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Article Writing: How to Write Articles for Money

By Peter Nisbet in Featured

Article writing can be very lucrative, and if you know how to write articles for money, you should be able to get through the current economic squeeze unscathed. This article will explain how you can learn to write articles in a form needed both for website content and for directory submission.

The economy at the moment is in such a state right now that all round the world many people are getting worried how to make ends meet. An equal number are starting new internet ventures and are seeking online content and articles for submission to article directories that can be used to advertise their websites, products and services.

This type of advertising is free, and one good article can attract a large number of people to a specific page on somebody’s website. Not only do people read articles that are published on directories from the directory itself, but these articles are also listed on Google if they are sufficiently optimized to persuade Google to give them a high listing.

People are currently paying from $5 to $50 for good articles, and although you can’t expect much for $5, the average is around $15-$20. This is cheap when compared to the cost of other forms of online advertising. For example an article can get at least 2,000 reads on a directory, which equates to 0.75 cents a click for an equivalent PPC ad. Even if you paid $20 for an article, you be paying only 1c a click for equivalent exposure on Google Adwords – the title of an article can attract prospects just as much as that of an advert.

Now consider you being the writer and not the user of the article. Even a slow writer can write three articles of 700 words in an hour, and if you charge $15 for each article, you could make $45 an hour, or $180 a day for just 4 hours work. That’s $3,600 a month for only 20 days work, and you don’t even have to give up the day job. Even at only 2 articles an hour that’s $2,400 extra a month. Alternatively, if you are a bit short of ready cash for something specific, just write a few articles until you have what you need.

You could use that income to join one of the many lucrative money-making programs available online, or just spend it on whatever you like. However, there is more to writing articles than you think, and even if you are good at English you still have to learn how to write articles for money. Even English teachers have to be taught how to write articles that they would have otherwise been unable to write, because articles written for directories have to be written in a specific way while those for web content are written in a different way.

Not only that, but there is the effective use of keywords to consider, without overusing them. The vocabulary used in the article has be contextually related to the topic so that it supports the keyword, and makes the topic and the targeted keyword clear to search engine spiders without endless repetition. Writing articles for money also involves a specific approach to style, that for one topic might appropriately be friendly and directed personally to the reader, while for another topic might be of a more formal nature.

There are no article writing schools available as such, so you have to learn all of this in other ways. You also have to learn how to carry out keyword research because your customers will likely be relying upon you to choose the best keywords for their topic. Learning how to write articles for money is more than just learning how to use English grammar properly, and that, incidentally, is another important aspect of article writing. Your grammar must be as good as possible.

Some of the more common grammatical errors are excusable, such as improper use of semi colons and the difference between the way the Americans and British use punctuation and quotation marks: “like this,” in the USA and “like this”, in the UK. However some are not excusable, such as “the person what wrote this” should be punished for not being “the person who wrote this”.

All of this apart, learning how to write articles for money is well worth the time and effort, and even the expense, if you are going to be earning upwards of $2,400 extra a month doing it. Some people will pay more than $20 for top class articles, and it is not unknown for over $100 to be paid for top-class work by the major players in the internet marketing game.

So, take your time and check out what is available online to help you to write articles properly, but make sure that your teacher is a practicing freelance writer of articles for online use because it is a specific skill of its own. A good newspaper or magazine writer will not necessarily make a good writer of internet marketing articles in which use of keywords, vocabulary and content are of the utmost importance.

If you want to make money online with article writing, you should learn how to write articles for money from somebody who is skilled and successful at doing so. It is a source of income not dependent on luck or how much traffic you drive to a website, but on your own skills, how well you have learned them and how well you apply them. Keep in mind that extra $2,400 – $3,600 a month you will have to spend, and you are sure to succeed.

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Pete is a successful professional internet article ghost writer, and you can learn how to write articles for money from his book Article Czar. Visit http://www.articleczar.com/gift.html for a free gift and to find out what he can offer you.

