Search:
Site   Web

SiteProNews

SiteProNews

Article Categories









By Willie Crawford in Marketing

One of the saddest things that I witness day after day is affiliate marketers who really struggle to make sales. They send out email after email, promotion after promotion, yet often make very few sales.

This is not only sad, it’s also needless “practice bleeding.” Making affiliate sales is easy when you know the secret. It’s even very scientific and does have fairly predictable results.

Let’s look at what most affiliates are doing wrong, what I’ve termed “dumb affiliate marketing” and how that can be easily corrected.

Before I offend anyone, I should explain that when I use the word “dumb” I mean untargeted. I come from a military background, and I think of “dumb bombs.” Those are bombs that are dropped off of an airplane and they tumble unguided towards a target. They may or may not hit the target but once they are released they get no guidance.

A “smart” bomb often has a built in navigation system, and after it is dropped from an airplane it often flies a precise, pre-programmed route of flight to a target – often getting satellite GPS updates enroute. A smart bomb can be dropped from miles away, and be steered right though a window on a building that the pilot flying the aircraft never even sees.

Your affiliate marketing can be just as on-target when you acknowledge and harness just a little know-how.

Promoting an affiliate product no longer needs to be a gamble.

First of all, you need to tap into data that is readily available on which products are already selling. One source of this data is the blogs maintained during many affiliate sales contests. Monitor these to see how well a given product is selling, and to see if you want to invest your time and effort into setting up a protracted marketing campaign. You can market many of these products after the big initial launch is over – often with lessened competition.

I personally also rely upon my network of friends who readily share with each other which affiliate products are proven sellers. Many of us are members of a Facebook Group called “Affiliate Products Proven To Sell.” If you are on Facebook, you can join this group for free by registering at http://timic.org/APPTS

Many affiliates also struggle because they use marketing methods that are outdated, and simply no longer work. One newer method that works like CRAZY is using quality videos. You can now have CUSTOM videos created for you for under $50 each, and that includes professional voice talent. For that,

I personally use Jason Anderson’s team at: http://timic.org/ProVideos

These are not PLR videos. They are produced from scratch and are mini-commercials. Mine are 1-minute because, just like your audience, viewers of my videos have short attention spans. So, take a clue from the television industry. They’ve mastered getting the message across in 30 seconds to 1 minute. You need to do the same.

Another fact that you need to “get” – a fact most struggling affiliate marketers still refuse to acknowledge is that your promotion needs to be for just ONE product. If the purpose of a solo mailing or ezine issue is to promote a specific product, then just mention that ONE product in the email.

Without fail, when I’ve tried to promote multiple products in an email, even if they were all free, overall response rate significantly decreased. I think that it’s because when you promote several products in an email, it comes across as too desperate. Be laser focused rather than using the shotgun approach.

Many affiliate marketers fail to make sales because they promote something that they like rather than something customers are ALREADY buying. With so many great products out there, I do not believe in being the guinea pig. You should only promote affiliate products where the product owner has thoroughly tested market demand AND his conversion process.

It’s foolish to put time and effort into promoting unproven products when you can just pick the low-hanging fruit by offering your customers the products that they’ve proven to you that they want.

Given that often there are numerous affiliates for a product that’s a proven seller, you may need to differentiate yourself from all of the other affiliates. One easy way to do that is to offer a valuable, related bonus. I like using unique audio interviews or related courses as bonuses.

If you’ve taken the time to actually communicate with your subscribers and customers, your offer isn’t identical to that made by others marketing the same affiliate product anyway. Just the fact that it’s YOU, whom your clients have grown to know, like and trust, that’s marketing the product… makes it different. The difference is that purchasing through your affiliate link is less risky.

That is one of the key factors in smart affiliate marketing. Earn their trust and the sales come a lot easier. I actually have subscribers email me doing a big product launch ASKING for my affiliate link. Over the past 13 years, I have built that kind of customer loyalty. If you work at doing that, everything else will fall in place.

Now that you know the secret, it’s time to stop doing dumb marketing. If your sales aren’t what they should be start by looking at WHAT you are marketing. Is it something that your customers really want? If it is, then next look at HOW you are marketing it. Read back thought this article for tips on the profitable way to do that.

Willie Crawford is a seasoned affiliate marketer with 13 years of experience selling goods and services online. He now spends several hours many days mentoring other online marketers on a private discussion forum that’s part of a tight-knit membership community called “The Internet Marketing Inner Circle.” Join them at: http://timic.org/

By Bill Platt in Marketing

Unsuccessful online marketers are notorious opportunity seekers – giving an opportunity only a couple of weeks to start showing results, before changing directions to chase the next flavor of the week. It almost seems that the majority of online marketers are chasing get-rich-quick schemes, rather than trying to develop a legitimate business.

Sometimes it seems like the majority of online marketers change the program that they are promoting, almost as often as they are putting gasoline into their car. “Okay honey… I filled up the car today… it is time for us to find another business opportunity to promote…”

There is also another group of online marketers, who seem to make a real commitment to a specific business opportunity, but success continues to elude this group is well. The second group fails to make a commitment to a particular marketing plan that is designed to help them to achieve success. Like the first group, they change directions, as often as they put gasoline into the car.

Those who are successful online, are the kind of people who make a solid commitment to a particular business model and make a long-term commitment to a realistic marketing plan.

I am not telling you these things because I think I’m better than you… In fact, I am telling you these things because I am guilty of having done the exact same things myself.

Towards the end of 2001, I finally started making serious money online, after having spun my wheels online for more than four years, chasing one opportunity after another, until I made a commitment to a particular business model.

I managed to increase my income year-over-year, and in March of 2005, I quit my job and started working full-time online. I have continued to earn a nice living online, ever since.

My 2009 revenues were down, but primarily because I was working less than normal… In November 2008, I learned that my father was ill… I had my suspicions right away, but we did not have verification of cancer until February 2009. (Contrary to popular belief, he was a non-smoker.)

As 2008 wound down, I made a commitment to my father that if he needed any assistance whatsoever, that I would make myself available to help him. That meant, if he needed transportation to and from doctors’ appointments, I would drive the one-hour to his house, and then take him wherever he needed to go. If he needed me to come to his house to help him with anything whatsoever, I would come to his house to help him.

I made the commitment to him, and I honored that commitment to him.

My online business suffered considerably, as a result of my making that decision. But, I have no regrets… It was the right thing to do, and I am grateful that I did it.

My dad passed away in November of 2009.

I continued to miss work, through November and December of 2009, while doing those things that must be done in relation to matters of his funeral and his estate.

Just a couple weeks ago, I sat down and calculated exactly how much time I actually spent outside the office in 2009.

