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7 Tips on How to Boost your PageRank

By Bjorn Brands in Featured

Search engines have quickly developed into the main interfaces through which most internet users find products, services, and information online.

In fact, “just Google it” has become a common phrase in the English language. As a result, it is extremely important for your site to get maximum exposure in search engines.

Search engines want to lead users to the most relevant information that is available online for any given keyword. So focus on the user and ask yourself the question, “Is my page the most relevant page for this keyword online?” If the answer is yes, and you offer the best content for this keyword then you are well on your way.

With these 7 tips we are going to make sure Internet users will find your relevant page for a specific keyword, through the search engines.

1) Optimize your text links.

The anchor text in your text links is one of the MOST important aspects of SEO. It should always include the keywords that you are optimizing for. Here is an example for the keyword phrase “beginner lessons.”

This is bad: Click Here The mistake is that the anchor text says Click here.

Here is a better way: Beginner Lessons

Good! The anchor text is now optimized. All links pointing to this page should have the keyword in the anchor text.

PageRank the next Y2K ?

By Robert Cerff in Featured

PageRank… or is it really just a few green pixels? Every so often we hear of a new PR update and the craze that follows it. Has this addiction finally reached a pinnacle or has the worst yet to come? I shudder to think.

Funny enough, the name PageRank has little to do with actual web pages. The name is derived from Google founder and developer Larry Page, hence the name Page-Rank.

PageRank is defined by Google as: “PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important”.”

This translates into a democratic internet where the sites with more links are deemed more important, but that links from these important sites are deemed to be more important too.