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By Steve Shaw in Featured

webtrafficSince you started your website, you’ve probably noticed that there is a continual quest to get a high ranking in Google and the other search engines.

The reason why a high ranking is so sought after is the resultant traffic that accompanies being listed at the top of Google’s results lists. Google is the biggest referral source on the planet. It can send you more referrals than any human being can. It’s open 24 hours a day, 7 days a week, and whenever a person has a question, his first step will usually be to “Google” it to find the answer.

If you can get your website to be #1 in the rankings when people search for topics related to your niche, then your website can get around 8.5 times more search engine referrals than the website in the #5 spot.

That’s a substantial difference – you can see why website owners are panting after the #1 spot!

A website owner presented an interesting question to me the other day. He had been doing article submissions consistently for a while. His website was ranked very high for his keyword terms, but yet he still wasn’t receiving the massive amount of traffic that he was expecting. He wondered what was wrong. Why did the high ranking not result in a ton of traffic?

Let’s think about this for a minute. Each phrase that a person types into Google (or any other search engine) is called a “search term.” From the website owner’s perspective, it’s called a “keyword term.”

If you have a lot of people searching for a particular term, then the keyword is in high demand. If you can rank highly for that term, then you can see a huge traffic increase. That is a keyword phrase with a big potential payoff.

If, on the other hand, there are not that many people searching for that phrase, then even if you rank high for that term, you won’t see a dramatic impact on your website’s traffic. You can be ranked high, even #1, for a keyword phrase, but it won’t necessarily translate into a traffic breakthrough because the demand for that phrase is not very high.

What does this mean for you as you’re starting to use article marketing to market your website?

You need to do keyword research. Look at the demand that a particular phrase has (how many people are searching for that term each month) and compare it to the supply – the supply is the number of websites that are competing for that term.

Ideally, you would be looking for a keyword term that has high demand and relatively low supply – that would mean that with a little effort, you could rise to the top of the rankings for that term, and you would see a dramatic change in the number of website visitors you receive.

If you’re in a competitive niche that already has lots of competition, this might not be an option for you. You might have to work harder to get to the top of the rankings for your keyword terms. That’s okay, as long as the demand for the term is still high. When you rise up in the rankings, you will see your traffic grow too.

You could also choose to target a keyphrase that had a lower demand (fewer people searching for it), but also low competition. You could have a relatively easy time getting to the top of the rankings for that term. One thing to keep in mind though is that the benefit will be in proportion to the popularity of the term. If there are not that many people searching for the term, then being ranked #1 can only get you as much traffic as there are searchers for that term.

I hope this explains why you can have a high search engine ranking and not see a big boost in traffic. The traffic you receive is dependent on how “in demand” that term is – how many people are searching for it. Do your keyword research on the front end of your article marketing campaign, and you can decide which keywords are worth your effort to pursue.


Steve Shaw has helped thousands of business owners worldwide build traffic, leads and sales to their websites, and he wants to help you do the same – grab his free report giving you a blueprint for attracting sustainable, dirt-cheap, long-term, targeted traffic to any website…
including yours! Go now to http://www.submityourarticle.com/ report – some people have used the same information to boost their traffic by up to 600%!

By David Jackson in Featured

SEO-TipsWith so much SEO advice being dispensed nowadays, it’s hard to know what you should or shouldn’t believe. It can be especially difficult for Internet Marketing newbies to separate the wheat from the chaff, however, there ARE proven SEO tips and techniques that virtually every SEO expert agrees work and are very effective.

Following are 7 simple SEO tips that will help your search engine rankings:

1. Have Fast-Loading Pages

You may not be aware of this, but page load-speed is now one of the more than 200 signals Google uses to determine the ranking of web pages in the search results. As a result, it is more important than ever that your pages load quickly. Slow loading pages are annoying to searchers and affect their ability to access content quickly. This is viewed as a negative user-experience by Google and can have an adverse effect on your rankings.

You can quickly check your page speed at Page Speed Online, a free web application
offered by Googlelabs. This tool tests the speed of your page and gives it a score from 1-100, based on the performance of your page. The Page Speed Score indicates how much faster a page could be. A high score indicates little room for improvement, while a lower score indicates more room for improvement. In other words, the higher the score, the better. The Page Speed Score does not measure the time it takes for a page to load – just whether or not it loads quickly. Here are some things you can do to speed up your pages:

By Paul M Ventura in Featured

search engine rankingsSearch engine traffic is one of the most valuable and targeted sources of traffic because people generally trust web pages which garner one of the top spots in their search engine of choice. It takes a lot of time in link building and building your social search reputation on social networks.

