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Articles by Sharon Housley

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Question and answer websites have popped up all over the Internet. These interactive sites are designed to connect individuals and help them get answers to questions. We have compiled a list of some of the more popular Question & Answers websites below: 1. Yahoo! Answers Yahoo! Answers is probably the largest and most respected Question […]

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1. Manage Accounts Receivable Be courteous, but firm with customers. Most small businesses do not have the cash flow that allows the luxury of providing lines of credit to their customers. Track accounts receivables closely, and follow-up on past due accounts. 2. Have A Plan Set goals, and have a plan with a time-line to […]

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There are a number of steps a webmaster can take to encourage visitors to “click” on a link or graphic located on their website. The following steps will help “get the click”… 1. Colors Use contrasting colors for links. This makes the links easier to discern from other text on a web page. Also, avoid […]

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Here are 15 important website design tips that you might not be aware of or have overlooked. Consider taking advantage of them if you haven’t already done so… 1. Custom 404 Pages Create a custom 404 web page, so that any time your website visitor mistypes or misspells a URL on your site, they will […]

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Google is sometimes thought to be the bane of the Internet, and it certainly can be a thorn in the side of search engine marketers. Many fail to look beyond the search of today, toward what the implications of indexing and storing information will have on future generations. Forget the slogan “diamonds are forever” — […]

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Podcasting is an up-and-coming and increasingly popular medium for communication. The following are common questions about podcasting, perfect for those just getting started in podcasting as a communication channel… What Format Should I Record To? While other formats are supported, MP3 is by far the most common format used for audio podcasts. Unless there is […]

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If you are struggling with the decision of whether to implement RSS feeds or not, consider the following pros and cons for webmasters who use RSS feeds as part of their content and communication plan… Benefits (Pros Of Using RSS) The benefits for a webmaster who opts to implement RSS feeds on their website are […]

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Implementing RSS (Really Simple Syndication) can be aided by an understanding of the terms relating to RSS. Learn the ABCs of RSS…. A – AutoDiscovery Auto Discovery is code that is inserted into the header of an HTML web page, which then indicates to readers that an RSS feed is available for the content. B […]

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Optimizing your video for search engines will increase the exposure that the video receives, and optimization will also help spread the video’s message. Follow these steps to enhance your videos and improve their rankings… 1. Shorter Videos Rank Better No big surprise here — the file size of short videos is much smaller than that […]

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It does not matter what you call them: vodcasts, vidcasts, videocasting, or video podcasting… there are a few behind-the-scenes actions you can take to help attract more attention to your video productions. Just like websites, it does not matter how amazing the content is if interested people are unable to find it. Use the following […]

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Search Engine Optimization (SEO) has become a fine science. Tweaking, changing, and measuring is all part of the ongoing optimization process. SEO truly is a process that requires constant monitoring and attention. In order for a website to perform well, its managers and webmasters must adapt their SEO techniques as the search engine algorithms change. […]

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Blogs are now a dime a dozen, and bloggers need to make their blog posts stand out. Developing a blog following is not as easy as it once was. Learn how to write blog posts that attract readers and retain their attention. Follow these guidelines to cultivate readers… 1. Draw Attention Use titles to attract […]

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Large search engines attempt to filter their search results by removing any results that duplicate the content of other search results. Such filtering is referred to as “duplicate content penalty”. It is important to understand and identify what “duplicate content” actually is. Duplicate content is generally defined as substantive blocks of text that are copied […]

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How much do you know about web design? Take this web design quiz to find out how much you know about web design… What Is A Web Template? A website template is a ready-made HTML layout for webmasters. Typically, webmasters need to only edit the text and links in the HTML page, and they can […]

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HTML website templates can significantly ease the burden of designing and creating websites by providing webmasters with a ready-made web layout, structure, basic graphics, and color scheme. Templates can generally be edited and customized with any HTML editor. The biggest advantage for webmasters using ready-made templates is the amount of time that can be saved. […]

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