When you are launching an email marketing campaign, your goal is to become a familiar piece of your subscriber’s world. As you become familiar, your readership will begin to feel like they know you, and in time, they will come to trust you as well. If you want readers to welcome your emails, build them [...]

If you ask the question of how to get more website traffic, you’ll often get this response – ‘go viral’. Sounds great, but do you know what the term actually involves? How does it work, and is it effective? That’s three solid questions that need answering, so let’s get started… A virus, in medical terms, [...]

The point of a brand is to create an instantaneous association in people’s minds. The Nike ‘swoosh’ brings to mind footwear, athleticism, and Michael Jordan. The Toyota ‘bull’ logo evokes images of compact cars, foreign business competition, and new ways of doing things. The name Budweiser reminds us of everything from the actual beer to [...]

Imagine that you purchased a new Apple IPod Nano and you are really excited about using the new advanced features provided with it. You open the user manual and try to understand the huge chunks of words describing the features. You try to match the pictures describing how to use it with the buttons on [...]

In starting your wordpress, there’s a great possibility to receive spams. Receiving comment spam when first starting a blog can gain such traffic that could be alarming for beginners. For this reasons we don’t have the access to prevent spammers to read our blogs. In just a minute your blog can be spammed by thousands [...]

“Creating Resistance in Your Copy” is an idea that is alien to most online marketers. After all, online marketers want to believe that everyone should buy their products and services, because the more people buying what is being sold, the more money the marketer will inevitably earn. Alien Marketing Concept This concept is so alien [...]

It’s sad, but true. Most internet entrepreneurs are struggling with poor response, and have no idea how to go about increasing the effectiveness of their marketing beyond increasing the size of their advertising budget. This foolishness never ends. The truth is, most internet marketers don’t have a problem getting traffic. They have problems converting browsers [...]

In practically every major marketing teaching, course, or seminar I’ve come across, I have found that almost all successful marketing on the Internet really boils down to two essential factors: traffic and conversion. Visitors and sales. In fact, I’ve been to two-day Internet marketing seminars and workshops, where the first day focused on generating traffic and the [...]

People who publish online newsletters, often referred to as “ezines”, have always played an important role in the growth of the Internet economy. In fact, if you listen to any of the Internet gurus, they are going to tell you time and again that the most important thing you can do towards the success of [...]

As Twitter continues to grow in popularity at an alarming rate and new users are starting to come on board, it can be hard to figure out where to get started with Twitter. While it is a communication medium like email for example, it is used in an entirely different way. Twitter is more sociable [...]