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JANUARY 18,  ISSUE # 126
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Tip of the Day
Post comments from 3rd parties on your website. A few favorable comments might be just what you need to raise your credibility and help consumers select your co.

Today's tip was inspired by Dan Janal, author of Branding the Net
 

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SPN App of the Day
Picture-shark 0.9 (723 KB) gives you the ability to watermark and copyright your picture galleries. Use logos, text or any other images. Picture-shark can process hundreds of pictures per minute. Supports transparence and realtime preview. For Win9x/NT/2000/ ME/XP. Freeware.

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SPN Site of the Day
Office.com is a required stop on the Web for small businesses looking for resources to help them be more productive and competitive. An informative, well-organized site with a wealth of information for the small business owner.

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Need some good promotion tools to give your web site an edge on the competition? Well, this is a good place to start your search. We'll be adding freeware and shareware promotion software on a regular basis Check out our current selections right now.
 
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Site submission can be a time intensive undertaking. Fortunately, there are growing number of submission applications that can save you time and money. Some are sophisticated and some are pretty basic. You can check out our current picks right here.
 
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PreWired.com - Providing ISPs & Publishers an Instant Web based revenue stream!

Automarketic.com - Skyrocket Sales & Explode Profits With The #1 Online Marketing Machine..

SubmitPlus - Promote your site to 110 search engines... FREE!

Pocket Flier! - Generate 25,000 targeted visitors to your site!

NetMechanic - Web Tools For Site Maintenance, Promotion, Browser Compatibility & More.

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Magic Words
Testimonials

Promote Your Site Every Day!
by Steve Nash
You want traffic at your site, but with so many new websites added every day it isn't easy. The only solution is to promote your site, each and every day...

Here are 7 promotion methods for you to try, one for each day of the week:

SHORT & RELEVANT FREE WEB ADDRESSES

Get a FREE meaningful web address (URL) that is short and descriptive of your site or business. Includes the latest ICANN .INFO and .BIZ Top Level Domain extensions in addition to New.net domains ending in .Free, .Ltd and .Inc with useful resources for web hosting, building and promotion.

FreeURL(tm) is a domain vertical of Super Verticals(tm) GmbH "...superior portal & vertical e-commerce exchange systems"

Click Here For Details

=> Day 1 - Submit Your Site To A Search Engine

No big surprises with this promotion method; just submit your site to a new search engine, or directory. It is best to concentrate on the major search engines and directories, and add your site to minor search engines as and when you discover them.

Do try to keep a log of just when and where you submit your site.

- HowIPromoteMyWebsite.com
- JimTools.com

=> Day 2 - Post A Newsgroup Discussion

There are newsgroups, bulletin boards or forums on just about every subject imaginable. A good place to start is Groups.Google.com which allows you to search all of the Usenet newsgroups for a particular term or phrase.

Post a message online, via Google, or offline using Outlook Express (or similar). Follow the forum or newsgroup guidelines, when you start a discussion or answer someone's query. It *is* okay to mention your website in a 2-line signature, though.

Newsgroups and forums also prove a good place for you to get known and develop trust.

=> Day 3 - Swap Links With Other Sites

Links make the World Wide Web go around; they also improve your search-engine ranking! One way of achieving lots of links to your site is to swap links with other sites. There is an excellent article on link-swapping at BannerTips.com but basically:

- Identify sites with similar content to yours
- Request a reciprocal link (be polite, and use webmaster's name)
- Create a "Links" section on your site and put the links there.


MAGIC WORDS THAT BRING YOU RICHES

You are 17 words or less away from a fortune! Do you know all 17 words? Click below to discover the 17 magic words that can change your life.

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=> Day 4 - Write A Testimonial

Writing favourable comments - testimonials - about another website could make you an instant online friend (we all respond well to flattery after all!). This could lead to a link-swap or even a possible joint venture (see Day 6).

Just review their website (or product), and write about the benefits you gain from the site in specific terms (so it sounds like you're actually talking about *their* site). Just be honest and tell them what you like.

=> Day 5 - Be An Expert, Have An Opinion

Believe it or not people are interested in what *you* have to say! Several websites are even willing to pay you for your opinion! (And we all have an opinion, don't we!) Remember, it's good to talk, especially if your listeners then visit your website!

If you *really know your stuff*, you can become an 'expert' at several sites. You may have to write articles on your subject of expertise, or just answer questions from site-visitors. Either way *you* gain more exposure, and your site gains more exposure too.

Opinion sites:
Epinions.com
DooYoo

Expert site:
AskAnExpert.com

=> Day 6 - Start A Joint Venture

A joint venture can be as simple as joining an affiliate program. But basically you sponsor another's product and take a share in the profits. Joint ventures can also improve 'site-stickiness'.

You need to:

a) CONTACT webmasters who market similar products/services and ask them if they would be interested in offering yours. Share the profits, and it's a win-win situation.

b) PROMOTE another webmasters' product or service (something you believe in) to your subscribers or customers.

=> Day 7 - Follow Up!

No new websites to visit here; no new methods of promotion. Just an opportunity to measure the success (or otherwise) of the previous 6-days' efforts. This is a time to follow-up and perhaps plan for the next 6-days.

=> And If All Goes Well...

If all goes well then just take a break, but if you're really keen, however, you *could* take a look at some of these other promotion methods too:

* Encourage visitors to bookmark your site
* Use pay-per-click search engines
* Write a press release
* Run a competition
* Create great content, and allow others to use it
* Create an online community

- HowIPromoteMyWebsite.com
- Iboost.com
- SitePoint.com

Good luck.

PS This article is a summary of a 7-day e-mail course called, Promote Your Site Every Day. The course includes more details and more links. To take the course simply send a blank e-mail to: promote_site_every_day@getresponse.com

  About The Author
Steve Nash shows how anyone can sell online at his brand new website. Visit his FREE beginners guide now! You can read more articles like this by subscribing to Promote! Promote! Promote!. Get 2 free bonus gifts:


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