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A problem many small businesses face is that they lack the resources to compete head-to-head with large firms. This inarguably sets limits on your activity, but it doesn’t have to hold you back in all areas. For example, are you possibly approaching content marketing and SEO as two separate and independent efforts when in fact […]

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Most Popular WordPress SEO and Social Media Plugins
What Does Organic SEO Really Mean?
Image courtesy of [Stuart Miles] / FreeDigitalPhotos.net
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Any competitive website is constantly updating, understanding and enforcing its SEO. With billions of websites to compete with, ensuring that your website is appealing to your target audience as well as the search engines is absolutely essential. One of the most useful methods of improving content marketing SEO is using internal linking. Why Use Internal […]

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English: A Chart to Describe the Search Engine Market (Photo credit: Wikipedia)
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If you are a small business owner with plans to launch a new website to get more visibility, you must consider search engine optimization, otherwise known as SEO, so it can be found by prospects. This is especially important if you plan on selling goods directly on your site. The rub is that many times […]

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content-is-king
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Whether you’re new to the content creation game or have been at it for awhile, you’ve probably recognized a need for solid website content. With the proper approach, content can drive traffic and attention while increasing your brand’s online reach and overall potential. However, after time passes and you’ve written a number of posts, it […]

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Much has been written about eye tracking studies and the importance position in the organic results plays, but with the advent of the Smartphone how readers view and react with organic results is drastically changing. In 2005 an eye tracking study was published and widely shared on the Web. The pattern the test candidates repeated […]

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Image courtesy of (KROMKRATHOG) / FreeDigitalPhotos.net
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It’s been said that you can lead a horse to water, but you can’t make him drink. This is certainly true in marketing. While business owners are hungry to get first-page Google rankings, sometimes they are puzzled why greater traffic doesn’t lead to greater sales. After reading this article, you’ll find out what SEO is, […]

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The Transactional E-mails Every eCommerce Store Should Be Optimizing
SEO tactics
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In this post, I will provide a comprehensive technical Inbound audit for KISSmetrics. This example is extremely detailed, and it covers a wide range of inbound topics. But before the inbound marketing audit, let’s cover the basics… Who is KISSmetrics? KISSmetrics is a Web analytics solution that helps companies make smarter business decisions, and boosting […]

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SEO-Tips
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SEO writing is a specialized type of writing, where the author tries to develop content that will catch the eye of Google and result in a Web page being listed in Google’s search results. Most writers who engage in this type of writing focus on getting the right keywords into the text to win the […]

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seo-cloud
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SEO is both static and dynamic: Some things, like great informative content, never go out of style. Other tricks and crafty switch-ups are out of date almost by the time they’re implemented. Part of this is simply the nature of the web; ever-evolving as it is. Other challenges are the mysterious and sometimes surprising shifts […]

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The last two updates from Google — Penguin and Pigeon — have been for the birds when it comes to SEO. While birds of a feather, there are big differences when it comes to the intent of the two most recent algorithm tweaks. Penguin Puts a Chill on Black Hat Operators Penguin, released in May […]

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SEO2
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Writing relevant and helpful website and/or blog content is one of the most effective ways to market your online business. Some of the older traditional marketing methods do not produce the same results they used to, so more advanced and effective methods need to be used. Writing optimized content is beneficial to your business in […]

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Google seo search results
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On September 22nd, Google announced the official launch of structured snippets. It’s a pretty exciting release because it directly gives users highly structured and relevant data. Good job, Google! The new snippets present users with facts, all incorporated into individual result snippets in Web Search. Google’s Research Blog showcased these two prime examples of just […]

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