Website Traffic

How To Drive Targeted Traffic to Your Website

You will need visitors to your site that are looking for exactly what you are offering, which is known as targeted traffic. Here are ten proven ways you can drive quality traffic to your affiliate marketing business site and increase your online income:

1. Articles

Well-written, informative how-to articles are proven traffic baits for affiliate marketing business sites. Use the resource box to provide additional links and include links in the content body to similar or additional information that can only be read on your site.

2. Email campaigns

Email campaigns, used carefully, can easily drive targeted traffic to your affiliate marketing business site. By providing highly relevant and valuable information in the body of the email message and then offering a link that will take the recipients to your site.

You can provide the full content in the email message and then offer a link inviting the recipient to view more similar write-ups on your site. Or give only a portion of the content in the email and offer the rest on your affiliate marketing site. A link in your signature should also be provided.

3. Blogs

Apart from your affiliate marketing site, use a blog to keep in touch with prospective customers and members. Blogs are considerably more personal and lighter in tone than most affiliate business sites and they can be a great source of information, news, advice and tips from you to your prospects. Include a link from your blog to your affiliate marketing site. Allow comments too so your visitors can interact with you.

4. Ezines and Newsletters

Information is what people are searching for on the internet. By using proven methods to drive targeted traffic to your affiliate marketing business and offering a free ezine or newsletter about the subjects your visitors are interested in, will result in many visitors opting-in to receive your information.

Offer your visitors free bonuses such as eBooks for signing up to your free newsletter. Either use a separate landing page to handle the subscription process or have the subscription box placed above the fold on your website where it is clearly visible.

5. Discussion boards and forums

You can encourage other members to react and send you a reply by leaving useful and thought-provoking comments on discussion boards and forums. This will enable you to build a networking relationship from here. Be sure to sign with a link back to your affiliate marketing business website.

6. Social bookmarking sites

You will find that these sites are a rich source of targeted traffic that you can drive to your affiliate marketing business site. Your market demographics are also easier to define so sending out invitations to potential leads and members is much simpler.

7. Guest blogging

By becoming a guest blogger you could drive another blog’s captured traffic to your affiliate site. The site’s readership will find you interesting enough to follow you to your own site if you can write well and can offer unique and useful content.

8. Host a contest

Locate your target market and then promote a contest through ads or e-mails. All details must be found on your affiliate marketing website so you can drive traffic there. Registration must also be performed on one of your landing pages. Just make sure to offer prizes that visitors who will be coming in will find useful.

9. Allow bookmarks on your web pages

You can drive traffic to your affiliate marketing site by allowing your readers to bookmark certain pages that contain good content. This will help promote those pages and your website to other people who might be interested in the same subjects.

10. Offer freebies!

Everybody loves a freebie! There’s nothing like a free gift to drive targeted traffic to your affiliate marketing site. It’s easy to implement and can be relatively cheap or even free. Also, you can offer these visitors an incentive to sign up for whatever campaign it is you are promoting.

Cynthia Minnaar runs her own successful online affiliate business full-time from home and is also a staff member of The Niche Power Group. Discover how 6 Mentors can help you achieve success with an affiliate marketing business or click here

About the author


Cynthia Minnaar


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  • Hi,
    We can drive quality traffic to our affiliate marketing business site and increase our online income by using Well-written and informative articles, by using Email campaigns, by allowing readers to bookmark certain pages that contain good content and by offering free gifts.

  • Lots of great ideas, although some may take some time to see results I’d imagine they could work well if done right.

  • I have been doing some of your suggested tips and they work great. There are a lot of ways to make one’s website known. And the really effective tools have been discussed in this post such as blogging. Blogging is a powerful marketing tool to lure prospective customers to your website and expand your business. Write something informative and unique about your product and you readers will stay glued. Great post!

  • Yep, thank you for the post about target visitors, I have wasted a lot of time to drive too many unrelated traffic to my website.

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