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About Carl Weiss

Carl Weiss has been working the web to win since 1995 and has helped hundreds of companies increase their online results. He is president of W Squared Media and co-host of the weekly radio show Working the Web to Win which airs Tuesdays at 4pm Eastern on BlogTalkRadio.com. Click here to get his latest book "Working The Web to Win: When it comes to online marketing, you can't win, if you don't know how to play the game!".

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When it comes to using apps to promote a business, the first thing that comes to mind for most business owners is Google Adwords or Facebook.  That’s because Google has 71 percent plus of the search traffic and Facebook has more than two billion users. They also have an advertiser interface that’s is relatively easy to […]

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Think George Orwell’s novel “1984” was farfetched? Think again.  Everything from Doublespeak to the Thought Police is alive and well in our every more wired world.  Big Brother is being employed by everybody from the government to big business and cybercriminals worldwide.  Many intersections, some homes and every shopping mall in the world currently sport video cameras.  More […]

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The Crypto Virus is unique. It is unlike anything you have encountered in the past.  Sure, other forms of malware can disrupt your Web browsing, slow your machine to a crawl or pop up an endless stream of annoying ads.  But this nasty bug has the ability to ratchet up your angst a number of […]

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If you are concerned about the consequences of using public Wi-Fi, or are tired of having to put up with Wi-Fi dead zones in your home or business, today’s blog is designed to take the WTF out of Wi-Fi.  I will endeavor to cover everything from what the latest in Wi-Fi, to how to bulletproof your […]

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A computer virus, until recently, was contracted by clicking on a link or an ad that caused you to download a piece of malicious code otherwise known as malware. If you were lucky, your system’s anti-malware program picked it up and eliminated it before it could do any real harm. If you were not, then your hard drive […]

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This isn’t your parents’ world wide web.  If you thought that Web 2.0 was mind blowing, wait until you see what’s coming.  Where Web 2.0 turned an online research tool into a global social phenomenon that redefined how we interact with one another, Web 3.0 promises to take us where no web surfer has gone before.  That’s chiefly due […]

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Technology is almost everywhere — including the dining room. Yes, there’s a movement afoot to use technology to bring the “Internet of Things” concept to the dinner table.  Realizing that consumers are obsessed with diet, weight loss, food allergies and a host of other nutrition-related bugaboos, academics, technologists and entrepreneurs are all looking to cash in by designing […]

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Artificial intelligence, also known as AI, has been sending its all-knowing tendrils slowly but surely onto the World Wide Web.  Many of the largest tech companies are arduously working to be the first to perfect this technology so they can corner the market. The big players include Google, Apple, Facebook, Microsoft, IBM, and Amazon. Google has been in the headlines a […]

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The season to be scammed by online scammers out to steal your holiday cheer is once again upon us.  Every year as online commerce grows, so do online scams.  Today’s cybercriminals are going to try to entice you into giving them your hard earned cash through a number of ever more imaginative scams.  In today’s blog, I […]

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The Internet has, essentially, been around for 20 years. During that time, the entire world has literally been at our fingertips online.  But has the advent of the World Wide Web made people smarter, or has it truly made us dumber as we become more reliant on having access to all kinds of information at […]

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Copyright
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Forgery has existed nearly as long as humanity.  No sooner did humans start using chits burnished onto clay tablets to trade goods, when you can be sure some enterprising lad started turning out fakes.  Through the ages people have forged everything from works of art to currency and stock certificates. Some of the forgers went on […]

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Social media sites are nothing new.  They have become the conduits that let us tell the world all about us.  But lately a number of social nets have begun displaying alarmingly antisocial attributes.  Case in point: A new social networking app called Peeple, has been described as a “Yelp” for people, is slated to launch […]

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SEO Targeting
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It goes without saying, no one wants to upset the 800-pound gorilla in the room named Google.  Yet, that is precisely what many business owners do when they employ serial sites to do their bidding.  Google hates serial sites with a passion.  That’s because these online clones attempt to generate position by the cookie cutter method, where […]

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Google, after more than a decade as the top search engine, has decided to change its corporate moniker to Alphabet. After 17 years of building a $400 billion business that controls everything from the world’s most popular search engine (Google) to the world’s most popular video portal (YouTube), to life extension research firm (Calico), to self-driving […]

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Ever since the 19th century, when the telegraph came into vogue, people have been looking for a better way to deliver information and goods more efficiently than the US Postal Service. Today’s wired world has created a myriad of electronic delivery systems that do everything from rendering payment, to delivering messages and even packages at the […]

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