“How do I get my website to come up on top of the search engines?” – That is one of the most frequently asked questions I get asked by clients. The truth is, it’s not easy. With millions of websites on the internet right now and thousands being added each month, everyone is striving to [...]

Google has announced that all their non-search display advertising will be collectively called the Google Display Network from now on, replacing the existing Google Content Network. The new network covers Google display ads on Google Maps, YouTube, Gmail, Google Finance, Blogger and other ad partner sites. Google made the announcement on their Inside AdSense blog, [...]

Search Engine Optimization remains a buzz word in the internet marketing world despite the increase in use of other internet marketing methods. Is your website effectively search engine optimized? How much website traffic do you get? Here are some pointers to help you increase your search engine traffic. Search Engine Optimization Begins with Keywords There [...]

The global financial downturn is driving millions of people to try to earn extra income from the Internet, without losing what little they have. Many thousands of internet entrepreneurs have succeeded and attained financial security. So what is their secret? How do they get a steady stream of visitors to their website and how do [...]

Google has introduced a new feature in AdWords this week: Ad Sitelinks. Sitelinks have long been available in Google’s search results pages and now they have been extended to AdWords text ads for selected advertisers whose ads meet a certain high quality threshold (whatever that means). Ad Sitelinks extend the interactivity of existing AdWords ads [...]

It is a missed opportunity for businesses not to promote on the Internet. For those which are already doing it, it is another challenge to execute a geotargeted marketing campaign to accurately attract location-based leads. In this article I will write about the key steps and tools a webmaster must know in order to harness [...]

So your website is up and running and the investment in time and money you’ve put into your PPC campaign is now paying off. With the website tracking you have implemented, you have been able to fine-tune your campaign so that you now have a fairly good idea about who you’re marketing to, what they’re [...]

There are two paths that you can take when it comes to managing your pay-per-click advertising campaign online. You can learn it yourself and make Google’s stock rise higher while you figure out the learning curve, then spend a lot of time keeping it running smoothly. Or, you can hire a professional pay-per-click firm to [...]

So, you have a Google AdWords account. You may have multiple Ad Goups and each Group may have multiple Ads. Did you know you can change all of your Ad Group Ads at one time? Many do not know about this or they are not sure how to use the AdWords Editor. I will show [...]

Like anyone who’s using Google Adwords in their online marketing, I received Google’s small booklet in the mail entitled “Google’s Adwords Top Tactics For Tough Times.” In it Google lays out 6 Adwords Tactics for tough times… helpful tips to help their Adwords users get through these hard times and keep using Adwords in the [...]