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11 Steps To Starting an Online Internet Business

By Gareth Price in Featured

This article will provide you with the basic steps you need to take to start and grow an Online Internet or Information Marketing Business.

1) Find A Niche. In the Information Marketing business a niche is simply a topic that you would be selling. For example Gardening, Fishing or Health and Beauty topics are all niches. These niches could be in the form of an ebook, a physical product, manuals or newsletters amongst others.

2) Find out as much information about your niche as you can to find out if it is in demand. This is important because if you have an Internet Business with a product that nobody is interested in, then you will struggle to sell. Go to Google and start inserting keywords that are related to your topic. Google is one of the sights that people go to for information on something they want.

3) Start saving the most interesting points to a document and start to compile the most useful information into a folder for future reference.

4) Spend some time engrossed in your subject. A good tip is to pick a niche that you are familiar with, as this will give you confidence when marketing because you already know a great deal about the subject.

5) Buy a URL for your website where you will be publishing information about your niche. Make your URL specific to your niche. You will have to pay for the domain name and hosting, but this is more or less your only expense when starting an Online Internet Business.

6) You can set up a simple website or blog at WordPress. Once you have your website up and running, it’s important you keep updating it with articles, photographs, or news.

7) Start Blogging, by that I mean writing blog posts between 350 – 1,000 words. Also you need to update the blog with photographs, videos , news, tips, hints and techniques. Offer free reports and advice, but most importantly make it personal to you. Do this at least 3 times a week.

8 ) Join Twitter, YouTube, and Facebook. Advertise your blog on these sites with links back to your blog.

9) On your blog offer a free gift to visitors and ask them to leave their email address so you can start building your list. When you start your own Online Internet Business, always remember, the money is in the list. So it’s important you get people to opt in when they visit your website.

10) Start emailing your list twice a week. Remember your list is vital to your Online Business, so look after it.

11) Submit articles to directories with links back to your website. Articles should be between 400-1,000 words.

If the above sounds like to much work for you, then Internet Marketing is probably not for you. The steps shown here are not that complicated, if you have a desire to change your life for the better , then the Information Marketing Business can give you that, especially if you follow the above steps.

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If you want to start and grow an Online Internet Business working from home, then go to http://www.Samibmarketings.com and claim your free downloadable report

How To Blog For 31 Days…And Why You Want To!

By Chris Makell in Featured

In July, I learned about blog “challenges” and was curious about them. From what I’d heard, website owners were having extraordinary success by participating in them. These results ranged from increased traffic, more subscribers to their lists, invitations to be guest bloggers on well-known sites, interviews for other business owners, etc. It sounded too good to be true…and like a lot of work! While I WAS blogging, I tried to be active about 2-3 times a week, not daily!

And so when a colleague of mine launched a blog challenge and invited me, I was skeptical that I could participate, though based on what I’d already heard about the benefits, I knew that I should. And I did.

The results were powerful! I’ve had a 72% increase in overall traffic to my website and a 70% increase in new visitors to the site. And this was in 31 days! But it was a bit daunting until I discovered a few “tricks” for making it easier on myself, so that I could stay excited about blogging daily.

If you’re ready to take on the challenge and increase traffic to your website, as well as explode your visibility to potential clients, then use these tips to help you leverage a blog to grow your business.

Tip #1 – Plan out some topics you’d like to talk about

Take 10 -15 minutes, sit down and just do a “brain dump” of all the things you could share with your readers. It could be lessons learned from your client interactions, questions you get from prospects and how you respond or how your clients get incredible results by taking the first step, etc.

Once you have the list, then take one, each day, to blog about. You’ll get the opportunity to teach more people and have them follow you to learn more. And where else will you find a platform to demonstrate how much you know and want to share with others – and they in turn will share what they like about it with others!

Tip #2 – Sharing is caring…

I don’t mean to get mushy here, however, sharing other people’s knowledge with your readers demonstrates that you care enough to help them learn “beyond” you. It’s natural to want to know it all and share it all so that people come to you. But your value grows exponentially when you expand THEIR knowledge by sharing more from other sources. Then you’re viewed as the “go to” resource to help people learn more and grow more. In addition, when you share someone else’s content, they will likely return the gesture. Now more people get to know who you are and what you offer.
Very cool!

Tip #3 – You can accomplish more than you think…

I was a little concerned about the 31 days of blogging and immediately began thinking of what I could “re-purpose” vs. create from scratch. And even then, I was nervous about “repeating” myself. And it didn’t help that I had a birthday and some travel in the midst of the 31 days! But you know what? As we all do, I rose to the occasion. You become more creative and committed when you start to see that you ARE blogging for 10 days, 20 days, etc. — consistently! It’s quite the feeling to look back and see what you’ve accomplished…so much so, that you’re committed to “not going back”. Not blogging will begin to feel unusual for me now.

