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Article Marketing: Does It Work Or Not?

By Steve Shaw in Featured

Are you puzzled when it comes to the success of online article marketing? Do you have a number of contacts who proclaim that it’s injecting life into their websites and others who state it just doesn’t deliver for them?

The purpose of this article is to completely, once and for all, answer the question: Does online article marketing work?

Online article marketing works out for most of the people who carry it out in the correct manner. You do not have to be an SEO mastermind or tech guru to do it. Online article marketing is comparatively simple, and millions of small, everyday business managers utilize it with enormous success as their number one promotional tool for their websites.

But what would cause a person to announce that it didn’t work for their business? By far and away the most frequent reason why a person does not see the results he is looking for is this:

The person doesn’t submit articles consistently enough to see results.

Humans are really predictable — we expect to see a huge payoff for a tiny amount of labor. That’s why we start an exercise program and fail after just a week or two, demoralized because we do not look like a professional athlete yet.

Too often people tend to want immediate results in virtually everything they undertake, and that is why it might be easy for some people to get disheartened when they commence their online article marketing campaigns.

Ok, I want to tell you what you must rationally expect, so that you will be able to keep your determination and energy going until the time when your results kick off.

1 – Initially, you will start to submit just a few articles each month. If you are using automatic submission, about 8 articles is a good number every month for each website that you are marketing.

For the first few months:

* You will not see much change in your website traffic. Of course, there might be a few clicks coming from your initial articles that are being published around the net, and you may well experience a number of large surges of traffic right after a publication, but likely not enough to knock you out, and nowhere near the level of the traffic you might receive with a higher search engine ranking;

* You might not observe any supplementary backlinks showing up for your website in the search engines just yet;

* You may not come across any heartening improvement to your site’s search engine ranking for any of your keyword terms.

Sounds comforting, does it not? That is the reason it’s so helpful to be forewarned and forearmed — the initial few months of your campaign is when you are revving things up, but you will not see a great deal of proof of your article marketing campaigns advancement.

2 – You have to stick at it and continue your article marketing campaign. After those first few months of activity, you should start to notice an onrush of backlinks show up for your site in the search engines. These are the very links that you have been building up over the
preceding few months. They do not show up immediately — it takes time for Google to calculate them.

You also may well notice your PageRank start to creep up either before or after your backlinks show up.

In addition, if you are making use of keywords in your submissions, you might start seeing your website’s primary page jump up the search engine rankings. (In order for you to observe your ongoing progress, it is a good idea to keep a note of your ranking, PageRank and backlinks for your keyword terms ahead of you starting marketing with articles.)

3 – Heartened by your opening triumph, you submit articles steadily, and just a little at a time, in fits and spurts and occasionally massive leaps, your website will scale the search engine rankings.

Your major “payday” is improving traffic from searches people do on Google, Yahoo, etc. In fact, this is the main objective of online article marketing – to obtain a higher Google ranking so that you are able to make hay with the truckload of traffic that a very high search engine ranking brings. The time this process will take is dependent on your own particular niche and just how competitive it happens to be.

Now you understand exactly what many other business owner managers are doing to get amazing changes to their website traffic. So, go on and make marketing with articles work for you!

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Steve Shaw is a content syndication specialist. Do you own a blog? Need content? Join thousands of other blogs and get free high-quality, niche-focused, human-reviewed content from quality authors sent on auto-pilot – and it’s all 100% free! Go to http://www.autoblogit.com for more information.

Reaping the Rewards of Google’s Latest Algorithm Update

By San Coils in Featured

Now that the dust has settled a little around Google’s latest ‘farmer’ update, I thought it time to post up how article marketers can take advantage of it. Yes, there are lots of folks out there proclaiming it is the end of article marketing, but let’s be honest, people have been saying that for years. In fact, article marketing was dead when I first started but it doesn’t seem to have stopped it working for me.

First off, it’s worth noting that the whole purpose of the Farmer update was to enable searchers to find more high quality sites when searching for something. (You can read the official blog by clicking here.

Yep, Google figured its primary users (searchers, NOT webmasters) deserved a better user experience. And can you blame them? Personally, I hate searching for anything that really matters because I have so little faith in what I know is going to come up. Crappy, spammy websites designed to make money for the owner, not provide me with the information I need.

