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Seven Reasons Google Did Not Find Your Video

By Richard Day in Video Marketing

Here are several fixes you can do that will make your video readable by the search engines. Search engine crawlers read html very well, but not your video.

At the present time, Google’s freshbot crawler cannot read inside a video. You will need to help that little freshbot.

Consider these factors:

1. Make sure that you tag your video with keyword tags. Keyword tags is what you type into the search box to find what you need. The keywords might be “how to”, “video”, “strawberry rhubarb”, “baking”, “pie” if you did a video on how to make a strawberry rhubarb pie. You would not use the quotes around the keywords, however.

2. You have to give the search engines enough of a description to help them to determine what is in the video. Keywords must be used in this text. The crawlers can read html code extremely well, so tell them what the video says. Do a good job of summarizing the content of the video in a paragraph or more. It wouldn’t hurt if you printed out the text that you used to record the video, assuming that you didn’t free-wheel it. Surround your video with the text which is keyword rich.

3. Inbound links to your videos: Be sure to use keywords in your anchor text.

4. The title of your video is very important. Do some research. Look for a keyword phrase that has a small number of searches per day…about 3,000 to 5,000 searches per day. If you use those keywords in your title, you will probably rank very well.

5. Submit your video to Digg and Mixx which are social sites. Make sure that you check the box that says that this is a video.

6. Submit your video to RSS feeds. A good one to use is rssfeedsubmit. There are many others to choose from. Simply type in “rss feeds” into your search box. A number of choices will show up.

7. Another trick you need to do is add your full URL in the description area of your video. Make sure that you precede your description with your full URL when you type in your keyword rich description in to the video sharing site. Your full URL includes the http:// This allows people to go directly to your site if they find that they liked your video and want to see more of what you have to offer.

Video optimization has become more and more important as video becomes mainstream. You need to change the way you publish your video if you want to experience the full, search engine optimization, (SEO), effect of your video production. Consider what the web crawlers can read and adapt your publication accordingly.

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Search engine optimization of videos is very different from what you do for an article.
If your are puzzled about how to promote your website using video, visit TrafficBumper.com

Source: http://www.submityourarticle.com

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Increasing Your Website Traffic with Video Marketing

By Westly Lager in Video Marketing

Internet video marketing is becoming a favorite choice for internet marketers to bring highly targeted business prospects to their website fast. The video serves as a great way to get your idea to the customer in a very short amount of time.

Traditional text ads are now becoming a thing of the past. It’s pretty common knowledge that most people prefer to watch a screen, whether it’s a TV or computer screen than to read something. If you want to take your business marketing to the next level, video marketing is skyrocketing in popularity.

Capitalizing on the fastest growing marketing trend can seem like a pretty tough challenge. You might think that now instead of a marketer you have to become the next Quentin Tarantino. The concept of online video promotion scares off a lot of potential competition because the task seems very difficult. It’s actually much easier than you would think to create a high impact profit pulling commercial.

Here are a few tips that have made my internet video promotions successful.

Keep your videos as short and simple as possible. It is very important to convey your message in as little time as possible. Try to think of a TV commercial. You rarely see anything longer than 30 seconds. Why do you think you have never seen a commercial for something like an above ground pool that is longer than 30 seconds? Because 30 seconds is the maximum amount of time you could possibly have fun in an above ground pool. Making the commercial any longer would detract from the effectiveness of the commercial. Maybe that’s a bit of a biased example, but you get my point.

Consider Your Audience.

You must know who you are trying to sell your product too. If you are trying to sell hearing aids or mechanical wheelchairs, it might not be the best idea to have rap music playing in the background. It might sound a little ridiculous, but you would be surprised at some videos you will come across online.

Having your video be very eye catching is also a must. You should have something that grabs your visitors attention right away so that they stay viewing your video until your message is completed. If you have a long drawn out boring video, people are simply going to click off and move to the next one.

Out Do Your Competition.

If you are in a market where you have a lot of competition, make sure you make your videos different than everyone else. You need to out do your competition by having better music, better graphics, and an overall better message. As of right now, internet video marketing has relatively low levels of competition. This tip will become more important in the years to come. But be prepared to make your videos cooler with better sound, better lighting, better graphics, and just overall a better vibe. If you can make something that people want to watch, you will leave your competition in the dust.

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Westly Lager - For a top internet video marketing service visit Youtube Marketing to outsource all your video marketing needs. They help you dominate the search engines for your keywords. If you are interested in a simple way to generate an extra $4000 a week visit 123 Power System.

