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Today, the majority of business transactions are moving onto online platforms. In particular, e-commerce platforms are on the rise in almost every business space. As such, there is a huge demand for customer reviews which help people make decisions on what to buy. What are comparison and review websites? Reviews and comparisons are essential, especially […]

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In the last few years, online reviews have become a big factor that influences customers’ purchase behaviour. Social networks such as Foursquare, Google+, and Facebook and websites like TripAdvisor and Yelp let users review and rate local businesses and their reviews have the power to attract or drive potential consumers away. Know about the top […]

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Business Woman
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What’s in a name? If you’re starting a new business, it turns out the answer is “a lot.” Whenever you start a company, you always face the critical decision about what to name it. Whether you have a Limited Liability Company (LLC) or some other kind of business, you’ve probably already begun asking yourself whether you need […]

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Google recently updated their ‘search quality evaluators  guidelines’ and the document all but gives away the secret sauce to ranking your site, or at least the elements that humans are rating from Google’s perspective.  In this article I’ll be sharing 5 actionable takeaways from the evaluator’s guidelines, and going through what each of them mean […]

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How to Use Personalization to Increase the Effectiveness of Your Email Marketing
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When you think about Miami Florida, you’ll think of Art Deco, Cuban cuisine and of course the famous South Beach. But, it has so much more to offer to its locals than a good tan. A number of digital marketing agencies have started to surface in the city, and we’ve listed the best Search Engine […]

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