Of course you should link your blog to the social media sites you participate in, like Twitter, Facebook, LinkedIn, so that more people become aware of all the great information you have to share with them!

Good luck and happy blogging!

P.S. – Here is why blogging is so cool…I re-purposed part of my post for this article…cool huh?

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Chris Makell, marketing mentor/coach, is particularly skilled at guiding her service professional clients to “Think Big…Play Bigger” and successfully create 6 & 7 figure businesses. Claim your free report “5 Critical Steps to Get High Paying Clients, Today” at radiancemarketing.com/specialreport/

Killer Web Video Techniques II: Audience Engagement

By Jerry Bader in Featured

We are inundated with advertising messages from the time we wake to the time we go to bed. Some of these messages are welcomed and some are a source of irritation. The difference between noise and communication boils down to relevance, and relevance is a function of how advertisers deliver three basic ingredients: substance, style, and technique.

Our brains have a built-in spam filter that can filter out much of the irrelevant and absorb the significant. In a room full of people all talking and laughing at once like at a party, your brain is able to recognize your name being spoken while everything else is a cacophonous blur. The goal of advertising is to make your message significant like the sound of your name, significant enough to demand your attention. So, is your marketing communication significant, or is it merely noise?

Most Advertising Is Just Noise

The advertising industry has for the most part failed in making their clients’ messages significant. Instead they turn up the volume and increase the visual pollution in an effort to standout and be heard, but it doesn’t work. It all becomes background noise and confusing clutter easily filtered out by a brain designed to know the difference between significance and irrelevance. Any subliminal effect achieved is offset by the irritation that accompanies junk information.

Think Keyword Density is Still a Factor? Prove It!

By Karon Thackston in Featured

As I read her email I could literally feel my blood pressure rising. She’d heard me speak at a webinar I did for Wordtracker about ecommerce copywriting where I said keyword density hadn’t been a factor in SEO copywriting for years. The lump in my throat got bigger as Zoe (not her real name) explained why she thought the myth about keyword density simply wouldn’t die.

“Keyword density is going to remain a hot (contentious) topic. I just read an article in the “New Yorker” yesterday about the new AOL CEO: “Can Tim Armstrong save AOL?” Apparently AOL is going to put greater focus on being content providers. Here’s an excerpt from page 36:

‘The writing, too, is often designed to appeal more to search engines than to readers. In the list of “contributor resources” for Seed, the most prominent category is for “search engine optimization” –S.E.O.– the process of packing stories with words that will make them appear higher in the list of results that Google and Bing display when users search for terms related to the subject. Seed links to guidelines that instruct writers to pay attention to what is called “keyword density”: the number of times that certain phrases appear in a story as a percentage of total words in a piece. If you’re writing a story on herbal tea, you should use that phrase early and often.’

“So, while I’ve read articles by plenty of respected SEO experts who insist they’ve tested various keyword density models and it doesn’t correlate with returns, I have to say I’ve read at least as many articles like this that still bang the keyword density drum. Well you can see how the mixed messages can be frustrating.”

What Software Do You Need to Build a Super Performance Minisite?

By Ian Greenwood in Featured

Creating your own high performance website is not that hard. Leaning the process might seem a little unfamiliar at first, but it’s really not difficult. If you are new to internet marketing one big question you may have is, “Which software do I need to create a mini sales sites?”

One thing that scares people away from creating their own internet minisite is that you need special software to create the web pages. This is called ‘web design software,’ ‘HTML editors’ or ‘web coding software.’ Just the names sound scary, right? But it’s not that bad really. So, where do you start?

The good news is that if you can use word processing software then you can use modern HTML editors. This modern software is neither hard to use, or difficult to learn. And while it’s true that some HTML software packages are expensive, the good news is that there are free or low cost alternatives!

Here are your choices if you want to build your own minisite, and are looking to get it on the net and selling for you.

1. Industry Standard Software.

The industry standard packages are Microsoft Expression Web (which used to be Frontpage) and Adobe Dreamweaver (formally Macromedia Dreamweaver). These two packages form the software base of the professional web development industry. Many professional web development businesses and educational establishments use these packages.

They are incredibly powerful and full featured programs, with price tags to match. They have extensive knowledge bases online as well as free tutorials and support forums.

So, if you are just starting out to construct your own minisites then something a little more modest would probably be the way to go at the beginning. You can always upgrade later when you are at least making some money online!

2. Middle of the road software.

There are a number of mid priced web development packages out there if you need the reassurance of a paid for product, without having to shell out hundreds at a time.

