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About Jennifer Cowan

Jennifer Cowan is the Managing Editor for SiteProNews.

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If your brand is not on Pinterest this holiday season, you may be missing out on a significant sales opportunity. Pinners are 35 percent more likely to buy gifts than non-pinners, according to the social media site’s stats. And, when pinners do buy, they spend 45 percent more than other shoppers. Pinners also begin their […]

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If you live in the U.S., U.K., India or Australia and are seeking a career mentor, you are in luck. LinkedIn has launched Career Advice, a new tool that connects any of the professional network’s members who are interested in mentorship opportunities. “Mentorship is key for developing and sustaining a satisfying career and improving your professional life, […]

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Texas Rangers investigating the fatal mass shooting at a Texas church have served Apple with a warrant in a bid to unlock the iPhone SE used by one of the shooters. Twenty-six people were killed earlier this month when a gunman opened fire at First Baptist Church in Sutherland Springs, Texas. Authorities investigating the tragic incident […]

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Facebook wants to make creation of videos for its site as easy and seamless as possible as it looks to lure publishers away from its main rival: YouTube. To do just that, the social media company has launched an app exclusively for video creators. “The Facebook Creator app is a one stop shop for creators […]

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Tesla has unveiled a snazzy new car that puts the electric vehicle company in direct competition with other premium sports car manufacturers. The media and a handful of lucky future customers got a peek at the sleek, new Tesla Roadster Thursday night during a special ceremony. Priced at a whopping $200,000, the reservation price for […]

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Twitter is removing its verification badge from accounts tweeting offensive content. The microblogging site for years has placed a blue checkmark atop Twitter accounts of verified users — usually celebrities, athletes, politicians, the media and other well-known figures. The problem, Twitter says, is the checkmark badge appears to be a stamp of approval rather than […]

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Cute or frightening? Either one could describe Boston Dynamics’ latest version of its robo-dog. Boston Dynamics, which is known worldwide for its innovative machines, has released a new video of its new SpotMini in action. The latest version comes without the original long neck and snapping, claw-like jaws. Instead, the robot appears to be a headless […]

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Hacking has made the news several times in the past few years from the Yahoo attacks, to the hacks of LinkedIn and Equifax to the breach of Target back in 2013. Hackers, however, are not the biggest threat to your online security. Phishing is. While data breaches continue to be the most common method of […]

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YouTube is cracking down on the unsuitable videos that have been popping up on its YouTube Kids app. Content creators have been using characters from popular cartoons, such as Paw Patrol and Frozen, to post videos with alarming imagery, including graphic violence and sexual situations. According to a recent report from The New York Times, the videos are […]

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The 280-character limit is here. Twitter is officially rolling out expanded tweets to users worldwide, upping its character limit to 280 from the original limit of 140 characters. The move comes after a brief test period during which a limited number of users were given access to the long tweets feature. After a little more […]

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It is finally over — and Apple is the victor to the tune of nearly $120 million. The Supreme Court has declined to hear Samsung’s appeal of a three-year-old patent infringement case in which it was ruled the South Korean firm’s older phones infringed on three key Apple patents. A 2-1 ruling from the U.S. Court of […]

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Semiconductor provider Broadcom made a $130-billion takeover bid for rival Qualcomm today, in a move that would make the company an even larger force to be reckoned with in the mobile chip industry. Broadcom is offering $70 per share — $60 in cash and $10 per share in Broadcom shares — to acquire all of Qualcomm’s outstanding stock. If the deal goes […]

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If your brand is not yet on Pinterest, a new study may be the incentive you need to put your products in front of a brand new audience. While Pinterest does not have as many members as Facebook or Instagram, what it does have is highly engaged users. In fact, a new study commissioned by […]

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Facebook CEO Mark Zuckerberg has pledged to fix the problems with its ad platform — even if he must sacrifice some of the company’s profit to do so. Zuckerberg, in a statement regarding the social networking firm’s booming third quarter, said addressing the issue that led to Russian-backed groups using the platform to spread misinformation during […]

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LinkedIn is expanding its Premium Insights tool to give its premium subscribers more insight. The professional networking site has launched peer benchmarking, a feature that should help its users to make smarter business decisions. “With this feature, you can easily compare your company, or other companies you may be interested in, to industry peers to better understand […]

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