Therein lies the problem folks. People don’t want to read crap so if Google wants to stay in the game it has to quit serving it up. Can you imagine how long a restaurant would stay in business if the food it served was inedible? If folks are hitting the back button every time they click on one of Google’s results, that’s a powerful message that can’t be ignored. Would you ignore it if it was happening on your site? (hint – the answer to that question should be no)

Article Submission Trumps Ezine Ads and Google AdWords

By Anthony Harris in Featured

You may have heard advice from Internet marketing gurus that ezine ads are one of the best forms of advertising. You may also have heard that Google AdWords and other pay per click search engines are one of the best advertising methods. But when it comes to marketing your web site, article submission trumps ezine ads and Google AdWords anytime.

The advantage of article submission is trust. Suppose you subscribe to an ezine in the form of an email newsletter. You’ve just sat down at your PC, coffee in hand, to read your email. There in your inbox is a copy of one of your favorite ezines, the one you read every time. Clicking on the newsletter, you see that this edition starts with a sponsor ad and then has a couple of great sounding articles and a couple more ezine ads. Sipping your coffee, one of the articles catches your attention. You read the article, and you were right. It’s a great article.

At the bottom of the article, there is a link to the author’s web site and a short biography. You notice the author has a link to pick up a free report with more information about the article’s topic. Then you notice that right below that there’s a sponsor link in an ezine ad. The sponsor’s link is for a different web site, but it also offers a free report about the same topic.

The Major Explanations For Why You Should Undertake Article Marketing

By Brad James in Featured

The Internet continues to evolve in leaps and bounds, and countless innovations have been witnessed since it was initially made open to the public. With an astounding number of men and women who have access to the Internet and the many business prospects that come with it, it is not surprising that those who desire to take charge of their everyday lives and become self-employed would utilize the Internet to make their own way. Article marketing and SEO are just two of the most popular ways to earn a living online, but few know of the similarities and differences between these 2 techniques. This article tackles article promotion and search engine optimization, plus the different rewards of having one or both as the foundation of your online business venture.

Article marketing is defined as the crafting of helpful content pieces and their distribution to plenty of article banks. The objective of these content pieces is for a corporation to catch end users’ interest and offer them various products and services in a discreet manner, plus compel them to go to the agency’s primary website. SEO is considered the base of modern Internet trade and entails the implementation of numerous promotional schemes and sufficient keyword research in order to direct the necessary traffic to a site.

The biggest similarity between article marketing and search engine optimization is that both are designed to put a website at the top of search engines’ results pages or one of the first ten results. Article marketing and SEO do this via keyword phrases and online visibility: if you carry out proper keyword research, choose the most suitable key phrases and utilize them well throughout your content, you are going to attract more website traffic, sales as well as recognition.

On top of that, keyword density is a critical factor in both SEO and article marketing. You must have the correct amount of keywords in your material in order to make it enticing to both people and search engines such as Google, Yahoo! and Bing. Basically, it’s important that you grasp the significance and strength of article promotion and SEO; even if the deepest secrets of these approaches aren’t revealed by lots of specialists, it’s a widely known fact that they would take your online company to the next level if done correctly.

As article marketing and search engine optimization are pretty similar, they may be used in tandem for your enterprise. They work well with one another and offer substantial revenues. Here’s how they are going to produce favorable outcomes: your page ranking can be raised when you craft an entertaining and useful article, add a one-way link to your site in the content piece, and submit that content piece to reliable article directory sites. These article submission sites would subsequently distribute your article to webmasters, websites and organizations that need well-made content. End users will spot your write-up as one of the leading search engine results and check it out, then click on the backlink that you provided in order to learn more about you and your business venture. Thus, article marketing can be thought of as a form of search engine optimization.

The article promotion-search engine optimization pairing could be seen as the strongest and also cost-effective internet sales and advertising tool. If you decide to carry out both tactics, bear in mind that you must focus on a crucial component: your website subject material. The value of your site is based on and is magnified by your content. The content pieces that you publish need to be unique, useful and also engaging to grab the interest of consumers around the world. There are a lot of web marketers who make bulk write-ups that don’t have any substance, so beware of those people. Granted, because of the flood of unfavorable web marketers, it is tough to find high-quality material that will provide you with what you need and want.

