QUICK LINKS

	AddMe Blog Search SPN Videos DropJack.com Web Position SubmitExpress Top SEO Tools SPN Micro-Blog Website Builder Top 10 Exposure NewWebDirectory Website Templates FreeWebMonitoring FreeWebSubmission Rapid Paid Inclusion Hostway Web Solutions SmartWebGadgets.com

- Grab the SiteProNews RSS Feed

If you don't understand why the Real Time Web is huge, you will soon.

Thanks to micro-blogging sites like Twitter, a constant stream of human-posted content has infiltrated the Web. This growing infiltration has created a bottoms up approach to content creation that via the progressive support of rapidly developing applications has and will continue to empower every individual to co-create what is deemed as "important" on the Web. The Real Time Web serves as both the database that informs us of what is happening right "Now" and the human touch to the content that will compete with the traditional algorithms for what is deemed as "valuable" content to us all.

Its challenges lie in the filtration and mass integration of both the content and the act of sharing to the Real Time Web. There remain major aspects of the Web that have not yet integrated "searching" and "sharing" of the Real Time Web, including traditional search. But as filtration and integration progress the Web will take the form of a living breathing database.

Here are 5 reasons why Real Time Search will help the Real Time movement change the Web and your experience forever.

1. The "Now" Factor

We saw it with Michael Jackson's passing. We saw it with the Iran Protests and we see it more and more everyday -- the Real Time web provides us with what is happening right "Now" and with vivid detail from around the globe. "We" is driving the "Now" factor.

2. We Become Co-Creators

The Real-Time web offers us the ability to become co-creators in not only content but also in what is deemed important. Why? Because we decide what is worth sharing, discussing and having opinions on. This behavior serves as a natural selection of valuable content. Certainly the current web allows for creation of content, but what is deemed as important/valuable is mostly left up to a few individuals, organizations and a bunch of robots. The Real-Time web, once fully integrated, will change that.

3. Humans vs Machines

Have you ever clicked on blue links that lead you to a piece of content dating back to a year ago? Search results lose relevancy each day due to the amount of new content hitting the internet. Spiders, web crawlers and engines decide what content is relevant via algorithms and those results can be manipulated via intelligently structured content (SEO). Real-time search enables users to receive information via conversations and people instead of machines. Take a look at your web results today. Would you rather receive cold content determined by algorithms or what the crowd and people value as good and bad?

4. Facebook Factor

With over 300 million users creating and wrapping themselves around content, once Facebook opens up its search API to the web what do you think will happen? Better yet do you think there is value in being able to search a database of 300 million users' opinions and experiences? Searching Facebook may be the factor that tips the overall experience of the web into one that is very different than today. Facebook may be the tipping point to where bottoms up (sharing & contributing) will go head to head with tops down (crawling & optimizing).

5. A New Breed of Search Engines

If there existed a search engine that was capable of aggregating and rendering results based on what was shared, peoples opinions and conversations, would you be interested in that search engine? If you knew that there were 6 conversations that provided a fantastic account of a design firm you were considering would that be more valuable to you than the top 3 links on your current search engine results? Would you have more value for SEO based search results or human conversation driven results? How about both? Real-Time search, once developed, will render a new breed of search engines that will capture this new value the New Web has to offer.

At the moment, Real Time Search is only in its infancy, as is the Real Time web. Twitter and the like are simply representations of a big movement that will continue to occur with the creation of more similar services, more adoption of those services and more integration of those services.

What is clear is that our daily use of the Real Time Web's driving platforms -- Twitter, Facebook and the like -- is unprecedented. The Internet is no longer simply just a disconnected 3rd party container of tops down aggregation, "We" is now part of its determination. And, search as we know it will soon change to accommodate, thereby delivering a completely different experience of the Web.

About The Author
Ben Behrouzi has over 12 years in building and managing startups, building management teams, developing core technology infrastructure and leading product design and architecture. http://www.leapfish.com

Printer Friendly Version of this Article

How to Understand Social Media and How It Helps You Get More Customers  By Tinu AbayomiPaul - Many of my local business clients say that they just don't get social media. They tell me they just don't understand how using social media is going to get them more business. And the answer is simple, really. More effective exposure, faster.

Video SEO - A Neglected Path To Higher Search Rankings  By Julie Ann Ross - Video SEO is an underutilized search engine marketing strategy. Even as videos continue to gain significant traction in the search engines' natural listings, most companies either ignore them, or remain completely unaware of their potency.

How To Select A Search Engine Optimization Company  By Nelson Tan - ...like every business, there are good companies and there are lemons. Knowing the right questions to ask and the criteria to look for will help you in choosing an affordable, effective search engine optimization company.

Top SEO Tools - A suite of the best online submission and SEO Tools available. Sign up for a 7 day free test drive.

Add Me! - a pioneer in search engine submission, and the most popular. They provide fr-ee submission and paid submission.

WebPosition
WebPosition helps you maximize your site's search engine visibility by providing a complete SEO solution including rank reporting, keyword research, page optimization and submission. Download a demo today!

Build a Business Website in Under 5 Minutes.
Over 172,000 people just like you have used Exact Websites to build professional websites, complete with web pages, photo albums, email, links and 27 other features without ever having built a website before.