How To Use YouTube To Increase Traffic To Your Website

By Richard Adams in Video Marketing

After Google, YouTube is now apparently the most-used search engine in the world. YouTube now allegedly sees more searches than either Yahoo or MSN. I think that’s amazing. And I also think it is an amazing opportunity for those of us who want to increase traffic to our websites.

But does YouTube really represent a realistic option for increasing traffic to your site? Last year I set out to test this very theory because, frankly, I was a little cynical. My own suspicions were that most of these searches were from teenage kids looking for clips of their favourite bands or stupid stunts and I doubted that YouTube could be effectively harnessed for the sake of marketers.

So I created a small number of short (2-5 minute) videos on a topic related to one of my websites and published them to see what happened.

And I must say that the results truly impressed me. People were finding my videos either in YouTube itself - or on Google which tends to rank videos highly - and then watching my videos. Over a few months, thousands of people watched them and a decent number then clicked on the link pointing to my site.

As a result I saw a marked increase in my traffic as a result of this experiment and it really turned me on to the possibilities.

So how difficult is it to harness the power of YouTube? Honestly, the answer is not very, and I’d to tell you exactly how I did it in the hope that you too can benefit from the power of online video.

Making The Video

Nothing flashy is need to make a video to market your website. Personally I used a cheap digital camera and just basically spoke into the lens. For YouTube ensure your videos don’t go over 10 minutes in total length. Personally I pretty much read some of my more popular articles and tips so I was able to reuse much of my existing content rather than having to create plenty of new content.

I literally took an article that was generating traffic and then read it to camera.

Upload The Video

Sign up for a free YouTube account if you haven’t already and you will find how easy it is to upload the video. All you need to do is to locate it on your computer and press the upload button.

Once the video is uploaded the final step is to name it correctly. As you are basically reusing the content of an existing article, use the article title as the title for your video and include a link back to your website in the description.

That really is pretty much all there is too it. I recommend doing a number of these videos as they can be a little hit and miss and the more you have out there the greater the difference will be to your traffic levels.

One final tip is to enable comments on your videos in your YouTube account as I have found a surprising number of people are keen to ask questions about the videos I have uploaded and this can also be a good way to lure people back to my site by explaining that the answer to their questions is at this page or that page on my site.

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Richard Adams - To find which cheap camcorder I recommend for online video please visit flip video cameras

Add Video To Your Web Site: The Number 1 Reason

By Michael A Jones in Video Marketing

Why add video to your web site? To make more money! That’s of course assuming your web site is there to promote your products and services. How can adding video to your web site make you more money? Consider these facts about the way the brain works.

In the 1970’s groundbreaking research was done resulting in a much greater understanding of how the brain functions. The work of a Bulgarian scientist called Georgi Lozanov in the 1960’s laid the foundation for what the West would later call accelerated learning. Various dominant learning modalities were categorized which included audial, visual, and kinesthetic. Although our brains absorb information from all our senses, it was discovered that every individual has a preferred learning modality. Identify it and you can learn must faster.

But now, here is a critical statistic. It was also discovered through many tests that a majority of people like to learn visually. They like to see things as they absorb information. Some studies even put the figure as high as 65% of the population who absorb and recall information best by seeing.

Now can you see where this fits in when we talk of why you should add video to your web site? Pictures can make a huge difference in the way your message comes across. You can state something but when you show a picture of it, well, the effect is immediate.

In the late 1870’s experiments were done with moving pictures. Using 24 cameras, an English photographer by the name of Eadweard Muybridge, photographed a horse in fast motion. The series of photographs settled a debate of the day as to whether all four hooves leave the ground when a horse is running. The resulting ‘movie’ proved conclusively that they do.

From those humble beginnings, motion pictures developed to what they are today. Who can argue that motion pictures have not had an incredibly substantial impact on the 20th and 21st centuries, not only in the arts, but also in technology and politics.

This presents an amazing opportunity for the modern day marketer. Add video to your web site and you capitalize on this highly successful modern medium to get your message across. A large number of people think in pictures. So if you have a video presentation highlighting aspects of your products and services, think of how your sales conversion rates can increase.

Also, when you add video to your web site, you keep visitors there longer. Isn’t that another key aim of any webmaster? Using a tool like Google Analytics, you can measure the average time spent on your web site or on your web page. The longer a visitor stays on your site the greater the chance they will take action, either by browsing further on your site, or clicking on the link that will lead to the action you want.

