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Is Your Business Still Chasing Google?

By Roy Reyer in Featured

If you’re still chasing Google around trying to beat out their algorithm let me give you a little tip going into 2011, STOP!

Instead, here is a suggestion from Matt Cutts that he gave during his keynote address at Pubcon this year, “Don’t look at us where we are today, but look at the direction we are moving and what we are focusing on, the big five are the Mobile Web, Local Search, Social, Blended results in the SERPS and HTML5.”

The Mobile Web:

The mobile web refers to mobile applications or browser based access to the Internet from a handheld device, such as an iPad or a smartphone.

Morgan Stanley analysts have charted the most important online trends and they forecast that by 2015 the mobile web will be bigger than desktop Internet.

The Role of XSLT in Documents

By Jamie Simpson in Featured

One of the latest tools for web design is the XSLT editor.

The best way to learn about XSLT is to visit the wonderful web site of the World Wide Web Consortium or the W3 School on the web. The definition of XSLT is eXtensible Stylesheet Language. This language is a stylesheet language for creating XML documents. The function of the XSLT is to transform XML into XHTML. There is a vast knowledge bank available there to learn how to use XSLT for web design.

Certification tests and tutorials are available for the earning and learning. If you would like to do some practical applications of this language, there is an on line XSLT editor at the W3 School web site.

The World Wide Web Consortium wanted to provide a language that would be an XML based stylesheet language. The evolution was first XSL and then XSLT, XPath and XSL-FO.

With CSS, which is Stylesheets for HTML. Predefined tags are used with HTML and are well understood. With an HTML defined tag each browser knows how it must be displayed.

CSS makes displaying special fonts or colors a simple task.

The story is different with XSL. XSL is Stylesheets for XML. The opposite is the case with tags for XSL. XSL uses any tag-names with no predefined tag which makes XSL not well understood. When the browser sees XSL tag it will not know how to display it because in HTML the meaning of a tag defines a table but in XSL a tag might mean an HTML table or it could mean something else.

There are more than 100 built in functions in XSLT. Here are some of the functions: – string values – numeric values – date and time comparison – node – QName manipulation – sequence manipulation – Boolean values

There are many more functions with XSLT but these are just some of the notable ones. On your XSLT editor you will notice that the default prefix for the function namespace is fn: When calling a function fn: prefix, such as fn:string(). Another thing to take note of: since fn: is the default prefix of the namespace, the function names, when called, do not need to be prefixed.

The purpose of XSLT is to transform XML documents into XHTML document. XSLT will also transform XML documents to other XML documents. Another language for navigating XML documents is XPath. The most significant part of XSL is when XSLT is recognized by a browser the way HTML and XHTML are, XSLT is used to transform an XML document into another XML document. Here is the big picture of what XSLT can do.

The actual mechanism is transformation by XSLT of an XML source tree into an XML result-tree. This is done with an XSLT editor with add/remove elements and attributes to or from the output file. Many other rearrangements can also be done such as sort elements, perform tests and make decisions about which elements to hide and display.

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For more information on XSLT editor, visit – www.liquid-technologies.com/XSTL-Editor.aspx

Dreamweaver Users Still Need To Understand HTML

By admin in Featured

HyperText Markup Language (HTML) is a simple markup language used to create documents designed to be accessed across the World Wide Web using browser software such as Internet Explorer or Firefox. The version of HTML in current use is known as XHTML, a stricter, rationalized version of the original HTML specification. One key thing to note about HTML and XHTML pages is that they describe the content and structure of the page rather than the presentation of the elements on the page.

Although you do not need to write HTML code when using Dreamweaver-since the program generates the necessary code as you work visually, it is still necessary to be aware of the elements that make up your pages. This requirement will become apparent when you come to style and position your page content. At this point, you will need at the very least to know-or to know how to find out- the name of an element. (This is where the Tag Selector becomes so useful.)