First up is Web Plus form the UK software developers Serif. This company regularly wins industry awards for their software, and they have good support manuals, technical help and user forums to sort out your problems. The package comes with paper manuals, software on disc and numerous templates.

Another mid priced package is CoffeeCup Visual Site Designer. Don’t confuse this with the other free package from the Coffeecup range – the HTML editor. The Visual Site Designer has a wysiwyg interface that generally lets you drag and drop various elements into your web pages. It also comes with 10 preformatted themes you can adapt, and there are others available to buy in the theme store.

3. Free or Low cost packages.

Some of the best low cost or free packages are Kompozer, HTML-Kit, and Amaya.

There are others, but these are some of the best and most popular. By using software like this you can easily learn all the skills you need to get your minisite up and running. Then when you are ready to upgrade your software to something better your money will be well spent.

Most of the free or low cost solutions have communities online that will help out the newcomer but don’t expect extensive free tutorials or huge support databases. The closest you will come to this is with Kompozer. This is because The Kompozer package is open source software with a big and enthusiastic following on line.

Whichever way you decide to come at developing your sales minisite you should never let the software question stop you. Whatever your experience and budget you will find a solution and with a bit of perseverance you can get your web empire up and running quicker and easier than you imagine.

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Would you like Ian Greenwood to shown every step of creating your own high profit minisite? You can get full details, and save over 35% for a very limited time. Go now to www.BuildWebsitesThatSell.com.

Struggling To Add Content To Your Social Media Accounts? Try Google Reader

By Richard Billings in Featured

You will find that virtually all Websites or Blogs will contain an RSS tab, all you need to do is click on the tab and save the RSS feed into your aggregator or Google reader. This now means that if any updates are added to the blog you will see these updates as well as any previous posts for that blog within your Google reader.

This means that you are able to consolidate any of your favorite Websites into one place, enabling you to be a lot more efficient with your surfing. This is due to the RSS aggregator (Google reader). You are able to do this to as many blogs or websites as you choose as long as they have the RSS feed tab.

How will this affect my Twitter and Facebook Account?

Social media for marketing can generate great results, but one of the main stumbling blocks that people come up against is especially in the early days is generating content for these accounts. Solution?

To combat this problem you need to search the internet for blogs that are of interest to you and your niche market. Just search in Google as you would normally and then press the blog tab down the left hand side of the screen. By doing this you will now get a list of blogs only.

You now need to search through these blogs and find the ones that are of interest and add them to your Google reader by clicking on the RSS feed tab. Ideally you will look for blogs which are updated on a regular basis. You should aim to load about 70 to 80 blogs into your Google reader, although not in one session, try and build it up over a period of time.

If you know the respected people within your niche it is always a good idea to use their blogs.

As new posts are made to these blogs that are in your Google reader you will receive updates. You are also able to see all these updates on one screen.

What does this mean?

Go through the blog posts, find a good and relevant article and by linking it share it on your Facebook or twitter accounts. With all this information in one place it makes it a lot easier to find content and relevant information for your social media campaign. The fact that you haven’t written the article yourself won’t matter. People will see you as someone who shares great information. It will also encourage interaction within your social media accounts.

If you wanted to take this a step further you could choose all the articles you wanted to share and then by used some free automated software you could determine exactly when during that week you wanted these articles to be published on your Facebook and Twitter accounts.

Good Luck with your Social Media marketing Campaign

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Get 7 FREE Videos here on the in’s and out’s of Internet Marketing www.learntoearnwithrichard.com. Richard Billings is an Internet Marketer and Mentor. He helps the everyday person develop an internet presence and generate significant income streams by leveraging the internet. www.richard-billings.com

Web Design for Mobile Devices

By Ruth Williams in Featured

More and more, people are accessing the internet on their iPhones, Blackberries and Androids. And now, even regular cell phones are coming with wi-fi and internet functionality. The web has truly gone handheld…but is your website keeping up? No matter how great your web design is, if it doesn’t display properly on mobile devices then you could be losing valuable traffic and customers. Read on to discover best practices in web design for mobile devices.

HTML
Some mobiles, like the iPhone, are very good at translating web pages into a smaller size without losing layout and function. But many are not, and non-smartphone mobiles usually only support a very limited version of HTML 3.2. It is best to use basic formatting and layout tags. Tables are not supported on all phones, so it is best to not use them.

Content
Content is key, especially when it comes to mobile devices. It has to be engaging and interesting, but it also has to be easy to read and to navigate through. Text should be in small chunks, with lots of white space. If you can lay your text out in one long column, it will be easier to scroll through and read on a tiny screen. Also, use a basic font…many fancier fonts are not available on cell phones.