The advantages of making use of both SEO and article marketing would be seen shortly after you put them into practice. The simple step-by-step procedure for both approaches would help you become more efficient and have extra time to focus on other urgent concerns. In addition, this mixture of tactics works every time, which would mean that you generate more profits and do it more quickly! Having said that, you’ll have to be really cautious; conduct your research, confirm the amount of earnings that come in from advertising and article distribution before employing them, and utilize only ethical and legitimate advertising and optimization methods for your business. You’ll have a prosperous home business before long!

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The search engines thrive on content and backlinks. Without article marketing your site is dead! Learn how a good article marketing campaign can promote your website by getting your FREE Marketing Report at >www.Unique-Article-Wizard.com

Mythbusting: How Many Article Submission Sites Should I Submit To?

By Steve Shaw in Featured

Here is an excellent question that I get sometimes: “Is it okay to submit the same article to multiple article submission sites?”

Sometimes people are afraid to do this, and that fear is completely unfounded. Let’s start by looking at the purpose of an article directory.

Article submission sites (aka article directories) are like libraries. They specialize in having content (free reprint articles) on all sorts of topics that can be “checked-out” for free, like in a library.

The difference is that with a library you need to bring the book back eventually, whereas the articles on directories do not need to be “returned”.

Publishers go to the article directories looking for content for their websites. They find an article that they like, and they may reprint that article for free, with the agreement that they will also republish the resource box with its link.

The purpose of an article submission site is to provide free reprint articles for publishers. Each article can be republished a limitless number of times–the more the better.

When you publish your article on a directory, you want it to be republished. That is how you build links, and building links impacts your search engine ranking, which in turn impacts the traffic you receive to your website.

So, article directories are never meant to be the end of the line–you do not publish there thinking that it will be the only place that your article will be published. That is not how article marketing works.

The power behind article marketing is in the republication of the articles.

You write one article, and it gets republished many times. You submit your article one time to a directory, and then let’s say 100 publishers find your article on that directory and put it on their site.

So, from one article submitted to one directory, you created 101 links–the first link came from the directory itself, when you submitted your article there. The other 100 links were the result of publishers finding your article on the directory and republishing it.

Let’s go back to the original question–is it alright to submit the same article to multiple article directories?

The answer is “yes”, and you will benefit greatly if you take the initiative to do that.

If you submit your article to one submission site, then you are totally dependent on the results that that one directory can bring. You do that one submission and you wait, and wait, and wait. Kind of passive, isn’t it?

But, if you submit your article to several directories, then you have helped your cause in two ways:

1 – You are automatically building more links by submitting to more sites. Submit your article to one directory, and you know for sure that you have build one backlink. Submit your article to ten directories, and you know for sure you have build ten new links.

2 – You multiply the opportunities for your article to be picked up for publication, which also multiplies your opportunities for building backlinks.

For example, submit your article to one directory, and then 100 publishers republish your article. That makes a total of 101 backlinks for you as a result of publishing that one article on that one directory.

Not bad, but what if you submitted your article to ten directories with the same result–101 backlinks build as a result of publishing on each site. That’s a big increase, isn’t it?

Would you rather have 101 new backlinks or 1,010?

When you submit your articles to more directories, you drastically increase the number of links that you can create.

Article directories are not expecting that they will be the only website that contains your article–the very purpose of an article submission site is to propagate the republication of articles.

Each article that you write should only be submitted one time to each directory, but you can submit that same article to as many directories as you like.

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For more info on how you can use article marketing to reach thousands of potential prospects for your website, go now to www.submityourarticle.com. Steve Shaw is an article marketing expert and founder of the popular article distribution service www.submityourarticle.com used by thousands of business owners.

Article Marketing Is Still A Goldrush For Local Businesses

By Brian Garvin Jeff West in Featured

It’s no secret that the most competitive verticals online like Golf, Finance, Forex, Real Estate, Health and Internet Marketing are extremely competitive. That’s because these are known as Global Markets, which means people participate in these from all over the world. But what about Mary’s Hair Salon in Birmingham, AL or Grubby’s cafe in Oceanside, CA.? These are what they call local businesses, and to date very few of these types of businesses even have an SEO friendly website much less know what article marketing is or how to implement it.

