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March 19, 2010

Your Internet Based Marketing Skills are Valuable to Offline Businesses

If you have an online based business and you are looking for ways to earn extra income, a good way to do this is by offering your internet marketing skills to offline businesses. In this article you will find 3 reasons why your services are so eagerly sought after by offline business owners.

1. With the internet being used as it frequently is today by everyone who is searching for anything at all, people will look up businesses in their local areas online before resorting to the Yellow Pages.

It is so easy today for people to source products locally on a search engine by simply typing in the keyword phrases they are targeting to search engines such as Google. Any offline business that has no website or internet presence will lose out to a substantial amount of business.

For this reason offline businesses are finding it more difficult to market themselves. A lot of the old advertising and promotional methods are not as effective as they used to be.

For any online internet marketer who wants to make money and has the skills to optimize websites for the search engines this is a perfect opportunity.

2. Most business owners who run offline businesses are busy and not very knowledgeable when it comes to marketing their businesses online. All you need to do is look at some of their websites to see how poorly and unattractively they are laid out. Very often they don’t even have proper Meta tags.

By cleaning up and improving the appearance of their websites and optimizing the pages correctly, which makes the site more appealing and easier to navigate for prospective customers.

This will not improve the navigation on the website for their visitors but will also make that visit more pleasurable, which will increase their chances of making more sales.

This is a win-win situation not only for the offline business owner and his prospective customer, but also for you.

3. Because many offline businesses are not capturing the contact details prospective customers who visit their websites, they are losing out on traffic on a daily basis.

by simply adding an opt-in form to their websites where people can give their contact details the business owner will build a list of customers to whom he can continue to sell his products now and in the future. As an internet based marketer this alone could become a full time income for you, just to add capture pages to websites for those offline businesses that do not have one on their websites and you could even improve on this by writing a series of follow up emails for them.

The opportunity to create a great income online is not limited to the internet alone. It can benefit offline business owners as well as they can increase their business presence on the internet with your help. What a wonderful situation for you and them where both parties can only do better.

If you enjoyed this article by Michelle Jayes then visit her website for more great ideas and business opportunities and sign up for her free newsletter