Not all of my absenteeism, during 2009, could be attributed directly to the time I spent assisting my father during his illness. In March of 2009, I had missed two weeks when we moved across town. My websites had also suffered a 16-day shut down in May, because I was unable to update the DNS records for my domains, when my web hosting company migrated my account to a new server. When I went to do the DNS updates, I discovered that ICAAN was in the process of shutting down my domain registrar and moving my domain registration information to a new domain registrar. Unfortunately, during a move of that type, updates cannot be made to the DNS records. So, my websites were offline until ICAAN finished its work.

All told, I missed two weeks while moving, two weeks while waiting for ICAAN to get everything moved so that I could update my DNS records, and another 12 to 14 weeks while assisting my father and taking care of the things that I needed to take care of after he passed away.

During the course of the last eight years, there has only been one year in which I was not fully committed to my business. That year was 2009. I did not walk away from my business, but I had made the decision that taking care of my family was more important than my business.

While my business, my reputation, and my income suffered tremendously in 2009, due to my frequent absences and slow responses, the commitment that I had shown my customers in previous years helped my business survive 2009 intact.

Now that I have returned to my business full-time, my revenue is starting to bounce back.

The past nine years has been a wild and exciting ride. The thrill of growing a business from nothing to something worthwhile has been an awesome experience for me.

But to the point of this article, this story would have been very different if I had not committed to a specific business model in 2001, and it would have been very different if I had not committed to a specific marketing plan for the promotion of that business.

If I had not made the commitment to develop a viable business model and commit to a specific marketing plan, I would have probably still been working 60 hours per week on a job when my dad got sick. If I had still been working in the brick-and-mortar world of retail sales, I would not have had the opportunity to help my dad when he most needed my help.

Then again, I would have had a different job than I had previously, because my last employer went out of business in January 2009.

With all that has happened in the last 16 months, I count among my greatest blessings the care and concern that was shown to me by my clients. Sure, some of the new people had absolutely no patience for my absences… But, I received a large number of personal phone calls, snail-mail letters, e-mails, blog comments, and tweets from my clients and people that I know from online, who wanted to offer their support to me, during my emotional roller coaster ride.

My greatest blessings have been realized in 2009 and 2010. I am blessed by the wonderful people, whom I have met online through my online business. And I am blessed to have a business that was strong enough to survive my frequent absences, during the last 16 months.

Those blessings were available to me, because I made a commitment in 2001 to stop chasing new opportunities every couple of weeks. I made the commitment to a business model that I believed could be successful, and I made the commitment to promote that business in a consistent and reliable manner.

When I brought commitment to my online marketing endeavors, I finally started to make money online. As I maintained that commitment over several years, I was able to grow my business to the point where I would be able to consistently earn enough money from my business, so that I would never have to have an outside job again.

To be honest, I believe that the reason my business continued to attract new customers through 2009 was because I had used article marketing to promote my businesses. The articles I write and distribute, for the promotion of my online businesses, seem to have real staying power.

The articles that I wrote and distributed, over the last nine years, continue to influence readers to visit my websites and to learn more about my businesses and what I can do for the reader.

Between September 2008 and January of 2010, I only wrote and distributed four articles for the promotion of my websites. During those 16 months, I barely wrote and distributed one article every four months, yet the traffic to my website was only diminished during May of 2009, when my sites were off-line.

I honestly believe that the reason my websites continued to attract new visitors and new customers, during this period of time, is because I had more than 150 articles online, posted on thousands of websites, doing the hard work of convincing people that they needed to visit my websites to see how I could help them to accomplish their goals.

When your articles are as useful five years from now as they are today, your articles will have the same potential of continuing to send visitors to your website for many more years to come.

If you are seeking true success online, and you are still chasing the flavor of the week in business opportunities, I strongly recommend that you pick out something that seems to have real potential for you and to make a commitment to see it through to success.

If you would like to learn more about how to make article marketing work for you in the same positive manner that it has worked for me, pick up one or both of my article marketing ebooks shown below in my author information.

I encourage you to download my free ebook, “Article Marketing: Beyond The Basics” ebook at: http://thephantomwriters.com/ebooks/advanced-article-marketing.html If you find my free ebook useful, and most people do, I would encourage you to purchase the more advanced ebook, “How To Use Article Marketing To Positively Impact Your SEO Efforts”. It is 70-pages of hard-hitting information about how to make your article marketing truly profitable: http://thephantomwriters.com/ebooks/article-marketing-seo.html My name is Bill Platt, and I have been earning a nice living from article marketing for more than a decade. In my ebooks, I try to share with you the lessons that I have learned about how to get the most from your article marketing.

By David Jackson in Marketing

If you’ve been involved in sales and/or marketing for any length of time, you’ve probably heard the term “Unique Selling Proposition.” But just in case you haven’t, let me explain what a USP is.

A Unique Selling Proposition is what makes a business unique and/or different from all other businesses in its category. For example, the USP for a high-end restaurant, might include the exclusive clientele it serves, a specialized menu, white glove service, as well as other exclusive amenities.

Two Classic Unique Selling Propositions

To further illustrate what I’m talking about, following are two examples of the most famous and successful USP’s in the history of advertising:

You get fresh, hot pizza delivered to your door in 30 minutes or less – or it’s free.

That USP allowed Domino’s Pizza to take over and dominate the pizza delivery market. And it clearly differentiates Domino’s from its many competitors.

Here’s Another Classic

When your package absolutely, positively has to get there overnight.

When they developed that USP, almost overnight, Federal Express (FedEx) became the dominant force in the overnight delivery industry. How dominant? It’s safe to say, the term “fedex” has permanent residence in the American business lexicon.

So, why is having a USP so important? Because with tens of millions of websites on the Internet all vying for attention, and thousands more signing on by the minute, if your business is the same as everyone else’s in your field, you might as well be invisible.

And if you don’t differentiate your business from the rest of the pack, I can almost guarantee, you will be invisible.

Giant Lollipops

Allow me to tell you a true story. When I was a child, I remember my mother taking me to the new doctor in town, Dr. Vosburgh to get some type of childhood vaccine. I was petrified. Like most kids, I hated needles. And each time the doctor tried to vaccinate me I’d pull away.

After failed multiple attempts to vaccinate me, the frustrated doctor said, “If you sit still while I vaccinate you, I’ll give you a lollipop, afterwards.”

“I’ve got lollipops at home,” I defiantly replied. “Not like mine,” the doctor responded teasingly. He then reached into his desk drawer, and pulled out the biggest lollipop I’d ever seen in my life. I’m not kidding.

