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FEBRUARY 8,  ISSUE # 135
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Tip of the Day
If a press release catches the eye of a reporter who is unfamiliar with your company, having additional information available in the form of an online press kit will make it easier for the reporter to work on a story idea. This can result in free publicity for your product or service.

Today's tip is by Kate Schultz, author of Ezine Adrenaline
 

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SPN App of the Day
Gapster (4.7 MB) is a FREE software program that helps you to get the maximum out of pay-per-click search engines. It monitors and changes your bids, finds price gaps, and lowers your bid while maintaining your position. Requires SDN/DSL/Cable Modem/T1 Connections or faster and a PPC account in at least one of the following search engines: FindWhat, Kanoodle, Overture or Overture-UK. For Windows 98/ ME/NT/2000.

If you have a Webmaster App that you would like listed on the SPN site, send us an email with details to: wapps@sitepronews.com
 
SPN Site of the Day
The Net Gets Real is a very large resource guide that features more than 300 tutorial pages about HTML basic techniques such as HTML forms, frames, and tables as well as on advanced HTML topics such as JavaScript, CSS and DHTML.

Does your web site qualify as a SPN Site of the Day? Webmaster resource sites can apply via email: sotd@sitepronews.com
 

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Site submission can be a time intensive undertaking. There are a number of freeware and shareware Submission Apps, however, that can save you time and money.
 
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Web Resources

How to Use Pop Ups
Without Annoying Your Visitors

by Merle MCPromotions.com
At the risk of losing you before we even get started, I'm going to say a "dirty" word: Pop Up (as in Windows). If you're like me, you've been popped more times than a firecracker on the 4th of July...but that's no reason to click away in disgust.

There is a method of using pop ups that won't annoy your website guests and can actually benefit you in a variety of ways in the long run. Impossible, you say? No! If you implement a pop up correctly, your guests won't be annoyed at all. Let's face it: the majority of people who put pop ups on their sites go about it all the wrong way. Most of them are triggered upon entry to the website, when a visitor is trying to focus on what the site has to offer.

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In this instance, the least you can say about the pop up is that it is annoying and distracting. (The most you can say is something I'll leave up to your imagination!)

The visitor who has just entered your site is trying to see what you have to offer and does not want to be bothered with another window. Odds are, she'll close it without even glancing at what's being presented.

This is the wrong way to use pop ups. Why would you want to bombard someone as soon as he sets foot in your front door? It's like coming home from a long day at work, walking in the front door and being confronted by the wife, the kids, and the dog, all vying for your attention. You wouldn't like it -- and this is exactly how your visitors feel when you pull the same stunt on them when entering your site.

So if making a window pop up immediately upon entering your site is wrong, how do you make it right?

The best way to use a pop up is upon exit. Translation: when your guest is ready to leave your site -- then, and only then -- is when your pop up box should appear. At this point, your message will be better received and not seen as obtrusive. You might compare it to someone coming over for a visit and on his way out the door you say, "Hey, don't forget about this. "It's a gentle reminder. So, how can you use this beneficial reminder? Here are the most popular:

1) To remind them to subscribe to your ezine

2) To offer a free download such as an e-book or some other free offer.

3) As a final sales pitch for your product or service

4) To offer a free course by autoresponder


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Remember, you never want to have more than one pop up window (something porn sites are famous for). Nothing makes a surfer madder than having two or three windows open up and possibly crash his browser in the process. You can even set it up so that only first time visitors see the pop up window. By using a script that sets a cookie you can ensure that your popup never appears to the same user more than once.

And that's only one of the options you have when adding pop ups to your site. There are software programs you can download that will make them easy to configure, as well. An example of this would be PopUp Maker. They do offer a free demo and if you like it you can purchase it for a mere $20.00.

There are also plenty of free online pop up generators you can use that let you design pop ups to any size and specification. Some of them are:

Tip- Window Maker. Scroll down the page until you find it.

Pop Up Making Wizard

Making Profit's Online PopUp Generator

If you're looking for an easy script you can just cut and paste take a look at
FairWell Window Launcher

So next time you decide to add a pop up to your website, make sure you keep the above pointers in mind and your new windows will work for you instead of against you!

  About The Author
Merle operates EzineAdAuction.com, "Where some of the BEST Deals in Ezine Advertising are Made". Buy & Sell Ezine Ads in a live auction setting! Publishers sell off your excess inventory and Buyers pick up some Fantastic bargains. Go now.


Recommended Webmaster Apps & EBooks

The Insider's Guide To Dominating the Search Engines
Introduces you to revolutionary, "tried-and-tested" optimization strategies which will increase your website traffic by 10, 100, or even 1000 times ... GUARANTEED. See results start to materialize in as little as 2 days....and see significant results appear in just 1 month.

EzineAnnouncer - The Ultimate Ezine Promotion Tool
Explode Your Ezine With This Revolutionary New Piece of Software -- Results Are 100% Guaranteed! Now it's easier than ever to launch and promote your ezine. Auto-pilot ezine promotion software shows you where you need to be and does 80% of the work for you!

Don't MISS this AWESOME Offer....
Automarketic OVER...DELIVERS ! The #1 Marketing Machine for YOU... We Personally Guarantee More Features than ANY Other Multi Autoresponder! 50 Followup Autoresponders at the price of 1/2., Popup email capture, Contact management, EBOOK ZONE (worth $300 plus) .!


Recommended Webmaster Services

BraveNet... Top Rated Web Tools for Webmasters.

ROIbot - A Suite of Marketing Power Tools for Pennies a Day!

PreWired.com - Providing ISPs & Publishers an Instant Web based revenue stream!

Web-Source.net - Your Guide to Professional Web Site Design & Development

Automarketic.com - Skyrocket Sales & Explode Profits With The #1 Online Marketing Machine..

SubmitPlus - Promote your site to 110 search engines... FREE!

Pocket Flier! - Generate 25,000 targeted visitors to your site!

NetMechanic - Web Tools For Site Maintenance, Promotion, Browser Compatibility & More.

Affinity - Robust, reliable Web Hosting for small & medium-sized web sites. Dedicated Server specials.

TrafficZap - Links that get you clicks. Free Meta-tag Generator, Popularity checker and Site Submitter.


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