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March 31, 2010

Free Tools For Your Online Business

Internet marketing is simply exploding on the web and along with that explosion is access to many free products that will help you to succeed online. These tools save time, which in the end translates to making more money…and, isn’t that why we’ve entered this online marketing world in the first place? I’ve included a list of valuable tools that I have used to help you with your online marketing and the best thing about it is they are free!

Google Alerts: You can do so many things with this tool,not he least of which is the ability to “see” who is publishing your material, if anyone is talking about you and which sites have picked up your Ezine articles. If you are targeting certain keywords, you can set it up to show you when something has been posted on a website regarding the keywords you are targeting. Navigate to and enter the keywords you want to track.

Google Analytics: Another great tool provided by Google. With this tool, you can track the kind of activity your site is receiving such as…who is visiting, where they are from, how long they stayed on your site and the best part…which keywords they used to find you. It is very easy to install…just follow the prompts and paste the code exactly where they tell you to on your website.

Google Adwords: Here’s Google again 😉 If you are not already tracking certain keywords for your blog or website, then you should begin doing so. Great search engine optimization requires finding the best keywords and long tail keywords. There is a lot involved with SEO, but learning how to find the right keywords is a must if you want to experience serious success.

CamStudio: There is no question about it…the popularity of video on the Internet has exploded. CamStudio gives you the ability to learn and apply your video making skills before you move on to a paid program such as Camtasia. Obviously with Camtasia you are going to get more features, but CamStudio is a great starting place, and a good place to practice your video skills. Eventually, you will probably move up to a paid program, but you can’t beat free for starters!

FTP: FTP stands for file transport protocol. Simply put, it is what you use to transfer your files from your computer to your host/server. My own personal choice…the that I use is Filezilla. It is open source and free to use, but there are many more available such as Smart FTP. Just do a seach on FTP choices and study your options.

RSS reader: We all have favorite blogs that we like to return to and read the content, but trying to keep up as to when these blogs are updated can be a daunting task at best. An RSS reader will notify you of any new posts on your favorite blogs. Additionally, it will save you valuable time navigating to these blogs only to find out they have nothing new to offer yet. Google Reader is a good one and its free to use. Having access to RSS on your blog or website is equally important to your readers. You want them to have the ability to receive your blog posts when they are new. This tool will save you time and also save your readers time.

Traffic Virus 2.0: Traffic Virus 1.0 was one of the web’s first traffic generating pieces of software designed to launch your own viral advertising campaign. The newer 2.0 version is now available and the best part about it is it remains free…even though it has been improved upon with better features. You can’t beat that deal!

This is just a partial list of the free tools that I have taken advantage of to keep my own Internet marketing business running smoothly. As you can see, there is no shortage of free programs and material out there to get your business up and running on the web in no time. It’s up to you to take action. 😉

For more free tools, just Google “free Internet marketing tools”…you might be surprised at what’s out there!

Kathy Dobson is a free spirited business owner and entrepreneur dedicated to helping others achieve financial and personal freedom through Internet marketing with an emphasis on membership sites.  For further tips and resources and to get your own free rebrandable report “Membership Sites are Hot” visit: