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Controlling Search Engine Spiders for Improved Rankings

By Eric Johnson in Featured

When it comes to getting your website listed at the top of the search engines keyword search rankings, it is essential for you to gain a deeper understanding of the search engine spiders that crawl over your website. After all, it is the spiders that determine the relevance of your website and decide where your site will land in the search engine results page. Therefore, by learning how to control the direction of the spiders, you can be certain your website will rise in rankings.

Gaining Control with the Help of Robots.txt

Increase Relevance for Search Engine Spiders with Frequent Updates

By Jeffrey Smith in Featured

Were you aware that search engine spiders love fresh content and the more frequently you update your content the more frequently spiders traverse your site?

The advantage of adding fresh content frequently directly impacts your topical site synergy. By creating islands of topical (related) information on a subject provides each page with an opportunity to pull its own weight and rank on its own constitution as a contributing factor to your traffic and exposure.

Without updating your content, or having aged content on your site that could benefit from a content and link audit you are implying to search engines that proper on page factors are not a top priority.