That lollipop was so big and round, it could have easily covered up my entire face. It was a giant white lollipop, flat like a pancake, and it had a rainbow of different colors swirling all through the middle. Needless to say, I let the good doctor stick that needle in my arm.

Anyway, that new doctor quickly became the most popular doctor in town. All the kids liked him. And for some strange reason, I didn’t mind getting vaccinated anymore after that.
I was too young to realize it at the time, but that doctor had a Unique Selling Proposition – giant rainbow lollipops. And they worked like a charm!

Barack Obama’s USP

Here’s a more recent example of the importance of a USP. Before he was elected the 44th president of the United States, then candidate Barack Obama wisely positioned himself as the candidate of “change.” He captivated the nation with three little words, “Yes, We Can!”

Whenever he appeared on the campaign trail, huge crowds repeatedly chanted “Yes, We Can!” Hip-Hop producer and founding member of the popular singing group Black Eyed Peas, Will.i.am even created a viral video around the phrase. Needless to say, it was absolute smash hit online!

That catch phrase not only caught on like wildfire in America, people around the world soon began chanting “Yes We Can!” That catch phrase, along with his message of hope and change was Obama’s USP. That’s what made him different.

Obviously, he had other important qualities as well. I mean, you don’t get elected president of the United States simply because of a catch phrase.

That being said, you could reasonably argue that without that simple catch phrase, Obama might not have gotten the attention of millions of Americans. And as a consequence might never have been elected president.

And here’s an interesting bit of irony: Reportedly, Obama hated the “Yes, We Can” phrase when it was first presented to him by his campaign manager, David Axelrod. Obama thought the phrase was corny.

However, instinctively savvy Michelle Obama told her husband the phrase would work. Obama eventually gave in, and the rest as they say is history. Such is the importance of having a Unique Selling Proposition – and an instinctively savvy wife!

Unique Selling Proposition Defined

This is what brilliant advertising executive, Rosser Reeves wrote in his book, Reality in Advertising:

“Each advertisement must make a proposition to the consumer. Not just words, not just product puffery, not just show-window advertising. Each advertisement must say to each reader: “Buy this product and you will get this specific benefit.”

The proposition must be one that the competition either cannot, or does not, offer. It must be unique – either a uniqueness of the brand or a claim not otherwise made in that particular field of advertising.”

That’s an accurate and profound observation. However, it’s not enough to just have a USP. You have to flaunt it. You have to constantly remind people what makes your company unique. You have to tell them over and over again everyday – until they get it. And when they do get it, you have to tell them some more.

You Have to Flaunt Your Uniqueness

Unfortunately, many businesses don’t communicate effectively enough how they’re different from the competition. They expect consumers to just know that they’re different. And as a result, consumers assume that your business is just like every other business in your field.

You see, unless you tell them differently, consumers generally perceive one lawyer to just like the next, one mechanic to be like the next, and one plumber to be like the next. And if you haven’t told them otherwise, why wouldn’t they? Indeed, why shouldn’t they?

By demonstrating how you’re different on a consistent basis, the value of your business will rise in the eyes of your target audience. And when your business value rises, so too will your profits. The two go hand in hand.

By the way, a Unique Selling Proposition doesn’t have to be an material object like a giant lollipop, or a sequence of words like a catch phrase. A USP can be virtually anything that makes your business unique and interesting.

Another Effective USP

For example, a friend of mine, who is a website designer has a very interesting and gutsy USP. Before meeting with prospects for the first time, he builds actual turnkey websites with the prospects company colors, logo and even some basic content. These websites often take up to a week to build.

But here’s the kicker… his prospects don’t even know that he does this. The completed-in-advance websites are a complete surprise to them, when they actually meet. So, in essence, my friend is taking a huge gamble, using his valuable time building websites without so much as a small deposit.

When I asked him why he invested so much sweat equity into building websites for free, he told me that since he started using this technique, his prospects are so impressed with his designs and initiative, over 70% of them end up purchasing the websites on the spot – over 70%!

That’s some closing ratio! He said his conversion ratio is twice as high as it was before he started building websites in advance. I guess you can’t argue with success.

So there you have it – the importance of having a Unique Selling Proposition. So if you haven’t done so already, get to work on developing an effective USP for your business. I’m not promising it will get you elected president of the United States…but hey, you never know!

About the author:

David Jackson is a writer, marketing consultant and entrepreneur. Which online services can you trust? Find out here: http://reviews-by-customers.com

By Karen Saunders in Marketing

Quick! Answer this question: What do you think of when you hear the term “relationship marketing”? If the only things that came to mind were your local business networking group, local chamber of commerce, or service club, you might not be aware of new strategies in 21st century relationship marketing.

There is nothing wrong with any of these organizations, but if your relationship marketing efforts begin and end with them, you are not only operating under the old rules of relationship marketing, you are stuck in the 20th century. 21st century relationship marketing makes active use of Web 2.0.

Web 2.0 and Social Media

Only a few years ago, social media was something most people thought of as a tool for teenagers and college students. That has changed. Facebook now has more than 80 million active users and the fastest growing demographic of Facebook users is the over-25 age group.

If that didn’t make you sit up and take note, it should have. Your customers and potential customers probably have a computer and probably have high speed Internet access. And if they are not already using social media of some kind, just give it a few months. They will be.

Think you are immune? How did you access this article? There is a good chance you came to it online. The communication mogul of the 21st century is the World Wide Web and the tools that make it work have advanced so much in such a short time that the buzz is now about Web 2.0.

What is Web 2.0? No, you don’t need to throw out your year-old computer or buy new software. Web 2.0 really relates to the growing trend to make the web more interactive, collaborative, innovative, and social.

If you favor relationship marketing over the hard sell, then this is good news for you. The growth of interactive social vehicles on the Web supports anyone who prefers their marketing to be personal. Blogs, wikis, business-oriented media sites, and social networking sites allow relationship oriented business people to potentially touch exponentially more people than any community networking event could. Why? Because they not only have the power of the World Wide Web and its spider web of connections behind them, but they are structured to make viral contact more than a concept.

But if you are new to this world of social/business media networking, how can you get started? Here are three options to get you into the Web 2.0 world fast.

Blogging

If you have a product, service, or interest about which you are passionate, there may be no easier way to connect with potential customers, colleagues, and others who need what you have or know than through blogging.

If the idea of creating a blog makes your palms sweat, fear not. Not only are blogs easier than ever to set up (even a complete amateur can create one in a few minutes these days), but you may not need to create your own—at least not immediately.

Comment on Existing Blogs

Do an Internet search of key words relating to your interest. Let’s say you are an Audiologist. Do a search using words like “blogs about hearing loss” and go exploring. Read what is being posted. Submit comments. If this feels a bit foreign to you, think of it exactly as you would if you were at a face-to-face networking event chatting with folks. It is really an online way of doing just that. The difference is that you will potentially be touching many more people, including potential customers. Be a frequent visitor to sites that are related to your professional expertise and you may find yourself becoming the go-to person for those in need of that expertise.

Create Your Own Blog

Consider starting your own blog, too. It has never been easier to create a blog. Both Wordpress (www.wordpress.com) and Blogger (www.blogger.com) offer free blogging that is so easy to set up, you can do it in less time than you can eat lunch. By creating your own blog, you have the opportunity to introduce the subjects you want to address the concerns of your clients and potential clients. If you are an Audiologist, that might include information on advances in the area of implanted auditory prostheses, tools for addressing hearing loss amongst baby boomers, hearing screening protocols for newborns and school-aged children … or virtually any other area of the field.

Consider treating your blog as an interactive newsletter. That is, write a blog post and email your list (clients, colleagues, friends, and others) that a new item has been posted. Tell them the subject of the post, give them a hyperlink to it, encourage them to leave a comment, and suggest that they let others know about your blog. Keep the discussion going when you get comments by responding to them.

What else can you do with your blog? Use it as a way to collect customer feedback. Do an informal survey. Add a link to an RSS feed service. Include an event calendar. The possibilities are endless. Keep your focus on fostering and nurturing relationships that will further your business in an organic way and always, always make sure your blog and website are linked.

Facebook and Its Relatives

Facebook is just one of the many social networking sites on the Internet. Other well known ones include Ning, MySpace, and LinkedIn. Some sites, like Facebook and MySpace, have a broad focus. Others, like the business-focused LinkedIn, are specific in focus. What they all have to offer is the opportunity to touch more people than you could ever touch on your own, no matter how many networking groups you belong to.

Some sites, like Facebook, provide the opportunity to add a customized page you can use to promote a business. Facebook, Ning, LinkedIn, and other sites also allow the creation of groups (such as groups focused on the field of audiology). By joining these groups, you connect with a virtual network of colleagues. You also become more visible to potential clients who need your services.

And You Don’t Have to Drive to an Event

Not only does Web 2.0 impact the possibilities for relationship marketing in the 21st century, but it allows you do it from your office or home instead of attending meetings and events. Time is precious, fuel is expensive, and the options for networking are many. By spending just a bit of that precious time and only enough juice to power your Internet connection, you can market your business, deepen your relationships with clients and colleagues, and reach potential customers who might never find you otherwise.

Of course, like all relationship marketing, it takes good will, time, and a great product or service to win customers. But your customers are out there—and they are probably online right now.

Karen Saunders is the owner of MacGraphics Services, a unique design firm for today’s entrepreneur. Karen takes the mystery out of graphic design and relationship marketing. To hear about a phenomenal referral and follow up system that can grow your business by 200% in 6 months and to receive a free custom card design and card gift account, go to http://www.macgraphics.net/freecard.php .Source: 

By Kellie Andrea in Marketing

LinkedIn is an online social network of experienced professionals from around the world with over 37 million members in over 200 countries. Executives from all the Fortune 500 companies and well know experts, authors and leaders are all LinkedIn members, so the question is, are you?

Do you remember the old saying “it’s not what you know, it’s who you know”? Your professional network is one of the most valuable assets you own that will yield you a return. It is your personal network that you turn to for job inquiries, introductions to new business opportunities, collaboration on joint ventures, research on new people you meet or new companies you want to engage in business.

In the past you relied on human to human networking where you would speak to friends, family and colleagues, stating your purpose and hoping they could either assist with another introduction or at least point you in a direction towards an introduction. Your goal to find someone who may know someone who can help you make a connection typically took going through many individuals on a one to one basis and was inefficient and took valuable time.

In today’s environment of real time access to information, social media and limited personal time, LinkedIn provides you a way to find, be introduced to and collaborate with qualified professionals that you need to reach out to in mass therefore saving your most precious resource – your time. If you are looking for new business, new partners, new referrals, to stay in touch, to research candidates or partners, recruit new employees, or find a new job, than you need to be leveraging the power of LinkedIn.

So what can LinkedIn do for you:

  • Direct Recruiting – You can find people who are potential candidates for hire, or at least find someone who knows someone who is looking.
  • Lead Generation – With a growing network of qualified links, you have a direct audience to use LinkedIn tools to keep them informed of what you are working on, blast emails to your network and presentations tools to generate interest.
  • Expert Positioning – LinkedIn provides you the ability to join groups or mini communities of likeminded individuals where you can not only ask questions to collaborate with peers, but can answer questions as well. In addition, obtaining recommendations from business partners, employees and peers will provide you with a foundation to build credibility and establish yourself as an expert in your field.
  • Research – In LinkedIn, there is an open source to search a company’s name, location and individuals associated with this company. It is a great resource for tracking down previous employment information, other partners and who people are networked with.
  • Google Search – When you make your profile public in LinkedIn, search engines such as Google picks up your profile and makes it easier for people to find you. If you are in business and trying to establish a presence or build credibility, enhancing your page ranking in Google is always a good way.
  • Job Search – When you get the itch to start looking for a new position, people always turn to their network first. Here your network is expanded. Since you are connected to your connections and your connections have connections and so on. This provides you with the opportunity to cast out inquiries to a larger net.

LinkedIn is rapidly becoming the largest business-oriented online social network and since it is a professional audience, the focus is on business. It is about making the necessary connections to boost your business and build referrals well beyond any network you can develop using human to human networking. The time is now for you to join LinkedIn and harness the power of business connection that is easy, real time and the next wave in business networking.

Kellie D’Andrea is the creator of the BLAST 9O Day Coaching Program and teaches biz owners how to build the business of their dreams for a life of freedom, profits and fulfillment. Interesting in growing your business, sign up for her FREE mini course “The Empowered Entrepreneur” and learn how to take the journey to freedom, profits and
fulfillment at http://www.kellieda ndrea.com

By Enzo F. Cesario in Marketing

Unfortunately, the first word that pops to mind when many people mention email marketing is ’spam.’ The junk mail of the modern era, spam is frequently held up as an abominable combination of inconvenience and social evil, with spam blockers and anti-spam petitions filling the news online and offline. Of course, this means legitimate email marketing campaigns can get lost as weary consumers indiscriminately flag all marketing material as spam just to keep their inboxes clutter free.

How then can a company that has a legitimate, creative idea for an email advertisement series avoid getting caught in the spam trap? There are three key steps good copywriters and marketers can take to set themselves apart and boost their message open rates.

A Cautionary Tale

Important campaigns usually succeed or fail well before they’re ever launched – in the planning stages. Consider a recent and already infamous Intel advertisement. The advertisement had athletic sprinters lined up to race, a reasonable attempt to link the company’s processors to speedy performance. It failed because these athletes all were African American gentlemen who appeared to be bowing to a tall, smug looking Caucasian businessman. This was a clear breakdown in the planning process. No one asked the fairly obvious question ‘What could be wrong with this image?’ Intel pulled the advertisement and publicly admitted the mistake, but the image remains as a vivid reminder that cutting corners in the planning phase can bruise your brand.

1. Lay the Groundwork

The lesson here is that simple research, like enlisting a test audience, can mean the difference between hit and miss. The same holds true for email advertising campaigns – research is vital. Just because you can send out 100,000 generic emails within a few minutes of setting up a campaign idea does not in any way mean you should. Strategic planning up front not only can save you time in the long run, it also can secure your results.

2. Know the Audience

Previous articles have referred to the phenomenon of audience-influenced brands. This is particularly true now that the Web has become so extensively accessible. People’s opinions can catch public attention almost instantly, and word of mouth can spread across the entire world in a heartbeat. Whether or not you want the audience to control your brand is irrelevant; it can and will happen of its own accord, and you should be prepared for it.

Have you taken the time to really get to know your audience? There are thousands of Internet communities dedicated to every conceivable topic, hobby, interest, or fad and your product very likely falls into one of these. Visit these user forums, find out what people are saying, what needs are not being met, and what the general opinion is. Also, don’t just mine for information, but participate in the discussion. Engage and learn how people think and what they want to know about things. This isn’t a chore; this is an opportunity that businesses have rarely had in the past, a goldmine of information for any marketer to tap.

3. Kick up the Content

In many cases, businesses fail to treat email as a legitimate medium, although they’re eager to take advantage of it. Disregarding outright spam, even some well-intentioned ‘campaigns’ amount to little more than a poorly organized message presented in a jumble of mismatched colors rather than a serious attempt at focused communication.

The content of the email has to be strong. The first line has to provide a good hook, the body has to get the core, essential details out quickly and effectively, and the end has to have a call to action (be it a purchase or a website visit). Take the time to craft a message that shows you respect the reader’s intelligence, and put as much thought into the structure of the email as you would any other example of your best writing.

Once these three key elements are in place, consider a test circulation of your campaign before officially kicking it off. There is very little substitute for getting another pair of eyes to look over your hard work. They can spot unfortunate mistakes, call attention to strong points, and help you refine the process before the message is irrevocably out on the Web.

Enzo F. Cesario is a Copywriter and co-founder of Brandsplat. Brandcasting uses informative content and state-of-the-art internet distribution and optimization to build links and drive the right kind of traffic to your website. Go to http://www.Brandsplat.com/ or visit our blog at: http://www.brandsplatblog.com/

By Willie Crawford in Marketing

I was online for SIX YEARS before I attended my first Internet marketing seminar (in December 2002), yet attending that first seminar was the catalyst that started my already successful business growing exponentially.

I probably would not have even attended that first seminar had I not been invited to speak, so “luck” played a part in my discovering one of the most-powerful online success secrets.

My circumstances were different than all of my fellow speakers though in that I still have another year to serve in the U.S. Air Force at the time. Attending seminars meant scheduling live events, and indeed building an online business, in a way where it didn’t interfere with my being a full-time soldier.

What happened was that at that seminar I was exposed to some really amazing people who were doing what I eventually wanted to do, and doing it at a much higher level than I had previously allowed myself to even imagine possible.

At that seminar I discovered that some of the best learning happened after-hours. I discovered this when I was walking down the hallway with Ramon Williamson (one of the speakers) and he asked John Reese (one of the attendees) if he had time for a little “brainstorming.”

John said yes, and Ramon suggested we could hang out in his suite. Ramon orders a few snacks from room service, and from around 9pm that night until 4am the next morning, Ramon and John bounced ideas off of each other, and I sat listening in amazement.

I won’t repeat what they said, only that they had income goals at least 10 times as big as mine… and they clearly explained HOW it was possible.

That seminar was where I also discovered “the joint venture” and the back end. Prior to that event I viewed EVERYONE as my competitor.

At the seminar, I discovered about 20 people who were genuinely NOT afraid to share with me what was working as long as I was willing to do the same for them.

They taught me to drop the poverty mentality, and that together we could make the pie bigger for everyone. Over the next few years I did projects with most of the speakers and several of the attendees from that seminar.

After I spoke, they all openly critiqued my business model, knowing that it would help the other attendees. I basically had one product that represented 90% of my income and I had no real backend product to offer after that first sale. They FIXED that.

I left that seminar so pumped up that I was ready to explode. I had driven the dozen hours from Eglin AFB, Florida to Hawk’s Cay down in the Florida Keys. All during the 12-hour return drive, I planned my next step.

Within a month of attending my first seminar, I boldly decided that I was going to host my own seminar, and began putting it together.

Four months after attending my first ever live event, I hosted a seminar in Pensacola, Florida (in April 2003). It wasn’t huge but it was a HUGE step for me.. one of many that I would take in relatively rapid succession.

Speakers at my very first seminar included Dr. Bob Silber, Ramon Williamson, Fred Gleeck, Armand Morin, Tony Blake, Stephen Pierce, Gary Knuckles, and myself.

Stephen was the first speaker, and I can still tell you to this day exactly what he said. In fact, I can tell you to this day what ALL of my speakers said.

I could go on forever with how attending my first seminar surrounded me with movers-and-shakers, and totally energized me. I honestly became close friends with MOST of the speakers from that first seminar that I spoke at. Jonathan Mizel even called me the day before I hosted my first seminar to both wish me luck and to give me a few tips.

My first seminar set in motion a chain of events that made all of the really BIG things that I’ve done since then possible. It enabled me to start developing the relationships that would have never happened had I not gotten out and actually attended a live event.

My conception of what IS possible would probably be relatively constrained had I not been around mentors who taught me to think bigger.

Six and one-half years after attending my first ever live event… six years after having the audacity to host my own live event, I celebrated my 50th birthday with another live event.

As luck would have it, Stephen Pierce, my keynote speaker from the first event that I hosted, spoke at my birthday seminar. He arrived at the venue in a bus, along with an entourage, and proudly shared on stage that my seminar in Pensacola, Florida, in 2003 was the first seminar that he ever spoke it. I sort of started his speaking career. Now, he spends many months out of the year, traveling around the world, and speaking in front of crowds that sometimes exceed 1000 people.

If you have never attended a live Internet marketing event, you’re missing a powerful catalyst that will energize and guide you. If you do not attend live Internet marketing events, you’re missing a powerful networking opportunity.

I’ve now attended at least 50 live events, speaking at many of them. However, I attend many that I am not speaking at just for the networking. This is where I set up massive joint ventures, meet future business partners, and learn the latest industry news.

If you want to be a truly successful Internet marketer, make attending live events a part of your education and marketing process. To find out when and where live events and tele-events are being held consult The Internet Marketing Seminar Schedule at my directory website: http://InternetMarketingSeminarSchedule.com

Willie Crawford has been marketing goods and services over the Internet since 1996. A professionally trained speaker, Willie teaches at seminar and workshops around the world. Willie also spends considerable time sharing his knowledge and experience inside a private membership community called The Internet Marketing Inner Circle. Check them out for only $1 at: http://TheInternetMarketingInnerCircle.com

By David Jackson in Marketing

Google the phrase “Internet Marketing Experts,” (without the quotation marks) and you’ll get back over 30 million pages of results. But just calling yourself an Internet Marketing expert doesn’t necessarily make you one.

And despite those 30 million pages of results, there are very few “legitimate” Internet Marketing experts. And even fewer who have built universally recognized “authority” sites.

And who bring to the table “real world” business experience, combined with useful, practical knowledge that will actually sharpen your marketing acumen and increase your skill level.

In other words, help you take your Internet Marketing business to the next level.

In my opinion, this group of extraordinary Internet Marketing experts not only meet that threshold – they far exceed it. Are they the only Internet Marketing experts capable of teaching you effectively? Of course not.

However, in addition to having the ability to teach effectively, this group of experts are worthy of our admiration for another reason – longevity. Like the legendary Rock of Gibraltar, they have stood the proverbial test of time. Each individual has been successfully doing business on the Internet for at least ten years – delivering a decade of excellence.

Considering the incredibly competitive and fickle nature of Internet Marketing, that’s quite an achievement. And I humbly salute these outstanding marketers (listed alphabetically) for their impressive accomplishments.

1. Allan Gardyne
http://www.associateprograms.com

Allan Gardyne Gardyne began his professional life in Australia as a journalist. One of Allan’s earliest forays into Internet Marketing was founding AssociatePrograms.com in 1998.

Today, ask knowledgeable affiliate marketers who the leading authority on affiliate programs is and chances are, they’ll say it’s Allan Gardyne – and they’d be right.

AssociatePrograms.com, is a comprehensive directory of affiliate programs – a virtual cornucopia of affiliate marketing information, if you will – including articles, software and plenty of helpful tips and advice.

The AP website is divided into three sections – beginners, intermediate and advanced. So you have the ability to choose your own level of learning.

If you would like to learn how to make money with affiliate programs, AssociatePrograms.com should be your first stop. Also, be sure to subscribe to the Associate Programs Newsletter.

Each bi-weekly issue is jam-packed with insider tips on how to market affiliate products successfully. In addition, the newsletter reviews the best and worst affiliate programs – and interviews super affiliates who offer success tips of their own.

2. Bill Platt
http://thephantomwriters.com

Name the job, and Oklahoma’s Bill Platt has probably done it. He has worked as a waiter, computer technician, computer programmer, substitute teacher, a radio dj, a salesperson and a manager.

However, since 1999, Bill has been operating for-profit websites. In 2001, he started ThePhantomWriters.com, the preeminent article marketing service on the Internet today.

Unlike other article marketing services, however, TPW doesn’t submit your articles to article directories.

Their reasoning for this is simple: When you submit your article to an article directory, your article is just one of hundreds – possibly even thousands of new articles submitted that day.

That means once your article has been submitted, publishers or anyone else looking for content have to search the directory to find your article among thousands of other articles in the directory.

Instead, TPW uses a different approach. They submit each article directly to relevant websites and newsletter publishers most likely to publish your articles.

Does their approach work? Apparently it does, because on the TPW website is a “who’s who” list of repeat clients that include some of the biggest names in their respective fields.

By the way, as their name suggests, if you need a ghostwriting service, TPW can provide that as well.

3. Christopher Knight
http://ezinearticles.com

Unless you’ve been living in a cave for the last decade, you’ve no doubt heard of EzineArticles.com, an expert author community of over 150,000+ authors. But just in case you haven’t heard of them…Christopher Knight’s EZA happens to be the #1 article directory on the planet – period.

That’s no small feat, considering there’s a tremendous amount of competition among the mega-article directories. And they’re all vying to dethrone EZA as “King of the article directories.”

However, there’s one thing that sets EZA apart from all the other article directories. And that’s Christopher Knight himself, Publisher and CEO of EzineArticles.com.

Unlike most article directory owners, Chris is personally involved with his article directory. And personality is the one thing you just can’t duplicate in business.

Speaking of being personally involved, you can actually communicate with Chris personally, through his EZA blog:

http://blog.ezinearticles.com

Think about that for a second. You can communicate personally with the CEO of the world’s largest article directory. With that kind of personal involvement, something tells me, EZA isn’t planning on giving up its crown anytime soon.

4. Dr. Ken Evoy
http://www.sitesell.com

Dr. Ken Evoy formerly taught and practiced emergency medicine at McGill University in Montreal, Canada where he was born. Since 1979, Dr. Ken Evoy has been the founder and Chairman of the Board of SiteSell, Inc., and the creator of the revolutionary “next generation” website-building/hosting/marketing system, Site Build It!

Evoy also co-wrote what is considered by many to be the “bible of Internet Marketing,” Make Your Site Sell. If you haven’t read it, I highly recommend you do so.

To say that this e-book over-delivers would be a gross understatement. It over-delivers to the tune of 1500 information-filled pages. You can get a free copy of MYSS at:

http://myss.sitesell.com.

5. Marnie Pehrson
http://marniep.typepad.com/ideamarketers

Marnie Pehrson was born and raised in the Chattanooga, Tennessee area. In 1998, Pehrson, a mother of six combined her love for writing with her knack for marketing to create IdeaMarketers.com, one of the first and most successful article directories on the Internet.

She also has the distinction (along with her friend, Alanna Webb)of creating the first online mall.

Marnie has a background in computer programming, and she has put that skill to good use by continuing to expand IdeaMarketers, and it shows. Over 50,000 writers submit content to IdeaMarketers.

6. Michel Fortin
http://www.successdoctor.com

Michel Fortin was born in Canada to an abusive father. And while he had a built-in excuse to fail or underachieve, instead, Michel ascended.