As an experiment, why not add a video to your web site on one page, and then make a copy of that page without the video. Then do a split test and track the visitor behavior over a period of days or weeks. You may be astonished at the results.

Here’s another idea. In addition to adding video to your web site, why not add video to your blog or ebay auction? You may see your sales or signups soar as a result.

So to boil it all down, why add video to your web site? To make money. Why keep spending out trying to get more traffic when you can increase the sales conversion ratio of the traffic you already receive. Make your web site ’sticky’ by adding video so your visitors will not just click away but engage and actually stay a while. The longer they stay the better for you.

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Thankfully, now, adding video to your web site couldn’t be easier. It’s as simple as 1-2-3. Learn how by, you guessed it, watching a 3 minute video. Click here: Add Video To Your Web Site

Video Marketing: 3 Free Resources To Take Your Video Marketing Efforts To The Next Level

By Maujhuri Chkraborty in Video Marketing

If you have been using videos to market your business or even considering doing it, this article will show you free resources available online that will allow you to quickly create more videos for your business and market them as well. An estimated 90% of people would rather watch a video, than read. So how about giving people what they are longing for?

Here are 3 resources for you to take advantage of video marketing today:

Free Resource #1: AuthorStream (dot)com

It’s a new service which converts your PowerPoint slide shows to flash media files. Author Stream can be used to host and share your slide shows publicly or privately directly on their website.

But what is more exciting is, the service automatically converts your slideshows to videos that are compatible to Youtube and other popular video sharing sites!

So now you can simply create powerful slideshows in PowerPoint sharing ‘tips’, ‘strategies’ etc. related to your topic, upload them to Authorstream and get them converted to videos. Next upload the videos to Youtube and other video sharing sites (read Free Resource #3 below) enabling you to get more exposure for your topic, website or product you are promoting. Then of course you can use them as any other videos, embedding them to your blog ,web page, your landing page and so on. Using this service you can easily create 3-5 short interesting videos everyday if you wish to.

Free Resource #2: TubeMogul

It’s another free service that you cannot live without if you are into video marketing.

TubeMogul provides a single point interface for deploying uploads to the top video sharing sites like youtube, myspace, revver, veoh etc. What is even greater about this free service is you will be able to measure impact upon your audience since they employ powerful analytics on the who, what, and how videos are being viewed. Not only this allows you to track the performance of your own video across multiple sites, but also those of your competitors.

Last but not least…

Free Resource #3: 101 Youtube Alternative Video Sites

I have saved this excellent resource for you that most people don’t know about. This is a great resource list for marketing your videos through ‘niched’ and less crowded video sharing sites .

When you have spent time and effort to create the videos, why limit yourself to a few video sharing sites only. The more exposure your videos get more effective it becomes in boosting the traffic to your product/website promoted through it. So don’t limit yourself to few video sites only. You can get more targeted audience when you upload the videos to ‘niched’ video sites and the ‘101 Youtube Alternative sites’ is a great resource list to locate them.

So there you have it. Three Free resources to create upload and market your videos!

Now there shouldn’t be any more excuses to get on with your video marketing efforts. Bookmark this article for future reference and get started with video marketing for more business profit.

About the Author: Maujhuri Chkraborty - Do You know you can profit in any niche market by combining video marketing with PLR articles? For details read “Unusual way to make money with PLR and Videos”

How To Promote Your Business On Youtube

By Daniel Gebura in Video Marketing

Video marketing is a great way to get your business professionally promoted and to attract more people to your offer.

Nowadays there are many video libraries online gathering thousands or even millions of videos uploaded daily by users.

One of the biggest and the most popular video library is YouTube that attracted millions of members sharing their video content.The uploaded material is usually arranged in particular categories making it easier to find.

Among thousands of videos on various categories ranging from comedies, videoclips to movies previews and adverts there is a loads of videos on business subject promoting particular products or giving a free education on business topics.

The question is why the marketers find YouTube so effective to promote their businesses?

The answer is simple. It’s completely free advertisement space. Apart from the eventual costs of creating the video , uploading and storing them on YouTube is completely free.

Yet another fact is that YouTube gathered millions of members from all over the world which can give a huge exposure to the videos promoted.

How to promote your business on YouTube.

1. Create a channel

Opening new Youtube account is free and gives immediate access to all necessary tools making uploading videos easy.

Now it’s time to design the channel which is user’s space that other visitors can visit by clicking user name. The more professional it looks the more attractive it will be off course. Everything is adjustable. Editing channel is quite easy. Adjustments such changing the background color and particular boxes are just a matter of few clicks.