If your search engine traffic disappears overnight, then without being properly diversified in the kinds of traffic you tap, you can find yourself up the creek with no paddle. This is why I preach the importance of traffic diversity.

But why did your ranking suddenly drop? This post will look at 10 of the most common reasons for why your ranking can disappear seemingly out of nowhere.

The Google Honeymoon Ended

If you have a relatively new site which is only a few months old and you found that you were enjoying cushy rankings for much of that time until now, it’s most likely the result of the Google Honeymoon. This is the term for the phenomenon where a new site enjoys high rankings for a short period of time before falling to its more realistic ranking.

Google Sandbox Effect Started

By Nelson Tan in Featured

Cutting Rank: Improper Domain Name Redirects

Your website’s ranking on search engines is a vital element of your overall marketing campaign, and there are ways to improve your link popularity through legitimate methods. Unfortunately, the Internet is populated by bands of dishonest webmasters seeking to improve their link popularity by faking out search engines.

The good news is that search engines have figured this out, and are now on guard for “spam” pages and sites that have increased their rankings by artificial methods. When a search engine tracks down such a site, that site is demoted in ranking or completely removed from the search engine’s index.

The bad news is that some high quality, completely above-board sites are being mistaken for these web page criminals. Your page may be in danger of being caught up in the “spam” net and tossed from a search engine’s index, even though you have done nothing to deserve such harsh treatment. But there are things you can do – and things you should be sure NOT to do – which will prevent this kind of misperception.

By Kalena Jordan in Featured

QuestionHi Kalena

A client asked me to check results on about 30 of her company’s list of search terms, (terms like breast augmentation L.A.; breast augmentation Beverly Hills; nose job L.A. etc. etc.)

Question: am I going to get reliable results by just typing those terms into a Google search box on my computer — 90 miles away from the client — and noting the SERPs?

Charles

————————————–

Hi Charles

With Google Personalized Search, Google Social Search and Universal Search thrown into the mix, these days the SERPs that one person sees may not be the same SERPs another person sees – even if they are located in the same room!

If your client wants to know specific rankings, make sure you are logged out of any Google accounts and then run the checks. It might be faster if you use an online rank checking tool – you can find these listed under the tools category at SearchEngineWiki or by running a Google search.

BUT, if I were you, I would run those search terms through keyword research tools to make sure your client is targeting the right terms in the first place. Try some of the keyword tools I mentioned in my post about how to choose keywords.

It might be that your client is targeting terms that very few people type into search engines, OR terms that are too competitive for her to achieve high rankings. Your keyword research might pinpoint better choices for her.

Good luck!

Kalena

————————————–

Got a Reader Rescue question of your own? Send it to kjordan [ at ] sitepronews [ dot ] com and you might see it featured here.

By admin in Featured

There are millions-if not billions-of articles on the internet. No matter the topic, people have already written about it online. So it can be difficult to get new articles to the top of the search engines. But, it can definitely be done.

It isn’t enough to select a topic people about which people will want to read. Let’s say that you went over to Google’s AdWords (or another website that determines which keywords are the most popular search terms at the moment) and then decided to write about one of the latest trends. While this does improve your chances of ranking higher on the search engines (and it is, in fact, a worthwhile step to take), it alone will not guarantee success. Instead, you will need to make your article stand out somehow.

Tips on Writing Your Article

Writing about the current buzzwords and trends-also known as viral marketing-is a great start. But you can definitely take other steps to make sure that your article rises to the top of the search engines. These are some ideas that you might try:

  • Choose your keywords wisely. Let’s say that you did research and found that a certain brand of candy bar was a big trend that a lot of people were talking about because of a contest that was going on. Keywords for your article could very well be ‘candy bar’ and ‘contest.’ The brand name could also be a keyword. Don’t, however, choose something extraneous, such as ‘chocolate’ or ‘nougat.’ For this type of article or articles, you won’t need to describe the candy bar.
  • Select keyword placement wisely. You should include your keywords in the headline of your article. You should also make certain to include them in the body of your article several times, toward the beginning and the end.
  • Keep keyword density in mind. Keyword density is the number of times your keyword appears relative to the number of words in total. Your density should be no more than 5% to 7%. Any more than that, and most search engines may regard your article to be spam.
  • Include links to high-ranking websites (or other articles on your own website). Links will help you to achieve high search engine rankings, especially if they are links to popular websites.
  • Remember: Content is King. If the quality of your article isn’t good, no one will read it-and, therefore, no one will click on any of the links. Make your article interesting and readable.

What to do After the Article is Written

Once you have finished the article, there are still a few ideas you can try that can help to get your article to the top of the search engines:

  • Submit your articles to the several article directories.
  • Submit your article to ezine editors that accept articles on your topic.
  • Look for blogs related to your topic, and ask if they accept outside articles for submission.
  • Post a link to the article on Twitter and Facebook.
  • Submit the article to social bookmarking websites, such as StumbleUpon and Digg.

