April 10, 2017
Magento is the leading eCommerce platform. That’s a big statement, but it is true. According to Datanyze, there are 174,938 merchants using Magento, making it second only to WooCommerce when it comes to merchants. But popularity is not the reason why the Magento platform leads.
Magento is superior to WooCommerce in its performance with search engines. And search brings you unlimited power to grow your revenues and attract new customers. That means SEO.
If you don’t know how to achieve great SEO with Magento, then read on. We’ll give you the best tactics for gaining more customers via organic search engines.
In case you hadn’t noticed, we are crazy about Magento because it helps us be SEO superstars. It can help you be an SEO superstar too.
Magento is one of the best eCommerce platforms for online businesses whether they are bootstrapped or well-funded.
Magento is also written in PHP, making it much easier to add new features and custom solutions to scale your business in ways that would be extremely costly using a different method.
Thankfully, there are literally thousands of extensions for Magento that helps reduce the need for having to contract a developer for a custom solution in most cases. If you did need a custom solution, there is a gigantic, fast-growing community of developers building new solutions for Magento.
In addition to these generally valuable features, there are some absolutely must-use benefits of Magento:
• Keyword-rich site URLs;
• Customizable interface, and;
• The ability to create exceptional site structure.
At Imagine Commerce 2015, I spoke about how the Magento CMS is a great mix between being an advanced platform with all this great functionality, but still easy enough to use without unknowingly making catastrophic mistakes.
To read the remainder of Ron’s article, click here.