Inspired by a quote from author and poet Henry David Thoreau, Michel took his natural ability for persuasive writing, and entered the highly competitive world of copywriting.

Fast-forward to today, amd Michel Fortin is now known as The Success Doctor.

Since its inception in 1997, The Success Doctor, Inc., an international copywriting and direct response consultancy company has helped countless business owners and sales people learn to write the kind of copy that gets results.

Michel is the epitome of that rare breed of Internet Marketing experts who have the ability to teach effectively. In fact, he used to teach sales and mar­ket­ing at a local col­lege in Ottawa, Canada.

7. Shelley Lowery
http://www.web-source.net

Since 1998, Web-Source.net has been owned and operated by Shelley Lowery, President of Brajusta Publishing, Inc., a direct marketing company located in Lewis Center, Ohio.

Web-Source.net specializes in providing instructional electronic books, software and publications, and provides visitors with the latest Internet technology for website design and development.

The site contains a comprehensive listing of articles, reviews, HTML tips, tricks and JavaScript codes – as well as the latest Internet Marketing news.

Shelley is also the author of Web Design Mastery – an eight volume, in-depth guide to professional website design. This acclaimed course includes step-by-step instructions, professional web site templates and hundreds of copy and paste codes.

David Jackson is a writer, marketing consultant and entrepreneur. Which online businesses can you trust? Find out here: http://reviews-by-customers.com

By Riley West in Marketing

As an avid user of Squidoo it became clear to me that there must be a million Squidoo lenses.

That’s what squids (Squidoo users) call a FREE domain and website at Squidoo.

Very impressive, really.

And these sites are touted as perfect for affiliate marketing, and I think they are.

Just remember to pick the right offer and keywords.

Come to think about it, it’s a little like that everywhere. After all, there IS competition.

So, just for sake of example lets say you have picked an affiliate offer from clickbank and it’s for FREE home electricity from solar panels called Solar Panels HQ. It’s purely for example but in case you don’t know this is a fairly hot topic and it will probably grow.

One of the most popular ways affiliate marketers get traffic to their offer sites is by article marketing with good, traffic producing content and the automatic SEO improvement by means of keyword text links in the authors resource box.

It’s just a GREAT two-for-one!

But there’s a catch to the great free site and domains you can get at Squidoo.

The catch 22 here is that Google will usually only show one Squidoo site in the top ten results. Sometimes, but rarely, two.

In order for Google to show YOUR Squidoo lens you’ll have to make your lens the best one in your group.

Think of it this way…Typically, Google will only pick ONE squidoo lens and ONE Ezinearticles and ONE video.

Having the product name in the title is one of the best things you can do so that Google will want to rank the site for “Solar panels.” Now, we can check out our competition! which is just another way of saying find out who we are up against.

I typed in this search in the Google search box. Type in… site: Squidoo.com “solar panels” and you will see approximately…. �Results 1 – 10 of about 21,400 for site: Squidoo.com “Solar Panels”. (0.27 seconds)�

Gee. That’s a lot. 21,000 or more sites mention “solar panels.”

So how many Squidoo sites are actually targeting that phrase?

Type in allintitle: “solar panels” site:squidoo.com – Results 1 – 10 of about 466 from squidoo.com for allintitle:”Solar panels”. (0.17 seconds)�

Well. That’s less competition. but still quite a few.

Note: I picked one a few months back that came up with 775 in this search and I’m doing OK. But I would prefer LESS!

So I typed in “Home made solar panels” and got, with the allintitle search Results 1 – 1 of 1 from squidoo.com for allintitle:”Home Made Solar panels”. (0.16 seconds)�

DUDE!!! Only ONE COMPETITOR AT Squidoo for Home Made Solar Panels! Amazon (among others) has an affiliate program for solar panels! Some of you aspiring affiliate marketers might want to get going on this!

Checking further I went to Google keywords Tool (type google keyword tool into Google search – you can learn a TON from Google searches) and got 2600 searches per month for “home made solar panels” and “home made solar panel.” You can’t get it much more targeted than that! The best key phrase would have to be “buy home made solar panels” which is a strong indicator of buying intention.

I checked the page one Google results for those terms and I saw that the results were filled with PR3 and PR4 sites.

You can handle those guys! Competition? Nada! You would want to get a few links from .gov and .edu PR 5 and 6 sites and I think you’ll soar right past them with a well targeted Squidoo lens and find yourself with the Holy Grail of Internet marketing. Which would be FREE TARGETED TRAFFIC direct to your offer by way of Google and the other search engines.

It really can’t get much better than that.

This real plan is current at 5PM Dec 24th 2009.

You might want to get moving!

Riley West has been happily telling people about simple affiliate marketing for quite a while now. The formula is Web Page with Offer + Traffic = Sales. You do need a place to put your offer, after all! See this spelled out at Squidoo Marketing and don’t miss out on the unique description of a simplified affiliate marketing plan at One Week Marketing.

By Titus Hoskins in Marketing

I am constantly amazed by the number of people I meet on the web who have absolutely no marketing strategy whatsoever behind their site or online marketing.

I am even more amazed by the number of people who believe all they have to do is buy a domain, slap a few HTML pages together and place them on a web host somewhere. Then they expect everything else to just happen because their site or business is on the web!

It very rarely happens that way.

Creating an online business takes some planning and strategy if you want your site or business to succeed. You must have a plan of action, but most of all, you must have some fundamental marketing strategies behind your online site.

Now, I am speaking from experience here, because I also stumbled around on the web for 2 or 3 years like the people I described above. I foolishly thought just because I had a web site, I could do business on the web.

Well, not very much happened. I received very little traffic and very few sales. My site was going nowhere fast.

Fortunately, the theme I chose for my first site was Internet Marketing! I spent those first years studying all the online marketing material and information I could get my hands on. I gradually learned what to do and what not to do when it came to marketing online.

Mostly, I stumbled across some great Internet marketers like Marlon Sanders, Neil Shearing, Ken Evoy… true pioneers of online marketing. By studying those first class marketers and their marketing techniques I learned how it was all done.

Over time, I learned how to become very analytical with my sites and marketing. I started to create marketing strategies and put them into practice with my sites. This was all new to me because I have a background in education rather than marketing.

Now, I would like to share with you some of these marketing strategies and practices – just things I do and things I put into place which enable me to receive a modest but very comfortable online income.

So here are some things you can try:

1. Know Your Market Or Audience

First and foremost, you must know your market. Know who you will be targeting with your marketing? Know who will be buying your products or the affiliate products that you’re promoting on the web?

I keep my eyes open for hot trends or products which everyone is buying. You can use programs like Google Trends to see which products are becoming hot. For example, in electronics, which products are on everyone’s wish list? Is it laptops, PCs or netbooks? Are people buying smart phones, PDAs, Blu-ray Players or E-readers?