Right now there are 8 major article repositories you can submit your articles to. They are Ezine Articles, GoArticles, Articles Base, Free Articles Zone, Article Alley, Articles Factory, Article Snatch and Article Dashboard. If you’re not familiar with these places just Google them and they’ll come right up. Each one requires you to sign up. They are all free to sign up for. Then you will have to spend a few minutes on each site uploading a photo of you or your business and filling out some author bio information.

Then you are ready to start writing and submitting articles. You can write articles for free on just about any subject there is. The key is to be an expert in what you are writing about. No one knows more about how to run your business than you do, so you should be the most qualified writer on your subject matter. The key is to write your articles and make them about 400-600 words each. Word Count Tool is a free tool you can use to check the word count of your articles before you submit them (Google it). I also use a free program called Note Tab Light which allows me to open up and edit multiple text files at once and is great for simple cut and paste operations.

Your goal should be to write at least 2 articles per day related to your niche subject. You would create an author biography that looks similar to the one you will see below. Take advantage of the 2 anchor text links for every author bio and use them in each article. You can even use the Google keyword tool which is free to collect a list of relevant keywords to your niche. Then start writing articles around these.

If you can type, or know someone who can there is nothing stopping you from becoming the dominator in your local market. The key is to just get out there and start writing and submitting articles every day. Even if you can only afford enough time to do one article per day that’s way better than doing nothing at all. Before you know it your website will start getting better Google rankings for all kinds of keywords related to your business. Of course you have to also pay attention to on-site optimization but that’s a topic for an entirely different article.

But right now article directories are hungry for your wisdom and knowledge about what you know about how your type of business is supposed to be run in your locale. Publish or perish couldn’t be more true. The first one out there with the content will be the supreme ruler in their local niche. I suggest you develop a sense of urgency soon and get out there with as much content as possible before your competition does.

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Visit Brian Garvin & Jeff West’s Trade School Directory and Trade School Blog and get up to speed on Trade Schools in the US.

Would You Like To Build One-Way Links Fast? Here’s A Handful Of Ideas!

By Brad James in Featured

Online businesses require traffic to carry on, and many business people constantly seek out hassle-free and also productive ways to make folks take note of them and also what they have to publicize. Making inlinks would let you multiply the amount of traffic coming to your webpage or weblog and improve your profits. This short article will reveal more regarding how you could build incoming links.

One approach is to market and bookmark your content through the use of services like OnlyWire. You need to position those ‘Share and ‘Bookmark’ buttons in places where your consumers could easily see it. If they love your website content, they will click on these buttons and publish your content on the leading social networking websites on the web. For you to get these buttons, you need to set up individual user accounts with these social networking websites. As for your target market, all they have to do is type in a captcha code to start sharing your content with other interested customers.

One more strategy to obtain inbound links quickly is to utilize content promotion, which means the publicizing of write-ups and also video clips. This particular strategy would allow you to put backlinks to your site or blog at the conclusion of every write-up or video and in each description box. End users can then click on your one-way links to go to your website or weblog for more details. This is a really efficient way of building inward links, and if you make use of the appropriate resources, you could even send several versions of your content pieces to as much as 300 article directory sites in 1 hour or so.

A third strategy to create inward links quickly is to submit comments on other webpages and weblogs, preferably the ones that belong to fellow business people who are in the same niche as you are. Whenever you give feedback, you have to leave your e-mail address, name as well as the link to your website. Whenever you submit your comments, a hyperlink will appear together with the previous blog entry that you published, which gives other folks the opportunity to click on it and look at your content. Be careful not to carry out spamming; this would only irritate your peers and target market and also give you a lousy reputation.

You may also talk to the bloggers in your circle and make arrangements to trade backlinks with them. Do not forget that search engines like Google, Yahoo! and Bing will learn of your webpage or weblog if you have loads of inward as well as outbound links. When these search engines determine that your webpage or weblog is gaining lots of back-links, you will be in a much better position to obtain more viewers.

Furthermore, if you have a Facebook account, you should look into using it to publicise your webpage or blog. Publish links to your write-ups as well as videos on your profile so your relatives, close friends and viewers would see what you are up to. This would make them click on the hyperlinks that you provide, and they could also distribute your content by posting your inward links on their own profiles. This specific technique would get you even more one-way links and page views, as well as make it possible for those who have no idea of your products and services to take note of you.

The same principle can be utilized for microblogging sites like Twitter and Plurk. Most folks now depend on these types of sites to get the information and facts they need, and you will greatly benefit if you utilise them to put together a wide network. Given that there is a 140-character limit, you’ll need to be imaginative with the way you show your links as well as copy. You need to get their interest with snappy copy as well as relevant links.

By carrying out these tasks regularly, you will not only do well in making incoming links quickly, but you could also expect a lot more traffic and also improved conversations. However, everything boils down to the calibre of your content; you must make sure that your material is useful and also of a great standard. If this is the case, more and more consumers would want to peruse your material and exchange incoming links with you.

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The search engines thrive on content and backlinks. Without building automatic backlinks your site is dead! Learn how you can promote your website and increase your backlinks fast by getting your FREE Marketing Report at UniqueArticleWizard.com

Learn How Search Engine Submission Results In Even More Site Traffic

By Brad James in Featured

Search engine submission can be considered a method to market your site and calls for the straightforward submission of a site’s URL to many search engines. This used to be the favored method of getting websites listed. But many search engines presently make use of different ways to seek out webpages. Although this is the case, there are a couple of good reasons why you must do search engine submission for your webpage.

If you have a brand-new web-based business, there is a big possibility that you also got a new webpage to support it. It’s better to submit a website than wait around for it to be noticed by spiders. Submitting your site will enable it to be detected by folks via basic search queries.

The next reason why site submission is a good way to advertise your website involves search engines’ updates: when a search engine is updated and you’ve sent your site’s URL to it, it would generate your website again as part of the search results.

There’s two ways to submit a webpage. You can submit it one page at a time or utilize a sitemap to submit all the site’s contents as well as links in a single instance. But the easiest way to execute site submission is to just send in your webpage’s home page. If your webpage is made well, search engines would start listing it right after it’s submitted. The idea is to make your webpage appear as among the best search results. The sites that get the best spots would have more traffic since people regularly consider just the leading results and select a site to visit in accordance with those rankings.

A webmaster has to optimize a website to be placed in the top 10 listings. The factors that have to be taken into consideration to make a website get noticed include the hierarchy structure of the webpage, keyword placement and keyword density.

In the year 2004, the top search engines acquired the capability to find new websites immediately. This is done by having an automatic indexer locate links coming from other sites. Backlink services could be used to make certain that you will have a lot of backlinks to your site, which would then be located by most search engines and also have an effect on your rankings.

These days, site submission is necessary only if a new website is rolled out. Believe it or not, this might violate the Terms of Service agreements of the major search engines. In the event that a search engine determines that you’ve dishonored its Terms of Service, it’ll bar your webpage from being added to its search results. Regardless, a webmaster could make use of all the submission methods in the international market as long as she / he goes through each and every Terms of Service agreement; making use of all of the popular search engines will yield the best results for a website.

Despite the presence of spiders, lots of international search engines still need to have sites submitted to them. This ascertains that website owners can reach an incredible number of internet users in a variety of markets. You could utilise applications to help you submit your site, and there’s also many enterprises that will help you make certain that your webpage is indexed correctly.

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Brad James – The search engines thrive on content and backlinks. Without SEO software your site is dead! Learn how you can promote your website and maximize your site submission by getting your FREE Marketing Report at UniqueArticleWizard.com

Tips On How To Promote Your Site

By admin in Featured

If you’ve got your own web-based business, you might be asking yourself how you can market your site. There are lots of ways to make this happen, and this article talks about all the demonstrated strategies that would make you have favorable outcomes in this particular field.

The traditional way of promoting a business venture would be to pay for want ad space in your local newspapers. This would let everybody know about your website, but carrying this out regularly would make your overhead costs go up.

A lot of people utilise the web to obtain details, plus the constant progression of the internet means that there will always be many different strategies to market your webpage. Among the choices that you could utilize is pay per click advertising, wherein you will spend money in order to put your ad on the results pages of search engines. While this is a proven way to market your site, it can get costly if you are bidding for keywords that are popular. One other way to publicise your webpage is by making use of weblogs. Crafting blog entries about your products or services and also placing the right amount of information in your weblog would draw in potential customers.

But the fastest method to publicize your site is to write content pieces and also submit them to many different article publication sites. The reason why this strategy gives the most results is due to backlinks: if your content is posted, you’ll be required to include a backlink. This particular link will let your readers visit your site if they want more information about your services and products, and you will acquire more page views.

