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December 13, 2017

Twitter Officially Launches Threads

Get ready for some tweetstorms.

Twitter has officially debuted its new thread feature to enable users of the microblogging site to post a series of connected tweets that are easier to post and find.

“Hundreds of thousands of threads are Tweeted every day,” Twitter product manager Sasank Reddy said in a blog post. “But this method of Tweeting, while effective and popular, can be tricky for some to create and it’s often tough to read or discover all the Tweets in a thread.”

Threads are still necessary and relevant, despite Twitter’s newly expanded character limit — up from 140 to 280 — for tweets, Reddy said.

“We know people also may want to serialize a longer story or thought, or provide ongoing commentary on an event or topic,” he added. “That’s where this update to threads comes in! You’ve been using threads in creative ways like these for years – the ways and reasons to thread your Tweets are limited only by your imagination.”

To create a thread, simply add a plus button in the composer to connect your tweets. This allows you to publish the threaded tweets at the same time. The ‘Add another Tweet’ button allows you to add more to the thread at any time.

It is also easier to find a thread thanks to Twitter’s new ‘Show this thread’ label.

The new functionality is rolling out to everyone on iOS, Android, and Twitter.com in the coming weeks.


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Jennifer Cowan is the Managing Editor for SiteProNews.

One Response to “Twitter Officially Launches Threads

    avatar Andrea Torti says:

    First came #Twitter2017, not this new development – I wonder whether users will embrace it or not.

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