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How Do You Know Your SEO Is Working?
By Jeffrey Smith in Featured
How do you know if your SEO is working? Here are five stages outlined below to give you a better idea and measure the results.
It doesn’t matter if you call it Search Engine Optimization (SEO) Search Engine Marketing (SEM) or any other fancy acronym, what matters are results. Fortunately results are quantitative and measurable so you can deduce which tactics are effective and which are a waste of time.Relevance is a moving target, it is completely molded by the individual referencing the query, which means that positioning relies a great deal on your ability to read the market and forecast trends and buzzwords with traffic attached. Aside from picking keywords, writing content and building links, you need to know which guideposts to assess to determine if your optimization is falling on deaf ears or in fact pulling its own weight.
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Yahoo: Search the Web Through a Vertical Lens - Yahoo! Search Blog
The Biggest Web Site Usability Mistakes You Can Make - Search Engine Land
Baidu's Search Revenue Drops 10-15% After Paid Ad Scandal - Search Engine Land
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