You need to create articles that are short and educational, and you have to come up with lots of articles so that you’ll be seen as a specialist in your chosen field. Article directory websites will always be in need of new and also excellent content since this would help them receive better search engine rankings, and people will always be on the lookout for specialized information for their own webpages. When your content piece is published in an online directory and that specific article directory website acquires a high page ranking, that result could be achieved by your webpage as well since you will lead your readers to your site through your posted write-ups. In other words, everybody wins in this scenario.

But there are a few vital things to bear in mind when composing content pieces. You have to make an effort to compose around three to five articles every day, as well as restrict your write-up to 300 to 500 words; people will not read through content pieces that go past that restriction. Also, originality is of high importance. Never ever reproduce a posted content piece online or in publications and call it yours. Plagiarism isn’t accepted in any industry, plus your write-ups wouldn’t be posted if you’re caught. You can borrow an idea from another article and extend it, but remember to cite your sources.

If you do not have the time or ability to craft your own articles, you can employ freelance content writers or maybe content creation services to make your content pieces for you. Aside from offering you extra time to pay attention to various other aspects of your internet business, outsourcing this endeavor would mean getting a lot more write-ups for you to send for publication.

The main ideas guiding this specific site publicity tactic would be to provide valuable material and compel your audience to take a look at your site to obtain more details on your products and services. The secret is to make them desire more of what you are offering.

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The search engines thrive on content and backlink count. Without both your site is dead! Learn effective site promotion and increase your search engine ranking by getting your FREE Marketing Report at UniqueArticleWizard.com

New Article Template: Get your next 5 article ideas from your last 5 articles

By Steve Shaw in Featured

I know that it can be mentally taxing to try to come up with new ideas for articles. After a while you may feel like you’ve written about every aspect of your subject that you possibly can.

Here’s some good news–you don’t always need to come up with new writing ideas. Sometimes all you need to do is look at your previous articles and go more in depth.

Your Homework:

• Look at your last 5 articles.
• In each article, search for at least one point that you covered that you could cover more in depth in a new article. No matter what your article was about, you should be able to dig a little deeper on every major point you make in your articles. You may even find some minor points that could use elaboration.

I’d like to give you an example:

I recently wrote an article outlining several ways to get out of a writing slump. As I was writing that article, I came up with about 7 or so ideas for getting your brain out of a creative rut with your articles, including some article template ideas and some writing productivity techniques.

I submitted the article, and then thought– Each of those ideas for getting out of a writing slump needs to be elaborated on and explained further. I can do a new article for each idea.

And so I did–so far I’ve bounced 4 or 5 articles off of that first article, and I have even more ideas that I’ve gotten from that first article that I haven’t written about yet.

This approach tends to work better for articles that are jam packed with information and/or those that take a broad, aerial view of the topic, but it can also work with articles that are a close up view of one specific topic.

For example, I’ve written many articles on how to create an effective resource box, and from that one very laser beamed topic I have branched off articles on extremely specific elements of that already specific topic.

I assure you, no matter what your article is about, you can write about it more in depth in a new article.

Alternative Homework for Blog Owners:

Look at your recent blog posts–are there any insightful comments that are worthy of being addressed more in depth in an article?

I get ideas all the time from comments on my blog. Or look at your blog comment replies–do you find yourself writing an in depth reply to anyone’s question about your post? That is often a good indication of a related topic that could use some more detailed attention.

Conclusion:

A trick to writing fresh content on a consistent basis month in and month out is to learn to look at your topic from all angles and all levels.

This is beneficial for your readers, because you are creating a library of information that covers your topic inside and out. This is also beneficial SEO-wise, because you are systematically creating a collection of resources that covers your subject backwards and forwards. This creates a greater chance of your article turning up for searches on every aspect of your niche.

Last but not least–learning to cover your topic from all angles and all levels of depth is beneficial for YOU, because it forces you to establish your expertise in your field. If you are not already an expert in your field when you start writing articles, you surely will be after a year of consistently writing articles on every conceivable angle of your topic each month.

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For more info on how you can use article marketing to reach thousands of potential prospects for your website, go now to http://www.submityourarticle.com/report Steve Shaw is an article marketing expert and founder of the popular article submission service used by thousands of business owners.

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