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October 12, 2012

Facebook No. 1 Social Media Site of Job Seekers: Study

Job seekers love Facebook. In fact, social media in general is playing an ever-increasing role in job searches.

Facebook is the site of choice with more than half of American job seekers (52 percent) using the site to look for new work, up from 48 percent last year, a study by Jobvite found.

LinkedIn is used by 38 percent of job hunters, up eight percent over the previous year while Twitter usage climbed from 26 percent to 34 percent. Both social networks had increases in overall usage among the workforce. Facebook, however, remained the same.

Twenty percent of those polled said a contact had shared an employment lead with them on Facebook, which also was even with the previous year.

Nineteen percent said someone had shared a lead on LinkedIn, a rise of eight percent from 2011 while 11 percent said someone told them about a job via Twitter, up four percent from seven percent last year.

The survey found 75 percent of employed workers are either actively looking for a new job, or are open to new job offers — up from 69 percent last year.

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