If I were starting my business today and was evaluating my website options, I would pick a blogsite over a stand-alone blog or a traditional website. What’s a blogsite? I like to think of this as a blog/website hybrid. It has all the features of a blog, yet acts as a website to help you [...]

So you’ve decided to blog, but aren’t sure whether you should host the blog yourself or sign up for a free service like blogger.com. It’s a dilemma that many bloggers face. There are pros and cons to both, which makes the decision difficult for many. Neither is perfect, and neither is for everyone. Fortunately, you [...]

What differentiates a tactic from a strategy? A strategy is the plan for achieving a defined goal. A tactic is the “doing” part of the strategy. Tactics can be put together in a plan to form a strategy. Time line is also an important differentiator between a tactic and a strategy. A blog can be [...]

Most SEO’s will agree that Blogs are an important part of their Toolkit. Blogs offer both on page and off page benefits for our client’s sites. Implementing a Blog is relatively simple to do…the tough part is getting the client to agree to one. This is the first in a 5 part series looking at [...]