Just find out what products are hot? Find what products are being searched for in the search engines… do a check to see how many searches are made each month for your chosen product? Use WordTracker, or a free online site such as Seobook.com to see what products people are searching for on the web.

If there is a large demand/audience/market for your product or subject area, then you have a better chance of succeeding online. It is a simple marketing strategy that many first time marketers ignore – please don’t. So choose your products to match the demand that is out there for them.

2. Buying Mindset

One of the key elements to selling stuff online is finding people at the exact moment they are ready to buy. What some marketers refer to as a “Buying Mindset”. You find people who have their minds set on buying something when they reach your site.

This is much easier than you think!

A simple way I found to do this is to create sites which target keywords related to buying… such as gifts, coupons, bargains, deals and so on. For example, a site on wedding gifts will obviously attract customers who are interested in buying wedding gifts.

To give you a concrete example from my own site, I have a section on “Corporate Business Gifts” which offers special deals/coupons on corporate business gifts… someone searching for that phrase is more likely to purchase a gift. Just simple reasoning, but it works wonders for selling stuff online.

In the Info-Product market, many Gurus create a “Buying Mindset” by offering special bonuses and discounts if someone buys from their links. Another simple way to boost your sales.

3. Target Special Holidays

Along the same lines, I like targeting times when people feel obligated to buy. Using special holidays like Christmas, Mother’s Day, Valentine’s Day… in your marketing can be very effective.

There are occasions such as anniversaries, birthdays, weddings, graduations… when people feel they must buy something for a loved one or special friend. Targeting those occasions with your marketing can be extremely effective… people are looking for a birthday gift, a graduation gift or a wedding gift – you simply help them find what they’re looking for.

On one of my sites, I target the “Back To School” market which has proven very lucrative since I market high-ticket affiliate items such as laptops, PCs and netbooks.

4. Place All Your Emphasis On Supplying Information

The majority of people searching on the web are looking for information – first and foremost – even those who are ready to buy. They want information on the subject or product they’re searching for on the web. It should be your marketing strategy to give them this information.

All of my sites are based on supplying information to my visitors.

If you give solid information they will be pleased and take note of your site and a few will buy the products you recommend, but the information must come first.

Even popular selling sites like Amazon give loads of consumer information and feedback while selling their products on the web. Consumers want information on the products they’re buying. Supply this information and you will sell more products.

5. Target Long Tail Keyword Phrases In Your SEO

If you’re selling stuff on the web, it is extremely important that you have a SEO marketing strategy. You must use the search engines to bring in those quality visitors and potential customers to your site. You must rank high in the search engines for your chosen keywords.

I have found SEO is not easy but it is also not that hard to do. In order to rank high you must be persistent, have a six month or yearly plan… work at it over time, even years to build up your rankings. Most webmasters won’t have the patience or resources to stick to a long-term strategy for months, even years before they start ranking for popular, well-searched for keywords.

However, there’s another quicker and faster way to get quality traffic from the search engines. Instead of targeting highly competitive popular keywords, you target longer keyword phrases that have little competition. For example, someone searching for a particular brand and model is more likely to buy then someone searching for a general topic. Someone searching for “cars” compared to someone searching for “2007 Ford Mustang Shelby GT” – the last phrase will have very few searches but it can produce more targeted buyers.

6. Build Lists of Interested Buyers

One of my most effective marketing strategies is building simple lists of people who want to receive further information on the subject or product they’re considering buying. The web is a very temporary process since most people spend less than a few seconds on most sites. So it is important that you try and get them to opt-in to your mailing list, join your Twitter account or FaceBook group… and so on.

You must build lists of people who are interested in finding out more about your subject or product. This way you will have repeat visitors to your site and you will get the opportunity to sell to them again and again. If you build a trusting relationship with these contacts, they will respect your opinions and suggestions.

List building can have a very positive effect on your sales numbers so it is one marketing strategy you should definitely try if you’re not already using lists.

7. Sell Things You Can ONLY Buy Online

This marketing strategy is so simple – it’s almost laughable. But I quickly found selling stuff that can only be bought online do much better than selling stuff that can be bought at your local Walmart. If buyers can only find it online, then you will have a much better chance of selling it to them.

Therefore, marketing unique products or specialty items, which are only available online can prove very lucrative. This is a very simple marketing strategy but also a very effective one. Just try it.

There are no doubt, countless other marketing strategies you can use. But using some or all of the ones listed above will help increase your online sales. Again, just try them and see for yourself.

The author is a full-time online marketer who has numerous websites. If you want to find out more marketing strategies just download these: Fre e Marketing Courses For the latest web marketing tools try:
Internet Marketing Tools Titus Hoskins Copyright © 2009. This article may be freely distributed if this resource box stays attached.

« Older Entries

Subscribe to SiteProNews Articles

Receive New Articles As They are Posted


Webmaster Headlines

Yelp Walked Away From $700M Microsoft Offer - Silicon Alley Insider

Indian IT Giant Tata Consultancy Services Hacked - TechCrunch

Survey: Majority of people don't want an iPad - cNet News

Apple banning location-based ads?
- iMediaConnection

The Internet Nominated for Nobel Peace Prize - Mashable

FBI Calls For ISPs to Keep Browsing History Logs - ReadWriteWeb

Bing & Facebook Expand Search Agreement - Marketing Pilgrim

Two Simple Rules For Fixing High Bounce Rate Pages - Search Engine Land

Now It Is The iTablet That Takes Center Stage - Lockergnome

Testing How Crawl Priority Works - SEOMoz

Recent SiteProNews Articles

RecentSiteProNews Articles

The Benefits of Installing Internal Site Search

The End Of Dumb Affiliate Marketing

The Road To Online Marketing Success Requires Commitment

How to Conduct Keyword Research Like the Pros

Obama, Giant Lollipops and Unique Selling Propositions

Reader Rescue: How do I choose what keywords to target?

How to Participate in a Tweetchat

SiteProNews Blog News

Reader Rescue: How do I choose what keywords to target?
Hi Kalena I have two questions. 1) How do I know if a keyword merits my time and energy? For e...
more >

Can Jobs walk on water or is he the god that failed?
Steve Jobs, Apple Inc's visionary CEO, may not be in the same league as Moses, but he has the potent...
more >

Google’s New URL Shortener: Goo.gl
Everyone needs to shorten a URL sometimes. Whether it's to prevent long URLs wrapping in emails, ...
more >

Recommended Links


   SEO Consult - SEO Services

   Submit Express - SEO Services