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About Rachel Strella

Rachel Strella is the founder of Strella Social Media, www.strellasocialmedia.com, a social media management company serving dozens of clients nationally. She is a regular contributor to Small Business Trends and Social Media Today and has been featured in Forbes, ABWA Magazine, PR Daily, SmallBizDaily, Business Insanity Radio, and numerous other major publications. She’s an avid blogger with her award-winning blog (six awards) having over 75 posts syndicated internationally. She’s also a well-respected speaker having delivered dozens of social media presentations to businesses, colleges, trade groups, etc.  Follow her on Twitter at www.twitter.com/RachelStrella

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Achieving goals of any sort involves doing more of the right—and less of the wrong—things. Marketing and social media goals are no exception. How can you better ensure your social media efforts will help you accomplish your brand’s objectives in this new year?   These Dos and Don’ts should help. Dos Think first. Then post. […]

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As 2018 nears its conclusion, business owners and marketers should be thinking about what they can do to make their companies more successful in the New Year. Hopefully somewhere near the top of their priorities list is finding ways to leverage their social media channels more effectively.  Gone are the days when companies can treat […]

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With social media a marketing staple for businesses in all industries and across all parts of the globe, it has become more competitively critical than ever for brands to get their acts together. You’ll find no shortage of online articles that offer social media tips, but many of them don’t cover the foundational necessities that […]

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Business Woman
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Rarely do entrepreneurs launch businesses without intending to succeed. Starting a business is more than “just business.” It’s personal, too. As business owners, we often look at our company’s ascent (or lack of) to profitability and popularity as a direct reflection of our own worth. There’s a lot at stake, and entrepreneurs need to build […]

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