Article Marketing Success Secret: Give Them What They Want

By Bill Platt in Featured

Some people find great success with article marketing, while others think its proponents are full of bull. The difference between the winners and the losers in article marketing is most frequently defined when the writer sits down and begins to write. That is right. Success and failure is most often determined by the writers’ motivation, and more importantly, by the writers’ commitment to the reader.

Flawed Strategies

In 2005, a few of the Internet Marketing gurus took notice of the success people were having with article marketing, and they passed this news to the Internet Marketing newbies of the world. But, there was something missing from the advice given.

In a lot of cases, the people preaching the power of article marketing had never used the technique themselves. Even today, few of my article distribution competitors utilize reprint articles to promote their own businesses. Most of my competitors rely upon affiliate marketing to promote their websites.

Unfortunately, the Internet Marketing newbies of the world were given a lot of bad advice. It was said that:

The only purpose of article marketing was to build links, and link popularity for search engine rankings;

The writer only needed to write enough words to meet the minimum word count requirements of publishers;

It wasn’t necessary for the content to be well-written, since the publishers do not read the articles they approve for publication;

Anything that can be done to reduce the time/cost of article writing would benefit the marketer.

The only suggestion that bore any resemblance to the truth was the first item about “building links for link popularity”, but the error in this statement was to assume that there was no other purpose for article marketing.

The Bigger Picture

I have been using article marketing to promote my own websites since 1999, and I have offered article-marketing services professionally since 2000 and under my current domain since 2001. I had been using article marketing and providing services for at least five years, before the gurus started leading the uninitiated Internet Marketers astray in 2005.

As one of the pioneers in this industry, I have always attributed three benefits to article marketing, in this order:

1. Publication in a newsletter ensures that thousands, perhaps hundreds of thousands of readers, can read ones’ article when it is published. (Frequently, publication day for my articles will generate phone calls from many potential customers and multiple sales, sometimes thousands in sales.)

2. Publication on a website increases the likelihood that your article will be found and read on websites that have targeted and loyal visitors.

3. Building links for link popularity and improved search rankings.

I have never denied the ability to use articles to build ones’ link popularity and to increase ones’ ranking in the search engines. In fact, my website ranks in the top 20 results in Google for hundreds of keywords.

But in my experience, using articles to increase search rankings is something that is ranked at #3 in my list, because it is a long-term play. Your ability to rank in Google for specific keywords is influenced significantly by what your competitors have done before you. I have used this example many times before, but if you want to rank for the keyword “travel” against such websites as: Expedia, Yahoo, Orbitz, The Travel Channel, CNN, Travelocity, Lonely Planet, USA Today, the New York Times, and the U.S. Government; then you better bring a huge budget to the contest.

Once the newbie in Internet Marketing is aware of the challenges of the search rankings game, then the newbie is better prepared to target and get realistic results from an article marketing campaign.

What Newsletter Publishers Require From Their Writers

While it may be true that a few article directory managers do not review articles before publication, it is not true of all article directories. Directories such as http://www.EzineArticles.com, http://www.IdeaMarketers.com, http://www.Website-Articles.net, http://www.InvisibleMBA.com, http://www.ArticleStars.com, http://www.ArticleDashboard.com, and http://www.Isnare.com have editors who personally review each and every article posted to their directories, to ensure that the articles meet the directory’s editorial guidelines.

And, newsletter publishers personally read and approve every single article they publish. Why? In order for a publisher to be able to sell high-dollar advertising, the newsletter must attract and retain loyal readers. In order to get and keep readers, the newsletter must “absolutely” publish content that its readers appreciate receiving and want to read.

Herein lies “the secret to success” in article marketing. Not only do newsletter publishers read articles, seeking to find the content that will ensure the loyalty of their readers, the website publishers who have served loyal audiences for several years also strive to provide their readers only the best content available.

Article Spinner Software Stops Short Of Serving The Reader

No matter how well the Content Spinner software sellers may write their sales copy, one would be a fool to trust computers to write the kind of articles that people want to read.

