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YouTube Music Subscription Service Coming ‘Soon,’ CEO Says

Google’s much-anticipated YouTube music subscription service will be coming your way “soon.”

YouTube CEO Susan Wojcicki, while speaking at the Re/code mobile conference this week, said the Google-owned company is “working on it,” but declined to give any hints on a launch date or even if the service will be available this year.

Susan Wojcicki - Google
Susan Wojcicki

“I think there’s a lot of opportunity,” she said. “It’s amazing how much music we have. … I remain optimistic that you can see it soon.”

Rumors of a music streaming service have been circulating since late 2013. And although the company has been very tight-lipped about it, it is thought the ad-supported, video-music service will offer commercial-free paid subscriptions.

Although it was thought the service would have launched by now, according to various reports, the company is still trying to iron out details with independent music labels.

A report earlier this year by the Android Police indicated the on-demand streaming music service will be dubbed YouTube Music Key.

According to the report, Google has also already acquired the domain and will rebrand Google Play Music All Access to Google Play Music Key. The cost for both services combined, according to the report, will be $9.99 per month, although users can first give it a try with a free 30-day trial.

The technology titan has added more than 20 million high-quality tracks to Music Key, which include complete albums, organized into artist discographies.

The ad-free subscription service was originally to have launched last summer and was then put on hold until late last year. In December, however, it was announced YouTube’s music service had been further delayed.

Pieces of code spotted during a teardown of YouTube 5.3 by Android Police late last year revealed the service would have the following characteristics:

  • Users will have the ability to save entire playlists for offline playback, although it looks like YouTube uploaders will be able to specify that their videos cannot be cached.
  • The option to have background music playing while users utilize other apps. Offline playback and background listening will also be part of Music Pass, but may only be available to those who subscribe.
  • Uninterrupted playback will mean no ads on millions of songs.

About the author


Jennifer Cowan

Jennifer Cowan is the Managing Editor for SiteProNews.