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February 18, 2014

Google Gives Security a Boost With Purchase of Audio Password Creator

Image courtesy of (Stuart Miles) /

Google is bolstering its security with the acquisition of Israel-based startup SlickLogin, a company that specializes in using sounds at login rather than passwords.

SlickLogin, which was founded with the goal of making security less “complicated and annoying,” announced its acquisition by the technology giant in a blog post.

“Today we’re announcing that the SlickLogin team is joining Google, a company that shares our core beliefs that logging in should be easy instead of frustrating, and authentication should be effective without getting in the way,” the post reads.

“Google was the first company to offer two-step verification to everyone, for free — and they’re working on some great ideas that will make the Internet safer for everyone. We couldn’t be more excited to join their efforts.”

It is not known if Google will implement SlickLogin’s current technology as a replacement for its own two-step authentication, or if the search engine firm acquired SlickLogin for its three talented founders — CEO Or Zelig, CTO Eran Galili and vice-president of R&D Ori Kabeli — with the goal of coming up with something new.

The trio started SlickLogin less than a year ago and officially launched its audio password technology last September.

The technology plays an almost soundless tone that can be read by the connected app on a user’s mobile device. Because the tone is different each time a person logs in, it is impossible for hackers to steal a user’s audio identifier.

Terms of the deal were not disclosed, but news reports indicate the purchase cost Google millions of dollars.


Jennifer Cowan is the Managing Editor for SiteProNews.