The HTML HEAD element

A web page consists of two main areas: the head and the body. The body contains all of the elements which will be displayed in the browser window and the majority of which will be visible to the user. The head element, by contrast, contains information about the web page; meta information as it is sometimes called.

The HTML TITLE element

One of the most important elements which can be placed in the head is the title element which should provide a broad heading which reflects the content of the page. It is extremely important that each page should have a title and that the title be pertinent to the page that contains it. Dreamweaver automatically adds a title element to every new page containing the text “Untitled Document”.

The simplest method for modifying the default title in Dreamweaver is to enter a title in the Document Title box of the Document toolbar which is normally displayed at the top of the page.

What is the body element?

The visible elements of a web page are all placed inside the body element; the part that visitors to your site will see in their browser. Clicking on the body tag in the Tag Selector will therefore select everything on the page.

Learn Dreamweaver CS5 the easy way, check out Dreamweaver CS5 Mastering the Basics by Grant Gamble.

How to Make a Website Successful

By admin in Featured

When doing business on the Internet, there are many ways in which you can make a website successful. Although the look of your website is important, fancy websites don’t make sales. There is much more to creating a quality website. To make a website successful, you must create a website that will be of interest to your target market and make them want to visit your website over and over again. In addition, your website should lead your visitors to take the action you desire, such as joining your mailing list, or making a purchase.

How to Learn HTML for MySpace and Web Page Design with Video HTML Courses

By Peter Nisbet in Featured

Everybody should learn HTML. It is a very useful skill to have, and whether you are using it to pimp up your MySpace page or design a website, you will be glad that you took a HTML course. So, what is the best way to learn HTML. There is a variety of free sites online that teach you HTML, but is that the best way?

For a quick answer, let’s have a quick peek into the world of advertising. Advertisers have newspapers, magazines and radio at their disposal and many use both. Each is effective in its own way, one being visual and the other using the voice to get the message across. However, if these relatively inexpensive advertising techniques are so effective, why do those that can afford it go to the sometimes incredible expense of TV advertising? Simple!

TV advertising makes use of both your eyes and your ears, and it has been proved countless times that a combination of aural and visual advertising is considerably more effective than either alone. The same is true of teaching. Whether you teach HTML or children to write, you will find that your pupils will learn much faster and retain what they learn much longer, if you show them and speak to them, than if you simply handed out a book telling them how to read or how to use HTML (did you spot the incongruity there?).

In a nutshell, you will learn HTML quicker if you do so by video than from a book or a web page course of HTML lessons. Although HTML for MySpace might seem a fairly limited application, it nevertheless requires knowledge of formatting text, tables, graphics, hyperlinks and so on; even of special effects such as HTML scrolling, or the ‘marquee’ tag. No less than is needed in learning HTML for a website.

Many wonder why they should learn HTML in the current era of wysiwyg HTML editors, but there is only so much you can do with wysiwyg. It doesn’t properly format your web page for search engines, for example, where most of the important SEO is carried out using html in the ‘HEAD’ section of the page, before the ‘BODY’ that is visible to the eye.

SEO applies just as much to your MySpace page as it does a regular website, and the same is also true of your blog. In order to format your blog behind the scenes, as it were, you have learn HTML and apply that knowledge to the various elements of your blog. The heading, sidebars and other areas can be individually designed and formatted by means of HTML, assuming that it can be formatted in this way. If you are running WordPress from your own server or web space, for example, you will have access to the HTML that makes your blog what bit is.

A video HTML course will teach you the basics very rapidly, before on to the more detailed frames and CSS formatting, not to mention the special effects that will make your page stand out amongst all the others.

It is pretty obvious, then, that if you want to learn HTML and apply your imagination to your website, blog or MySpace page, you will do so much quicker and easier with a video HTML course than just a written one. Science has proved the fact.

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Learn HTML and design your website, blog and MySpace page exactly as you want it. Check out Learn HTML where you will find a video HTML course to meet your needs, or New Business Schools HTML Video Course for more information on HTML Courses and online business in general.

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