Article Categories

• Advertising
• Affiliate Marketing
• Article Marketing
• Blogs & Podcasts
• Branding
• Business
• Cloud Technology
• Ecommerce
• Email Marketing
• Facebook
• Google
• Keywords
• LinkedIn
• Linking Strategies
• List Building
• Local Search
• Marketing
• Miscellaneous
• Mobile Applications
• Page Rank
• Pay Per Click
• RSS
• Sales Copy
• SE Optimization
• SE Positioning
• SE Submission
• SE Tactics
• Search Engine Marketing (SEM)
• Security
• Social Media Marketing
• Social Networking
• SPAM
• SPN Featured Articles
• Technology
• Video Marketing
• Virtual Office/Telecommuting
• Web 2.0
• Web Design
• Web Development
• Webmasters
• Website Promotion
• Website Traffic
• WordPress
• Writing

SiteProNews Blogs

• Editor's Corner
• Darren Dunner
• Jerry Bader
• John Sylvester
• Kalena Jordan
• Mel Strocen
• Titus Hoskins

Blog Flipping: 10 Important Factors When Selling Your Weblog Or Website

By Chuck Crawford in Featured

The market for blogs has exploded. Many companies do not want to invest the time in developing a blog in their respective niche, which has given rise to a whole new cottage industry, blog flipping.

Blog flipping is done in a few different ways. Some flippers buy an existing blog that has potential, but is not currently producing. They take that blog and build the traffic and sales up to a level productive enough to reap a profit from their investment, and then sell it.

Or, more common in today’s blog flipping market, is to research a specific niche, develop a domain / blog, and then sell it.

Making your Web Page Sell

By Mario Carini in Featured

With today’s technology, selling has taken a new meaning. The door-to-door salesman is a thing of the past. Though the method of selling a product or service may be different, the basic rules are still the same and need to be reflected on your web site.

The Internet makes it possible to sell your product worldwide, but it lacks the personal touch that a face-to-face meeting could do. Your site has to work a lot harder if you hope to convince a viewer to buy your product.

A flashy website won’t always lead to lots of sales. Unless you have something positive and informative, most viewers will move on.

In order to keep your customer at your site, you need to entice the reader to read every sentence until he reaches the end of the page and wants to order. Your first page is the most important part of your website.

So what should your first page of your site contain? Preparing a website means doing more than throwing up a flashy page. There is to be some kind of organization to the site. A professional site is easy to navigate. If you are selling something of value get a professional to design a site for you. Consider yourself as a teacher educating your customer about your product and service.

It should show your product clearly. Your customer wants to see product not clever graphics or advertisements that have nothing to do with what he’s looking for. The customer wants to see what you have on that first page, not on page 20. Customers buy solutions, not the products or services.

A simple presentation. Your site can’t be cluttered up with banners, text ads and graphics. White space is important. Links should be clearly placed. The door-to-door salesman of the past sold only one item, whether that item was a hair brush, cosmetics or a vacuum cleaner. Keep your site simple, direct and easy to understand.

Persuasion. Your product or service should provide a solution to the customer. It should demonstrate to the customer that he is better off with your product than he would be if he just saved his money. Position your site as the low-risk provider of your product and service. The customer always looks for the lowest price for whatever he wants to buy. Persuasion addressees the customer’s fear of making the wrong decision when buying your item. This should come across in your web page. Overcoming the customer’s fear means placing a money-back guarantee if he isn’t satisfied.

Establishing trust online isn’t easy to do, but the one way of getting around this problem is to make yourself available. That means posting your email address, phone number and even your address as necessary. It’s a good way to establish a good relationship with a faceless customer. Remember that trust does not end after the first sale is made. Your are not just selling a product, you are working for your customer. That after-sales service should make up a part of your first page. Offer incentives that keep him from forgetting you and coming back to buy from you again and again.

Provide some incentives. You want your customer to buy from you and not surf over to the competition. You should offer up some kind of freebie or offer up a special discount if he responds immediately.

Take the time to design your front page. It’s the first thing people see before they make the decision to view the rest of your site. Your front page is like the outside of your home. If it isn’t attractive, no one will want to know what the inside looks like.

---

Mario Carini is a freelance writer who has had many of his articles published at Helium, Suite 101, eHow, Constant Content and his blog at Word Press. For more info on his work send an email to: MrMaGca@gmail.com Among his interests are running an affiliate business where you can both buy and sell your own products. You can find more about this at: http://www.tripleclicks,com/71130/go

How to improve sales through your website

By Willard Fassett in Featured

Anyone who has been marketing online knows that business is the traffic of a site. More visitors equal more sales. There are some ways that you can tweak your sites with to improve sales without the need to get more visitors.

The first is to put in your personal touch in your sales message. Nobody wants to be sold to by a total stranger, but many people will buy what friends recommend to them. If you can convince your audience that you are a personal friend who has their best interest at heart, they will be convinced to buy your products. Remember to speak to an individual in your sales letter.

Many people entice their prospects with the benefits of their product, sell to them with stories of how it has solved many problems, even offered killer bonuses but forget to ask for the sale. Give a clear instruction on how to buy your product (e.g. “click the button to buy now!”).

Remember to not just work your business, but grow your business too!

Use visual representations for the problems and solutions that your product offers. Not everyone will read your text copy from the head to the tail, but most people will pay attention to images on your website.

Understanding the type of people who visit your site is a very important.What is the age level and what kind of knowledge does your audience have?Design your websites to give your visitors the greatest ease of use, the best impression and most important of all a welcoming experience.It doesn’t matter if you have the greatest product in the world — if your website is poorly done you won’t sell even one copy of it because visitors will be driven off your website by the lousy design. Your website is your online business; it is the virtual representation of your company.

A very major consideration we have to make for users is the loading time of your website. There is nothing worse than a website that will not load or takes forever-your customer will click away so fast you will never see them again.Ensure that your site loads fast if you do not want to lose visitors. Most internet users will leave a website if it doesn’t load completely within 15 seconds.

Offer multiple payment options. Some people feel comfortable paying via Paypal, some may only want to pay with their credit card and others might want to send a check. The more options you offer, the better your chances of completing the sale.

Test each and every link on your site before it goes online. There is nothing more effective in tarnishing your professional image than broken links!Make it easy for visitors to find content that they want on your site.A sitemap literally acts as a map of your site.

Your website is where your business resides. It’s the headquarter of your company. Hence, it is important to practise good design principles to make sure your site reaches out to the maximum number of visitors and sells to as many people as possible.

---

Willard Fassett – If you are looking for an expensive sleep-aid, buy their program. If you want to start making money TODAY, get mine.http://www.cash4uguide.com

© Copyright 2012 All rights reserved. Jayde Online, Inc.

Home Newsletter Archives SEO Forums Webmaster Tools Webmaster Resources Link to SPN Top SEO Tools Website Templates SPN Partners Contact Us Privacy Advertise

ExactSeek SiteProNews MetaWebSearch SPN Videos EzineHub ISEDN DropJack NewWebDirectory.com SEO-News SEO-News Forums Blog Search FreeWebSubmission SmartWebGadgets