Visit any internet marketing forum and you are bound to find at least a few discussions on Google page rank. But what exactly is Google Page Rank and what do you need to do to increase it? First of all Page Rank is a value that Google assigns to a web page based on the [...]

You probably don’t need to read the latest advice from the online marketing consultants to figure out the basic idea behind link building. Without links, your site won’t develop authority. Without authority, it won’t move up on the search engines. But even the most savvy online marketing consultant would have to admit that doing that [...]

If you are new to the world of SEO and SEM, you may not know all of the actual subtleties involved. But, if you are going to hire someone to do your SEO work for you, you better know a whole lot more or you could suffer far worse than you ever would trying to [...]

At SMX Advanced a few weeks ago there was a huge hullabaloo about Matt Cutt’s saying that PageRank Sculpting using nofollow tags is no longer effective and it should no longer be used. I haven’t posted anything about this until now because frankly there were enough people making a stink about this topic. That said, [...]

When moving from an old to a new website it is extremely important to consider the old sites existing organic search engine position. If the correct strategy is not undertaken then the old sites position in the search marketplace could be dramatically compromised. It’s important to gain an understanding of two specific areas of the [...]