“There’s an app for that.” How many times have we all heard that phrase during the past couple of years? Allow me to put it into better perspective for you. During the last week of 2011, 1.2 billion apps were downloaded, with 242 million apps being downloaded on Christmas day alone. While that number may [...]

In part 2 of our series about SEO best practices we discussed optimizing the different types and format of content that you might be using on your website. We talked about crawl and indexation issues. We touched a little on issues related specifically to domain names and we explored the strategy behind planning the architecture [...]

In Part 1 of our series about SEO best practices we discussed maintaining correct source code standards. We talked about CSS, AJAX, ALT attributes, Page file size, JavaScript, and Meta tags. Now we’re going to delve even deeper and talk about some of the often overlooked elements within a website as it relates to search [...]

SEO directions from Google can be a complete minefield for the honest webmaster. On the one hand, Google suggests you optimize your site for their search engine, but if you optimize too much you may draw a devastating penalty which can wipe out all your good work and rankings overnight. If you can say Panda [...]

When it comes to breaking out of the box, it’s easy to talk the talk. But when it comes to performing the deed, few businesses are willing to walk the walk. The Internet is a prime example of this phenomenon. Chock full of cost effective technologies that can take a business to a whole new [...]

If you want a website that works for both people and search engine spiders like GoogleBot, you have to spider check your work. It sounds obvious and simple, but if you don’t spider check your work – how do you know it works? Search engine optimization or SEO is an environment where humans have limited [...]

Having worked the web professionally since 1995, I can remember a time when we weren’t so hardwired to technology. Sure a lot of the elements of online life that we take for granted today were already in vogue back then, like Apple vs PC, inkjet printers, zines (the forerunner of blogs), and even cellphones had [...]

You may know the basic information needed to search engine optimize your website, but it’s easy to get sidetracked by the latest SEO trend and a short while later begin to feel overwhelmed by information overload. What I want to do for you right now is simplify SEO and put you back onto the path [...]

Ahhh… Remember the days when you could just subscribe to a paid link network of your choice for as little as $49 and watch those rankings head upward every week. No need to get involved in the messy muddiness of “white hat” SEO, no need to build relationships with webmasters and spend days upon days [...]

It’s important that webmasters and business owners realize that SEO is only part of their strategy for dealing with the bigger marketing picture. No-one would deny the importance of SEO in today’s online marketing world. What we should all bear in mind, however, is that SEO is only a stepping stone in the ultimate quest [...]