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About Kayleigh Toyra

Kayleigh Toyra: Content Strategist Half-Finnish marketer. I love to write and explore creative themes like storytelling and copywriting (as well as SEO of course). I manage a small team of writers at a boutique agency.

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In an ideal world, every marketing team would have time to pursue every possible angle — but this isn’t an ideal world, and you’re often faced with choosing which avenue to prioritize. Two common options are email marketing and SEO, and each has its distinct advantages. Email marketing offers outstanding scalability and reach for a […]

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Last year, Google Maps launched a series of quiet updates to their systems, designed to make the app more accessible to smartphone users. The updates included favorite listing locations, alterations to the way reviews are displayed, and more. Google Maps is a valuable service that helps billions of us get to work each day, meet […]

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