The time has come to list the top 10 SEO mistakes committed by website owners worldwide. If you are not too happy about your website’s rankings on the search engines, then look through this list and make sure that the website is not committing any of these mistakes. I’ve decided to divide this article into [...]

Are you fed up with feeling baffled by search engine optimization (SEO) because of jargon and poor practitioners? Do you feel you have been charged too much for less than you were promised? This two part article sets out to explain the process and put you back in control. If you have focused objectives and [...]

Keyword research is the cornerstone of your business success. Effective keyword research is what enables you to generate highly qualified prospects from your website traffic. Whether you’re promoting a business opportunity or selling tools and services from a sales page, you cannot hope to be profitable unless people visit your website. However, you must attract [...]

Hi Kalena A client asked me to check results on about 30 of her company’s list of search terms, (terms like breast augmentation L.A.; breast augmentation Beverly Hills; nose job L.A. etc. etc.) Question: am I going to get reliable results by just typing those terms into a Google search box on my computer — [...]

Ever wonder how the pros find the perfect keywords for their website? What secrets or proprietary tools do they possess mere mortals like us do not? The truth is, most search gurus don’t use any special keyword research tools. They employ the same set of tools available to you or me—most are even free to [...]

Hi Kalena I have two questions. 1) How do I know if a keyword merits my time and energy? For example, when I use Google’s Keyword tool, it says “debt settlement facts” has “not enough data” in the local search volume , when I input in “debt settlement texas,” I get 1,600 searches. Is this [...]

When you build your website, you, of course, want to get high rankings in the search engines.  There are lots of ways to do this and lots of ways to NOT do this.  Below are 10 things to avoid if you want to be in good standing with the search engines. Duplicate Content/Sites – Do [...]

A motto that is often heard in the online world is that “content is king.” If asked what they would do with an extra million dollars, many SEOs may answer that they would invest that money in developing new content. Link building is incredibly important to SEO but some SEOs believe that if you provide [...]

As people search for information online, they use a series of words, what are referred to as keywords, to find the information that they are seeking. Keywords are the core of any market research conducted by an online business owner. Just like the Yellow Pages Directory groups listings by category, like “auto body shops” in [...]

Keyword research is like getting into the minds of your prospects. If you use an analytic tool to find out exactly what people are searching for in your niche, you can use those keywords to create content that answers all of their questions and relates to their interests. By satisfying the needs of your website [...]