James Trent is a mentor and business coach that assists serious entrepreneurs in building a profitable online business with multiple incomes streams. James and his team have assisted hundreds of people in generating huge profits in their very first year. For more information and to contact James, visit his website.http://thesevenfigurepro.com

Source: http://www.submityourarticle.com

Permalink: http://www.submityourarticle.com/a.php?a=67484

By Nelson Tan in Featured

search engine rankingsYour website’s ranking on search engines is a vital element of your overall marketing campaign, and there are ways to improve your link popularity through legitimate methods. Unfortunately, the Internet is populated by bands of dishonest webmasters seeking to improve their link popularity by faking out search engines.

The good news is that search engines have figured this out, and are now on guard for “spam” pages and sites that have increased their rankings by artificial methods. When a search engines tracks down such a site, that site is demoted in ranking or completely removed from the search engine’s index.

By Phil in Featured

Dynamically generated pages, such as those made by PHP scripts, usually have URLs that aren’t very readable, like “mysite.com/script.php?id=3951&page=2″. The URL doesn’t say anything at all as to what the page is, other than showing that it’s generated by a script. If you want to make your dynamic pages more search engine friendly, rewrite your scripts to use descriptive URLs!

A URL like “mysite.com/blogpost/3951-People-Know-What-This-Is.html” would be a lot better, wouldn’t it? Right off the bat, you know what the page is about. If you’re scrolling through your recent pages, you can find exactly what you’re looking for a lot easier. More importantly though, search engines love URLs like these, so you get a nice rankings boost!

As a PHP programmer, I’m going to detail this technique with PHP, but the same principle applies to whatever serverside scripting language you use.

To start, have the script execute as a file without the extension, instead of with the .php extension (or or .jsp, or whatever extension your language uses). On Apache servers, you can use a ForceType statement in the .htaccess file to make the script execute as application/x-httpd-php. This tells Apache to run the file as a script instead of just spitting out your code.

Right now, your script should work properly as “mysite.com/script?id=3951&page=2″. It’s no longer readily apparent which language your site uses, but you can still tell that it’s a dynamic page. Let’s fix that next, by using PHP’s explode function to break up the argument list. Using this, the arguments to your script will look like folders on your server instead of parameters to a script:

$args = explode(“/”,$_SERVER['PHP_SELF']);

Now, if you were to access “mysite.com/script/3951/2″, $args would become an array with “3951″ and “2″. You can replace the slash with a hyphen to separate arguments without making them look like directory entries, or use a second explode statement to break down some of the arguments in a different way.

Finally, write some code that converts the title of the content (be it the blog post name, forum topic, etc.) into an argument, substituting dashes for spaces. Some people use underscores instead of dashes, but the search engines don’t see underscored words as separate terms, so you end up with the search engine thinking “This_Is_My_Post” is one big word.

Add a pinch of code at the top of the script to make ensure that the URL matches the one you want it to be (so it redirects thread/4614-wrong-name-1 to thread/4614-This-is-my-posts-name-1), then add .html to the end of it (so it looks like an innocent html file) and you’re good to go!

To prevent stuffing the url with words that don’t really matter, use the string replace functions to remove words such as “I”, “The”, and “And” from the URL.

Most search engines won’t completely index your website if it’s all stuffed into argument lists, so by having URLs that look like normal filenames you both ensure that all of your pages are indexed and increase your search engine optimization. Making your URLs readable by humans is juts an added bonus. Make sure to update the links within your site to reflect your new URLs, so your page doesn’t turn into a smattering of redirects.

About the Author: Phil runs a web development resource site. Find yourself asking, Where do I buy web hosting? Read all about it on Phil’s site!

By Mike Gracia in Featured

se-optimizationIn part one of this guide, we cover everything from domain names, through to carrying out the research needed to prepare for On Page SEO. In part two, we get you started with On Page SEO practices. When looking to start a new website, or even redesign an old one, it can be confusing. There is a seemingly limitless amount of search engine optimization info on the web these days for any budding webmaster; however there is a problem…

By Bill Platt in Featured

search engine spidersThere are many companies on the Internet, who are promising that if you give them lots of money, they will guarantee you top rankings in the search engines. Buyer Beware!!!

Let Me Cut To The Chase

We all want to be on page one of Google’s search engine results (SERPs). After all, the higher our websites rank in Google, the more money we will make. Every single one of us who have built commercial websites are looking to make money and perhaps even to get rich doing whatever it is we do at our websites.

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