Setting up the channel is important as the better it fits with your business image the better results in general you will get.

For instance uploading your company logo as a background or profile picture and setting up color theme accordingly to your business is a good way to increase your credibility and awareness of what you have to offer.

2. Upload the videos.

The types of business videos that can be found on YouTube are different. While ones are uploading the videos pitching their business directly, the others provide viewers with educational videos giving away free information, lessons and mini courses.

Well why not considering having both of them on YouTube? While videos promoting your business can increase awareness and give straight message about your products, the free education will increase your credibility and authority which can lead you to receive more subscribers to you channel and prospects who will believe in value of the information provided by you and may become customers in the near future.

3. Use the tools

The features provided at the user’s channel are powerful networking tools that can help spread the message about the videos and the business in result.

Among the features such us: sending messages to another users, commenting and ranking the videos there is one really interesting that can give a viral twist to the video distribution.

It’s “Share channel” function that is a kind of friend requester. This one allows to connect the channel with other user’s channels. In result it’s possible to send them the videos to view. This way is good to increase the number of video views which can result in getting new subscribers to the user’s videos.

Another great feature is bulletin post.

This one enables user to post video message that will be visible for all his friends (the other users who the channel is shared with)

Video marketing on you Tube is a great way to get additional source of traffic and increase awareness about promoted business. Uploading videos presenting value frequently and using the networking features available in the channel will spread the word about anykind of product.

About the Author: Daniel Gebura is an experienced online marketer who helps ordinary people build a successful home business. Visit Daniel’s Internet Business Opportunities website for the best home based business ideas and opportunities.

Goodbye Banners, Hello Webisodes!

By Chris Young in Video Marketing

RECENTLY I WAS LUNCHING WITH a friend who is high up on the ladder at a Fortune 100. We started talking about the changing business of advertising. In the middle of telling him about how we’re producing and distributing branded original content across a network of sites online, he asked me a very simple question: “Why video content?”

Admittedly, he’s not in the marketing side of things, but he went on to say that he knows who he is (and who his company is), “I’m the producer and seller of Product X, which does A, B and C,” he said, “not the producer of great video content.”

So I said that that was great — and then explained that unfortunately, no one outside of his company knows who he is. I gave him a textbook speech on “brand” and how no one knows if he’s high-end or low-end, all about quality or all about convenience. Then I explained that the worst part is that when he does tell people who he is (mostly via banner advertising), fewer and fewer people tend to trust him. In fact, Don Tapscott’s book “Grown Up Digital” points to a whole generation that is amazingly adept at detecting, filtering, skipping and blocking ad messages all together.

The old screenwriter adage “don’t tell me, show me,” is extremely relevant, and branded entertainment is something advertisers have been doing successfully for years. Just as they embraced running TV spots online, advertisers find it a natural progression to embrace other proven “offline” tactics like product integration and show sponsorship, and bring them online.

Unlike ads, branded content engages people with good story-telling, while at the same time showing your product in action. Rather than telling people the features of Product X, you get to illustrate authentically, without heavy sales spin, how Product X fits into a particular lifestyle.

I pointed out that Honda, which recently produced a “Dream the Impossible” documentary series, states in one of its videos: “Honda is an engine company.” But even as an engine company, Honda strategists saw the potential of tapping into the power of story-telling and communicating personal narratives that correlate with their brand.

Where banner ads simply flash a message, and rich-media ads only invite interaction, good content and Webisodic series hold the customers’ attention for minutes at a time, lure them back for repeat exposure, and communicate much more than the often forgettable “buy me” messaging of a traditional 30-second spot.

In today’s digital environment, where empowered consumers dictate their media schedule and only flock to brands they can relate to and connect with, offering your client base quality and entertaining content is a better way to connect and stick out from the clutter. What’s more, the best of traditional Web advertising still applies. In terms of distribution, content can be super-targeted to the right eyeballs, significantly reducing waste. Could you imagine if television networks, rather than shooting a number of shows out to a diverse audience and crossing their fingers for big pockets of success, could target each of their shows to the people who wanted to watch and enjoy them?

As an example, I pointed out that Honda could easily distribute full episodes of their documentary series around the Web and target them using contextual and behavior methods to get in front of their core target; 25-to-49-year-olds with a youthful spirit and who are comfortable with technology.

Finally, I pointed out that unlike banner ads, whose success is often judged by how many clicks a unit got (a metric that has yet to correlate to brand lift), content can be tracked on a whole new set of much more in-depth metrics.

