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Microsoft Breaks Out the Band

Microsoft wants you to live healthier.

Microsoft-logoThe computer giant, Thursday, finally placed its Microsoft Band on the market for a $200-pricetag. The wearable device was initially discussed and rumored about for months promotes a healthier lifestyle and can sync up with both Android and iPhones.

“Microsoft Band, the first device powered by Microsoft Health, helps you achieve your wellness goals by tracking your heart rate, steps, calorie burn, and sleep quality. It also helps you be more productive with email previews and calendar alerts — right on your wrist,” the company said on its website.

Jumping on both the health and wearable bandwagon — no pun intended — Microsoft’s newest product helps users to achieve their fitness goals and serves as a recording device so wearers know if they’ve surpassed their own targets. It allows people to track their daily physical activity and will display statistics at the touch of a button.

“Just like a personal trainer, Microsoft Band guides you to improved wellness by constantly learning about you, your current fitness level, and your future needs,” the company stated on its site.

Microsoft is obviously hoping to compete with Apple’s HealthKit products while, at the same time, merging into the growing popularity of the wearables sector.

The device, and a video promoting it, was receiving favorable comments just hours after its official launch. YouTube viewers referred to the advertisement as “the best wearable commercial” and the band itself was noted as being “impressive.”

About the author


W. Brice McVicar

W. Brice McVicar is a staff writer for SiteProNews.


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