Who is Kanoodle?

Kanoodle is a privately held company headquartered in Amherst, NY that launched on October 5, 1999 and has established itself as one of the premier pay-per-click Internet search engines. Embracing the bid-for-location system as the most efficient and cost-effective method of advertising for online businesses as well as believing that our system presents highly relevant search results that yield the most positive user experience possible, we believe that Kanoodle's presentation of its commerce driven results followed by Google's non-commercial web results truly makes Kanoodle.com the ideal search destination site.

Why should I advertise with Kanoodle?

Kanoodle's search results are incorporated by more than 10,000 search-enabled websites including CNET, Ixquick.com, Mamma.com and Galaxy.com, the Internet's first searchable directory. Our listings are displayed by our search partners in many different fashions including top placement and meta-mixed as well as slideshow type of environments with partners such as Hotbar. Every deal in which a partner displays Kanoodle listings is created with the advertisers' ROI in mind. Our focus is on allowing our advertisers to target customers who are actively searching for their product and/or services. Kanoodle currently places their clients' products and services in front of 410 million searches monthly. Our bid prices currently range from $.05 up to $7.00 per click, leaving how much you pay per click entirely up to you.

Additional Features of Kanoodle.com

Kanoodle.com offers several features that will assist our advertisers in maximizing and retaining a good return on their advertising investment with Kanoodle:

• Search Affiliate Program: Kanoodle offers an Affiliate Program that allows advertisers to place Kanoodle's search engine on their sites in order to generate income from clickthroughs to Kanoodle listings that originate on the advertisers' sites.

  Search Box: https://safe.kanoodle.com/client_services/affiliate_box.cool
  Integrated Search: https://safe.kanoodle.com/client_services/affiliate_basic.cool

• Free Banners: Advertisers whose listings are among the top three results for particular search terms receive free banner impressions (25%, 15%, and 5% rotation respectively, with the balance divided equally among the remaining listings).

• Logo Program: Advertisers who wish to have their company logos displayed next to all of their listings may do so for a nominal fee. https://safe.kanoodle.com/client_services/acct_logo.cool

• Referring Affiliate Program: Kanoodle offers a Referring Affiliate Program for users who would like to generate revenue by referring clients to Kanoodle.com. https://safe.kanoodle.com/client_services/affiliate_referral.cool

• Keyword Metric Tool: The Keyword Metric Tool allows Kanoodle clients to estimate how much volume they will receive on a certain keyword and how much that keyword will cost in the number one position.

• Search Term Suggestion Tool: This tool allows our clients to enter a keyword and receive a list of other keywords that contain the query.

• Keyword Find Tool: This tool uses WordTracker technology that allows our clients to find related terms that they can easily add to their accounts.

• Keyword Express: This tool allows the users to select category-based terms, which they can easily add to their accounts.

• Advertise in Europe: Kanoodle.com has partnered with espotting.com to allow an easy transfer of your data that will automatically open up an espotting account containing all of your current Kanoodle keywords.

• Manual Account Suspension: Kanoodle allows its clients to temporarily suspend their accounts (while making changes to their sites or accounts).

• Keyword Traffic Reports: Our clients will receive Keyword Traffic reports via email, and have the ability to retrieve the reports while logged into their accounts.

• Featured Website Solutions: This special section of Kanoodle allows our clients to present their website oriented service to other webmasters within Kanoodle.com. These listings are restricted to website solutions including website design, hosting, advertising, analysis and management as well as website oriented credit card services. You must be a Kanoodle.com client to participate.

• Kanoodle.com Search Spy: This is a fun tool that anyone can use to see what people are searching for on Kanoodle. All searches are posted anonymously. Check it out: http://www.kanoodle.com/spy/

Pre-Screening Provides Superior Relevancy

One of the biggest changes at Kanoodle in 2002 was the launch of our Pre-Screening system that allows the review of advertisers' keyword terms before they are added to the advertisers' accounts. This process has undoubtedly improved the relevancy of Kanoodle's search results and, by extension, the user experience. Approval of terms may take up to three business days, but to date we have averaged a 24 hour turnaround on submitted terms which is a far cry from that of our competitors. For more information regarding our relevancy policies, please click here: https://safe.kanoodle.com/client_services/listings/relevancy.cool

Free Account Consulting and Management

A big advantage of using Kanoodle is that each Kanoodle client is assigned a personal Account Consultant to help him or her with his or her account. We call this our foKus™ Program.

The foKus™ program is free, and lets us provide advertisers with valuable guidance related to the best way to promote their sites. It also includes services that relieve advertisers of some "account management" duties. Among the benefits of the foKus™ program are the following:

• We can provide advertisers with 100 or more keyword terms that are relevant to the specific content/information/product(s)/service(s) with which their sites deal. These terms are selected in part because they are popular, regularly searched terms. The terms should prove to be successful for advertisers not only because of their popularity, but because they will deliver targeted traffic to the advertisers' sites.

• We can help advertisers complete their listings by providing titles and descriptions that will effectively promote the advertisers' sites.

• If advertisers' sites have multiple pages and the advertisers' terms pertain to different pages of their sites, we can attach the appropriate URL link to each term. The result of this "deep linking" is that consumers who choose to visit a site will be taken directly to the page that contains the content/information/product/service that they are specifically looking for (a scenario that should yield the best user experience possible and provide advertisers with a higher return on investment).

• Advertisers' Account Managers can manage the advertisers' bids based on parameters set by the advertisers. An Account Manager can, each business day, raise or lower an advertiser's bids (between minimum and maximum amounts chosen by the advertiser) on his/her terms (or just on certain, specific terms) so the advertiser's listings will achieve desired placement in our search results (e.g. an Account Manager can manage an advertiser's bids so that all of his/her terms will be ranked #1 as long as the bid does not exceed $0.25, or so that all terms will be ranked #2 as long as the bid does not exceed $0.25 or fall below $0.20, or so that specific terms will be ranked #1, etc.).

At Kanoodle.com, we take great pride in providing all advertisers with as much guidance and assistance as is necessary to make their advertising campaigns as successful as possible. The foKus™ program allows us to work closely with advertisers and to share in their success.

Sign-up with Kanoodle.com for as little as $25 and receive a $10 bonus on your deposit

Simply put, Kanoodle.com will place your keyword ads in front of users who are actively searching for your product or service, which ensures a great return on your advertising dollar. To sign up for an advertising account, please call 1-877-526-6635 (Toll Free) or click here

If you have questions about Kanoodle.com, please visit our Frequently Asked Questions section or give us a call at 1-877-526-6635 (Toll Free).

About The Author
Michael Feeley is Kanoodle.com's Vice President of Corporate Development. As one of the founders of Kanoodle.com, Mr. Feeley's vision, combined with his deal-making skills, resulted in strategic relationships with many of the Internet's top branded sites.

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