“You can see how long people are engaged with content, where they rewind or fast-forward, how many times they watch and re-watch content, as well as where and when the pass the content to friends or re-post the content to their own social media sites,” I noted.

I would have continued — but my friend stopped me at that point by yelling over me, “I get it! Goodbye banners, hello Webisodes.”

“Exactly,” I said. “Exactly.”

Chris Young is chairman of Digital Broadcasting Group. He was previously executive vice president-rich media at DoubleClick. Prior to that, Chris was CEO of Klipmart.

Making Digital Video A Profitable Business

By Steve Robinson in Video Marketing

As we begin 2009, the opportunity for major media and entertainment companies to make digital video into a profitable business effort has never been as promising, or important. Online consumption of top programming is expanding exponentially, digital video content management and media rights management (also known as DRM) are widely available and maturing, and CDN distribution costs for high quality and near-HD content are continually decreasing.

Today’s economic climate, if viewed properly, actually makes moving new business opportunities, such as digital video, toward profitability simpler. Why? During periods of free-spending economic conditions we have the tendency to spend money on anything that sounds plausible. During tighter economic times, however, budgets are reduced and options are fewer, so resources need to be focused on achievable and profitable goals. If new businesses and their teams focus on the basics of achieving profitability in stringent economic conditions, business units will be positioned to accelerate profitability through sound expansion as economic conditions improve. Solid business practices built around simplified operations, sustainable revenues, low costs and a positive ROI approach with limited investment capital typically win and sustain long-term.

So if the goal of a major media and entertainment company is to build a sustainable, profitable digital video business unit, then how should management approach this challenge? First, it’s critical to develop strategies that can be achieved and measured in just a couple of quarters that build profitability with relative straightforwardness. Strategically, this means shooting for wins that may seem basic but in fact create a successful foundation upon which expansion can be built. An example of a strategic goal might be to develop an ad sales operation flush with a rich (but not unlimited) number of ad products, avail capabilities and avail types that can be sold against all content on a fixed number of properties. A tactical execution plan that pursues a simplified approach for allowing different teams (ad sales, ad ops, player engineering) to function cohesively yet autonomously will create that solid foundation for future growth. As profitable results are achieved, ad products and avail successes can be measured and fine-tuned, allowing immediate expansion to more properties with a cohesive offering and streamlined low-cost operations.

Syndication will naturally follow — and, similarly, developing a strategy that becomes tactically repeatable is the key. Instead of focusing on fewer syndication points, the plan should be to concentrate on tactical ease that becomes “clone-able” and immediately profitable for each partner rather than trying to distribute everywhere. If your syndication strategy doesn’t take on a cloning feel after completing three to four syndication deals, step back and determine what you need to do to develop a turnkey process. If the tactical execution of your syndication practice can’t become turn-key, then your syndication business won’t become profitable.

Often it is said the best time to pursue new business opportunities is when your only option is to focus on achievable, profitable business milestones. The time to turn digital video business units into profitable foundations for growth is today. Building a longterm, sustainable business through multiple short-term successes and profitable measurement points is the right approach in today’s business environment.

Steve Robinson is CEO of Panache, which offers an ad-insertion platform that provides major media and entertainment companies with the infrastructure to generate and increase revenues in their movement of video to the Internet.

Video Training Makes Succeeding With an Online Business Easy

By Graham Burt in Video Marketing

You might have already considered this but if you desire to operate a business from your home and intend to start up a networking business enterprise or Internet marketing company be sure the merchandise you select provides video training because a great many businesses supply free training programs that really aren’t up to scratch. The market is loaded with network marketing Internet sites that offer you the chance to start your very own home established business concern and quite frequently these businesses provide coaching in the form of a manual for you to learn from, or a presentation to view. These methods are frequently time consuming and can even be quite puzzling to some people in addition you might not acquire the information just reading a large book, nor is it realistic to expect you to. You see, most human beings are visual creatures and take in information better when an individual actually depicts to them what they are required to do.

When you start up an Internet marketing business you may not know much regarding the Internet but you do not have to be an expert with a computer or the World Wide Web to operate an Internet business. Nonetheless, you will probably need someone to indicate to you how to do everything so you can work from your home efficiently, and video training allows you to see while an individual teaches you, showing you precisely how to use the system.