Remember, the newsletter publisher and the successful webmaster are solely focused on finding content that will keep their readers loyal to them. Also remember that the “link building game for link popularity” is a long-term play that could take years to see fruition.

Given this knowledge, why would someone who is truly seeking success online be willing to trust that the article spinners are able to develop articles that would pass the “human eye test” or even the “smell test”?

What The Article Marketing Professionals Have To Say

I know that I have always suggested that one should take into account what someone is selling, before taking his or her word at face value. Since I sell ghostwriting services, it is absolutely in your best interests to take my words with much skepticism. BUT… I am not the only professional Internet Marketer with this viewpoint. Following are quotes by people whose names you may recognize.

Christopher Knight of Ezine Articles was asked, “How much must I change or rewrite my article so that your content filters won’t reject it or suspend my account?” Chris responded, “The answer is all of it. Seriously, don’t rewrite your own articles. Just create new ones. It’s not that hard.” Chris added that derivative content adds no value to his website. (http://blog.ezinearticles.com/2008/07/content-filtering.html)

Chris McElroy from http://www.ArticleContentProvider.com says, “Computer-generated articles can never replace hand-written original content. Just getting articles into article directories does not help your link popularity, so submitting garbage will get you nothing in return. Only when your articles are reprinted in newsletters, ezines, websites, and blogs that are related to your topic do you get any value from article marketing. Those who think otherwise don’t understand the first thing about article marketing or SEO.”

Allen Taylor, who contributes to the article marketing blog at http://articlecontentprovider.com/article-marketing-blog/ was asked to review someone’s article spinner software. I am sure the guy who requested the review is kicking himself in the butt right now; since Allen proceeded to show his readers exactly how worthless the software is in the real world.

Allen concluded his review with the following words: “I would not recommend rewriting your articles. Just write fresh articles that don’t threaten to have problems like the ones noted above. Really, it doesn’t take long to write a 500-word article that can be used for article marketing or other online marketing purposes. If you’re going to do something, why not do it right?” (http://articlecontentprovider.com/article-marketing-blog/2008/07/09/)

Willie Crawford (http://TIMIC.ORG/) is not an article-marketing professional. Instead, he is a professional marketer, who uses article marketing to promote the many websites that make up his online empire. Willie is a seven-figure earner, and yet, he continues writing new articles whenever he has the time to do so.

Willie said: “I’ve looked a numerous ‘article spinners’ and seen that the output from them was generally so incoherent that it would have been an insult to my readers.”

“I respect my readers and realize that writing is communicating one human to another. That’s why all of the articles that I publish are unique and not software generated variations of my work.”

Communicating One Human To Another

Those people who have found the greatest success utilizing article marketing as a promotional tool are those who understand that article marketing is best-used as a tool to communicate “one human to another.”

At the beginning of this article, I suggested, “Success and failure is determined by the writers’ motivation, and more importantly, by the writers’ commitment to the reader.”

Successful newsletter publishers are those who have made a commitment to keep their readers interested and reading every issue. Successful webmasters and bloggers are those who have made a commitment to keeping their readers satisfied and coming back to their websites frequently. All are looking for article content that will attract readers to their publications and ensure reader loyalty.

The successful article marketer is the person who understands his or her audience and gives his or her audience exactly what they want.

The article must convince the newsletter publisher that his or her subscribers will value the message in the article enough to read the next issue. The article must convince the Webmaster and Bloggers that the article will keep a reader on his or her website for a while longer. And finally, the reader must be thankful for having been given the opportunity to read the article.

In the end, the decision is yours. Are you simply happy complaining about what could have, should have been with the articles you have written. Or, do you want to invest what will be required to make sure your article marketing campaigns are successful?

Bill Platt has been helping online marketers with article ghostwriting and article distribution services since 2001, through his website: http://www.thephantomwriters.com If your small business finances are being pinched during this era of high gasoline prices, get your own copy of the ebook, “How To Increase The Fuel Mileage Of Any Vehicle” to learn how to improve gas mileage by 30% or better: http://www.automotivewebmasters.com/ebooks/increase-mpg.php

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