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Understand Your Readers
When you understand what your readers care about, you are in
a position of power. Don't give them what you want; give them
what they want.
Today's tip is by Joe Vitale, author of
Advanced Hypnotic Writing.
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WebSite Extractor 7.12
(640 KB) is one of the fastest known website downloaders available today. Gives you complete control
over downloads from individual servers, folders, URLs, and files using keywords. Can download
many websites at one time.
If you have a Webmaster App that you would like listed on the SPN site, send us an email with details to:
wapps@sitepronews.com
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PC Pitstop isn't specifically
a webmaster resource site but even webmasters need to keep their PC's in
good running order. PC Pitstop can help get your PC in top form -- running fast,
stable and secure. PC Pitstop runs diagnostics on your PC to
identify things that might help improve performance. The
process is fully automated, private, safe and FREE.
Think your web site qualifies as a SPN Site of the Day, send us an email with details to:
sotd@sitepronews.com
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In the coming months, we plan to provide our visitors with one of the
most comprehensive EBook link libraries on the Web. Check back frequently
for new additions. In the meantime, check out our current selection of
Free
and Shareware EBooks.
We welcome authors of EBooks to submit their publications to SPN via email to:
ebooks@sitepronews.com
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Need some good promotion tools to give your web site an edge on the competition?
Well, this is a good place to start your search. We'll be adding freeware and shareware
promotion software on a regular basis Check out our
current selections right now.
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Site submission can be a time intensive undertaking. Fortunately, there
are growing number of submission applications that can save you time
and money. Some are sophisticated and some are pretty basic. You
can check out our current picks
right here.
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Link your site
to SiteProNews, the free, daily newsletter for WebMasters
and the fastest growing resource site for novice and expert HTML
authors on the Web.
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ROIbot - A Suite of Marketing Power Tools for Pennies a Day!
SubmitPlus - Promote your site to 110 search engines... FREE!
Pocket Flier! - Generate 25,000 targeted visitors to your site!
Affinity - Robust, reliable WebHosting for small & medium-sized
web sites.
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Two Brand New
Search Engine Tactics
By Dr. Roger Wilcox |
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To carry on in the tradition of the classic e-book "Search
Engine Tactics" (as you surely know, written by Mark Joyner
in 1995 - the book that pioneered e-book marketing and still
a classic work on search engine promotion), I would like to
propose 2 new tactics in use today. With all due respect to
Mr. Joyner, a lot has changed since 1995…
Here are two brand new tactics that the "search engine
optimization gurus" are talking about:
1. New Meta Tag: "Aesop"
If you get nothing else from this article, get this. This
new tag is popping up on sites all over the net and will
dramatically change the way people search. Essentially, this
tag breaks all Internet content into 6 useful categories.
The purpose of this is to allow surfers to more accurately
and quickly determine if a search result is, indeed, what
they are looking for. It also allows webmasters to attract
more appropriate visits to their sites. Right now, the only
engine that recognizes it is aesop.com, but I have it on
authority that others are preparing to start recognizing
the tag as well.
For more information, go to the
official aesop meta tag site
(includes a free tag generator) - if you don't already have
this tag on all of your pages, it's critical that you do this
right away:
2. CSS H1 Spoof
In the early days of the net, search engines were easy to
fool. These days, it's quite a bit more difficult, but it can
be done. However, any time you use some type of "trick" to
spoof the engines, you always run the risk of the engine
catching you and banning your domain for spamming.
OK, with that caveat, here's the trick.
Some search engines will give words found in the "H1" tag a
boost in relevancy. The H1 tag is used to specify your page's
"heading". The problem is, this heading is just plain ugly.
It's a huge point Times New Roman heading that doesn't look
good in anyone's web design book.
Here's the good news: you can get the best of both worlds
using Cascading Style Sheets (CSS). With CSS, you can specify
that the browser will render text in the H1 tag any way you
please. This is great; because, you can get both a boost in
relevancy and get better control of your page's appearance in
one step.
Here's the code ...
In your head tag, put the following line:
<STYLE>
<!-- H1 {font-family: arial,helvetica; font-size: 12pt; color: blue; } -->
</STYLE>
(Note that you can change any of the above variables - font
size, type, and color - as you see fit.)
Then, in the body of your document, where you want you
document "heading" or "headline", use the following code:
<H1>Text for Your Headline Here</H1>
The headline will now appear as you specified in the style
code. This is a great trick - and it's brand new.
Apply these new tactics today for some easy traffic courtesy
of your favorite search engines.
About The Author
Dr. Roger Wilcox is a well-known author and Internet Marketing
expert. Right now, he works as a professional affiliate to
prove that anyone can make a generous living on the Internet.
Visit RogerWilcox.com for
more information.
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