A home founded concern gives you the chance to have the freedom you have always imagined that allows you to run a business from home, wear to work whatever you want, set your own hours, and set whatever earning limits you want. Your income and achievement is boundless when you work a home situated commercial enterprise and is ordinarily dependent on how hard you are inclined to work. When you use video training for your Internet marketing commercial enterprise you can start making money speedier and as a result you are less likely to stop.

Video training for marketing on the internet can come up in numerous different formats even though traditionally the two most frequent formats are in a CD or DVD variety that you can see on your computer. Today, video training via the online streaming arrangement is the direction forward, principally due to the up-to-the-minute technologies in broadband making the video available much faster. This method is also usually more affordable for a producer to produce as they don t have the inherent expense of a CD or DVD to ship to the consumer. If you work from home you can carry out the coaching from your PC and learn while you are actually using the software application or concern course.

There are many advantages to streaming video training on the Internet which take in realizing immediate admission to the tutoring at your fingertips, not being required to pay any transportation costs, plus they are secure. The security safeguards the company for copyright infraction matters as the tutoring is not down-loadable which signifies they can’t be burned to disk and passed on to other individuals.

When you use video training for your home based concern, as someone involved in network marketing you have the chance to have your teacher right there with you in your home. This approach is more user-friendly and individuals are likely to pick the subject up more effectively utilizing this technique than by any of the other methods. The greatest form of training for Internet marketing is through video so if you desire the opportunity to operate from home or you’re offering people the chance to have a home established business enterprise you must provide video training. This technique of learning is user friendly and is the best type of training as opposed to PDF documents that can be difficult to study with.

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MOST Web Videos Stink - Articles are Better

By Richard Day in Video Marketing

I cannot stand to watch most of the videos shown on YouTube, Google, and Yahoo, just to name a few.

The videos all suffer from common problems:

• Bad sound
• Bad lighting
• No tripod
• Fuzzy, purpose

Let’s take these in order.

Bad Sound:

The microphone on the camera picks up every sound in the room, echos and all. The sound will be a distant, boomy, hard to understand, and if the recording is at a convention, you can hardly make out the narrative. (I just watched one of those videos…pretty bad.)

This problem is easy to fix, but it may cost some money. If you are going to make quality videos to promote your site, you need a lavalier or mic ($30 on eBay) or shotgun mic $250 -$350. I know, it is not easy to find an inexpensive video camera today that has an external mic jack, but that is what you need. They exist, of course, but you will have to really search carefully. Most video camera manufacturers have stopped putting external mic jacks on most of their cameras for cost reasons. You need to step up to a higher level camera where cost is not the main concern of the manufacturer. Here is an article I wrote about inexpensive equipment.

What can you do? Do a Google search for “external mic jack video” and you will find many answers…use the quotes around the search phrase as shown here.

Bad lighting:

If you are going to make a video by room light, at least balance it out to make it look more realistic. If you go to the hardware store, you can purchase a work light for about $10. Don’t shine it at your subject, bounce it off a wall or corner of a room. It will take up the color of the walls, so try to find a wall that is close to white. Also, do your video taping at night. You don’t want sunlight coming in. You can correct your video for one color temperature, but not more than one.

Many problems are solved with throwing more light on the subject. The picture will be sharper. (Your video camera will be using a smaller aperature.) In addition, with more light, there will be less blur from movement as a result of the camera using a faster shutter speed.

No tripod:

If you are going to make a good video, use a tripod. If you cannot afford one, then, just place the camera on a sturdy chair, ladder, or whatever you have available. Don’t try to hand hold a camera…it just doesn’t work very well.

Fuzzy purpose:

What are you trying to say? Get to the point. Most of the junk you see in today’s amateur videos is superfluous. Here is a good rule of thumb. If you plan to publish your video on one of the video sharing sites, keep it to three minutes or less. If you have a long instructional video, cut it into several parts. YouTube has a limit of ten minutes anyway.

Start with the end in mind first. Grab their attention with the main point of your video. You don’t have much time in a video to keep their attention. Then, go to creating interest with some details. Make sure they can follow your line of thinking. (Think it through first. Storyboard it if you must.) Next, deliver the summary. Tell you what you told them.

What do you think? Are you happy with the videos you watch? Do you have suggestions for improvement? Do you prefer to read articles rather than watch videos?

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Rich Day at TrafficBumper.com has many tips to help you make interesting, effective videos. With over twenty years in the photography business, he has down to earth suggestions to help you promote your site properly with video. Visit TrafficBumper.com Tell us what you think

© Copyright 2009 All rights reserved. Jayde Online, Inc.

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