Images
Keep graphics to a minimum, and make sure they download quickly and can be resized according to the monitor they are being displayed on. Remember, mobile screens are tiny! The smaller the dimensions and the quicker the download time, the better. For sizing, relative sizes work better than absolute sizes.

Navigation
Web design for mobile devices must take into account ease of navigation, and placing it at the top of the screen makes for a frustrating experience on a cell phone. Have the content show up first, and keep links at the bottom. For touch screen devices like the iPhone, long link text is easier to tap on than short links, so use more than three words for your text links.

If your website is more complicated, consider creating a version of a webpage specifically for mobile users. Place a link at the top of your home page so it is the first thing mobile users see. You can make the link invisible to regular users if you like, so only people on cell phones will see it.

These are just some basic tips on web design for mobile devices. The best way to see if your site is keeping up with your visitors is to view it on several different devices, and see how easy it is to view, read and navigate. If you find yourself getting frustrated, then it’s time to make your site mobile friendly!

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Bird and Co Creative provides innovative graphic design and web design in Birmingham. To find out how we can get your business noticed, visit our website at www.birdandcocreative.co.uk.

Social Media: 5 Trends to Consider

By Renard Smith in Featured

Does the concept of starting a social media marketing campaign scare you? Don’t let it. While social media sites are quickly growing, they’re also becoming easier to use and are welcoming not only social butterflies but businesses as well. Social media marketing is slowly but surely finding its way into the standard marketing campaign – and for good reason. Here are some of the trends we’ve noticed over the past year.

A Lack of Control

When venturing into the world of social media, it is important to remember that you will have very little control over the actions and mindsets of your followers or fans. Take Facebook, for example. You may decide to build a business page for your organization but you may also find that your fans have created fan pages of their own – unofficial pages where they have chosen to network and talk about your products or services. While that shouldn’t discourage you from building your own page, it should encourage you to check out what others are doing or saying in an effort to monitor and protect your brand.

Exploring Collective Sales

The past year has introduced the concept of collective sales, or collective buying, to the social media marketing platform as well. Sites like Groupon offer businesses a set amount of guaranteed sales. You, as a business, will offer a steep discount but an individual can only take advantage of it if a guaranteed number of people make the purchase. Those clients may not turn into regular customers, but the collective sale will give you the opportunity to gain hundreds of new customers literally overnight.

Location Based Marketing

Technology is an incredible thing and advances in the way people can connect to the internet and, in turn, their social networks has had a huge influence on social media marketing. Anyone with a smartphone or an iPad can access the internet and many love checking in on social applications like Loopt and Foursquare. Even Facebook and Twitter have added applications that allow people to report where they are. Many business with storefronts are now offering incentives, ranging from discounts to free products, to customers who post that they are in the shop.

Social Networks and Gaming

Many social networks, including Facebook, feature incredibly popular games. Despite your hesitance, it’s important to recognize that millions of people are playing the games offered by social networking groups each day. Pretty soon, you’ll be able to advertise within these games. At the very least, you may be able to include your product in virtual form so that those “playing” can “buy” your “services.” They may just decide to do so in real life, too.

Social Media Experts

While social media was at one time completely free, trends now point towards the incorporation of social media experts into the overall marketing plan. These experts have experience setting up Twitter profiles or Facebook pages, making customizations and changes that will give you the most professional and appealing face possible. It’s all about building your brand, and an expert can help you set things up right from the start.

Social media marketing is growing by leaps and bounds and many businesses, from Toyota to Nike, are marketing their social networking pages (especially their Facebook fan pages) even more heavily than their own websites. It’s a trend in itself and will continue to grow over the next few years. Don’t launch an online business (or an offline business with a web presence) without adding social media to your marketing campaign. It’s guaranteed to make a huge difference.

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Renard Smith of the The Fox Group

Landing Page Optimization 101 – A SPN Exclusive Article

By Gobala Krishnan in Featured

Landing page optimization is perhaps the most important Internet marketing tactic you need to master if you truly want to succeed online. Having an effective landing page that maximizes your conversions will help you dominate your niche market. This applies to both product vendors and the affiliates promoting for them.

In fact, if you’re into Google Adwords you should already know the extreme importance of landing pages.

What is a Landing Page and Why is it Important?

A landing page, as you may already know, is a page that you drive traffic to. It’s part of your overall website, but different landing pages can be customized to suit the product or the traffic source. Depending on the type of landing page, it can also be known as a squeeze page, sales page, opt-in page or money page. However, the basic purpose for any landing page no matter what it’s called is to get conversions.

When you have your landing pages setup, you need to go out and get traffic. You may have heard that traffic is the lifeblood of any affiliate marketing business. The more traffic you get, the more money you make. Although that is true, there’s only that much traffic you can get with a limited budget and time.

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