the perfect response from someone you need to meet.

If you begin an article marketing campaign aim high – try to get at least 20 to 25% (on average) of your submissions to be republished.

Some articles may get as high as 60% – others 12 – 15% but aim for an average of at least 24%.

Doing this will ensure not only a good following, but a good, responsive click through rate that will earn you money.

Besides, having nearly 25% of the articles you submit published may result in getting further exposure on high traffic sites and consequently more publishers running your articles. This could result in having thousands of readers eagerly looking at your content, and clicking your links. Does this sound good to your ears? I thought so.

Stephen Monday is a Professional Web Copywriter, Creative Writer, and Sales Writer for the Web. Get your free Sales Page evaluation here: http://www.AAAWebcopyservices.com

By Warner Carter in Featured

socialmediamktgIncomplete profile
I cannot understand why many people leave their profiles incomplete. If you want to jump start a good business, you want your future clients to know you. It will not take you years to complete filling up your profile, so if you are serious with your business, completing your profile is one of the first things you should do.

Doing this includes uploading pictures and writing other relevant data. Your profile is your first selling point. Customers want to deal with real people and not with robots. A complete profile builds up your identity to your customers.

Bad Content
Bad content drives away potential customers. If you’re a businessman, you should stuff your social media account with fresh and good content only. Yes, you shouldn’t leave your account idle, but you shouldn’t fill it with a lot of nonsense or a lot of negative content either.

Spamming
You should be careful not to post repetitive messages in your account, for these might annoy your followers. This can also be considered spamming. If you don’t want to have your account suspended or even deleted, you better not use spamming as part of your business strategy.

Not separating business and personal life
I have a friend who lost thousands of business opportunities because she turned her business account into a personal one. When people learned that she was beautiful, they became more concerned of her personal life than her beauty products. Her Twitter account turned out to be a “courtship” area, and people were just replying to her because they knew she was pretty. It was her fault, too, because she got flattered with the comments and she allowed the attention to affect her business.

Image consistency
Inconsistent branding and imaging will confuse your audience. Stick with your image and don’t shift tone every time you tweet or update.

Befriending irrelevant people or idle accounts
To be honest, adding idle accounts is just an extra baggage to your business. Track and organize your friends well. Some accounts are built just to spy on competitors and to steal ideas from them. Be vigilant against these, but don’t be paranoid. Practice wisdom in adding people.

Not standing by your word
Not being able to stand by your word drives away customers and potential customers. On the other hand, being consistent with your ideology and actions attracts people; it makes them see your sincerity and honesty. Trust me, you’ll win a lot of clients just by standing by your word.

Not backing up Social Media with SEO
This is the biggest mistake of all. If you’re doing business in Social Media sites, might as well back it up with an SEO. Social media is great for promotion, but SEO is perfect for your business strategies. Social media alone is not enough to boost your business promotion.

Warner is interested in everything about discovering and learning new things online. He works with the only for SEO Resellers outsource resource – Endless Rise.

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