May 22, 2014
Plans to Provide Hardware at Low Prices Mean Small, Medium Enterprise Can Connect
Google is looking to expand its business by, well, offering businesses breaks.
In numerous reports Wednesday, it is stated Google will be offering small- and medium-sized businesses high quality Wi-Fi at little cost. Basically, the businesses would receive the hardware at little cost — or subsidies — to establish hotspots.
As TechCrunch reported, the idea would be to establish these hot spots so customers of existing businesses would have a place to browse and connect.
It’s a double win, really.
The move would mean those customers are connecting via a Google portal resulting in them accessing Google apps and services. The business won’t be paying loads of money for the service and, hopefully, will attract new customers.
Currently, Google has a similar partnership with Starbucks. Customers at the coffee giant’s locations can connect to the web via Google services.
The Information, which first reported the story through unnamed sources, stated the plan “could be unveiled as soon as this summer…. (and) is aimed at millions of businesses such as restaurants, doctors’ offices and gyms—and possibly even public institutions like libraries—in the U.S. and abroad. Google would provide commercial-grade Wi-Fi access equipment at a steep discount, enabling small businesses to dramatically improve the Wi-Fi service they offer to customers.”
W. Brice McVicar is a staff writer for SiteProNews.