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Oracle Unveils New Protective, Cloud Products

The loss of data is being, well, lost thanks to the general availability of Oracle’s Zero Data Loss Recovery Appliance.

The company’s executive chairman and chief technology officer, Larry Ellison, announced Monday Oracle is rolling out the world’s first and only engineered system designed specifically for Oracle Database protection.

Larry Ellison
Larry Ellison

“This massively scalable appliance delivers unparalleled data protection, efficiency, and scalability,” a company press release stated.

The announcement means businesses that generally lose all data created since their last backup will no longer have to worry about the information disappearing. It not only reduces the impact of back-ups on production servers and networks but also avoids the cost and complexity of disparate back-up systems.

On the same day, Ellison unveiled his company’s decision to expand on its cloud portfolio, an area it has aimed to improve over the past few years.

Oracle introduced six new Oracle Cloud Platform services to help customers and partners develop and deploy new applications, extend and personalize Oracle SaaS applications, and migrate existing on-premises applications to Oracle Cloud.

“We had no choice. We had to deliver SaaS, PaaS and Infrastructure-as-a-Service together because of a promise we made to our customers 30 years ago,” Ellison told ZDNet.

Ellison said while Oracle has the largest portfolio in the industry thanks to in-house development and acquisitions, competition is fierce and the company is duking it out with Salesforce.com.

“Salesforce.com is very good at helping you keep track of opportunities,” Ellison was quoted as saying.

However, he added, Oracle’s service and marketing clouds help engineer sales campaigns and provide databases needed by sales people to create and pursue new opportunities.

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W. Brice McVicar

W. Brice McVicar is a staff writer for SiteProNews.