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Bingoo! Assault Heats Up – Google to Retaliate with Operation Chrome

By admin in Featured

Finally, a 10-year deal has been struck between Microsoft and Yahoo! Last week it attracted global media coverage, which said it was intended to create a stronger rival to the powerhouse of Google search, but perhaps the counter-offensive with the launch of Chrome OS next year will be the real bullet in the gun?

Media reports on the Battle of the Bing mostly dealt with the facts of the agreement but fell way short of any concrete projections as to what web users will be searching with in the future.

Yahoo!, it seems, with Carol Bartz at the helm, is busy refocusing the company on being a producer of media sites and a marketer of online display advertising. It will also receive 88% of the search-generated ad revenues from its own sites for the
first five years of the deal.