August 8, 2014
Pinterest is rolling out a new feature to enable its users to chat about shared interests.
Dubbed Conversations, the new direct-messaging tool enables users to exchange private messages with fellow pinners via its website or its iOS or Android apps. Now, once a pin is sent, the recipient can send a pin back to them or reply with a message.
“Every day, people send more than two million Pins,” reads a Pinterest blog post. “Sending a Pin is a great way to let someone know you found something they’d love. We wanted to make it easier for you to have a good old-fashioned conversation about those Pins.”
Conversations also allows pins and messages to be sent to multiple people.
“Say you’re organizing a camping trip with friends—try sending Pins to the whole gang so you can figure out where to go and what meals to make,” reads the post. “If you need a reminder of who’s bringing what, just pull up the conversation right from your notifications.”