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About Igor Gubin

Igor Gubin is the Head of Business Development for the International Publisher’s Department at Admitad, a global affiliate marketing network.

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Affiliate marketing has been a growing opportunity for advertisers since the mid 2000s, with more than 80% of advertisers now devoting 10% of their marketing budget to this lucrative strategy.  Traditionally, affiliate marketers have focused most of their energy on social channels such as Facebook. However, with more and more marketers using the same tactics, […]

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Good advertisers know to never get too comfortable. But when Google Chrome announced game-changing adjustments to its platform in Q1 2018, a shock was felt across the industry nonetheless. The tremor occured when Chrome pushed out its built-in ad blocker – designed in partnership with the Coalition for Better Ads, the new tool is meant […]

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