After search engine traffic, Web 2.0 is the next best place to receive traffic. Web 2.0 is comprised of websites that allow its visitors to do more things than just read a page from top to bottom. These emerging websites let users manage content by creating, sharing and interacting with other users. Otherwise known as [...]

Hi Kalena I’m really enjoying using Google+ and I hope they don’t retire it like Buzz. I’ve started to cross post between my Google+, Facebook and Pinterest accounts and I’m finally getting some shares and links back to my hobby site as a result. I’ve noticed that some people use vanity URLs for their Google+ [...]

Like it or not, Timeline on Facebook is rolling out to businesses at the end of March. Soon, we will have forgotten all about this shift, but for now, there are some things that you must know! 1. “Likes” don’t matter anymore, if they ever did. The call to action to “Like” your page is [...]

Are you using Facebook to promote your business; if you’re not you’re missing out on a potential gold mine? As of 2012 Facebook has grown to 845 million monthly active users making 100 billion connections on the web; that’s a lot of potential customers. Facebook users upload 250 million photos daily to their pages and [...]

LinkedIn is kind of a funny social media platform – don’t you think? It’s a little awkward to use, and much, much harder to build relationships on than, say Facebook. It does have lots of great features, but it’s not as intuitive or as easy to integrate as some of the other social networks. However, [...]

Oh no! ANOTHER social media platform? Oh yes – and it’s one you might want to take a look at, to see if it makes sense for your particular business. But a caution here – even it does – don’t feel you have to add it to your social media marketing. If you’re already overwhelmed [...]

To develop the insights for this guide, I watched 23 different Facebook and Twitter accounts for a period of three months and monitored over 2,865 status updates. I personally consider this a fairly small data set, but it is large enough to show some important trends that warrant consideration and further discussion. As the clients [...]

LinkedIn has transcended simply being a place for aspirant unemployed guys to hang out awaiting their next big break. It’s a way for business experts to hang out and engage like-minded others and find the people who exhibit expertise in their markets on an everyday basis. Peoples’ thoughts make for solid content. If you read [...]

With a user base of more than 750 million, Facebook is a viable social media marketing platform which cannot be ignored. Every business has potential customers on Facebook. So, to increase your brand presence, you need to optimize your business Facebook page and generate traffic for more business. To implement your Facebook business strategy effectively, [...]

Facebook provides businesses with another way to interact with their customers or clients in addition to adding value. Unfortunately, notwithstanding the potential, I often hear from Facebook Page owners that in spite of their hard work on creating their pages, they are frustrated by the fact that they have few fans, and the ones they [...]